Marketing 1 Fall 2014 Professor Ron Shachar ASSIGNMENT 1: Black and Decker Corporation GROUP 6: Avidor Amir‚ Amariglio David‚ Efrat Tamar‚ Shine Maor Due: 23 Nov 2014 Submitted: 23 Nov 2014 Question 1: Why is Makita outselling B&D 8 to 1 in an account that gives tem equal shelf space? The case study begins by giving us information regarding Black and Decker’s (B&D’s) performance in the Professional-tradesmen (trade) segment – detailing the failings of B&D to match sales with their key competitors
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Major problems: 1 - The transparency issues: • Canadian investors kept buying the commercial paper without any concerns‚ caring only about the high returns received. Therefore‚ on a “don’t ask‚ don’t tell” basis‚ banks did not feel obligated to disclose further details about the risks and nature of the ABCP or the assets underlying it • Considering that the banks earn a transaction fee from selling securities‚ it may have been more profitable for them to hide the risks from investors and
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Elissa Down’s 2008 film The Black Balloon deeply explores the complex themes and issues that surround the dynamics of a family whose teenage son is the subject to autism. Such issues revolve around society’s attitude to people who suffer from a disability and the struggles families go through when a family member has a disorder. The film depicts a military family‚ the Mollisons who have two sons‚ Charlie has autism and attention deficit disorder‚ and his younger brother‚ Thomas a 15 year old who
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.-The Black Balloon -1 Introduction. 1- The film The Black Balloon was filmed in Australia and the UK and was produced by (Tristram MiallToni Collette) The story is about the members of a family‚ the parents and two teenage boys‚ as they cope with a unexpected challenge. Complications arise because one of the teen age boys‚ Charlie‚ is intellectually disabled. The family has relocated to a new area. Because the father has a new positing in the army. Thomas is turning 16.Thomas finds Charlie an
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Since the beginning of colonialism‚ the goal of black nationalism has been to liberate black people from oppression. However‚ the ways in which this goal should be achieved has varied throughout the history. This change in the goals of black nationalism can be narrowed down to two periods‚ Classical Black Nationalism and Contemporary Black Nationalism (Harris 2001). The era of Classical Black Nationalism can be characterized between the 1800s until 1930s. The goal during this era was to create separate
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offering her their love. The thought of being alone for Plath is a fear she has and to have blackberries as your company is how she creates a frightening tone. She continues this frightening tone when she sees the “choughs in black” which she describes as cacophonous. Choughs are black birds with red feet‚ symbolic for death‚ and their cacophonous (discordant) noise which is symbolic for her inner voice screaming at her things she doesn’t want to hear. Clearly‚ Plath through the use of these words is able
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economy was booming. Since feelings of worry and doubt had largely faded‚ American citizens found themselves purchasing the finest things in life. Unfortunately‚ this all came to end when the stock market crashed on October 29th‚ 1929 (also referred as Black Tuesday). The stock market was at its all-time low‚ costing investors millions of dollars‚ contributing to failing banks and industry bankruptcies. This was the beginning the worst economic crisis in United States
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What can one learn from the story Black Orpheus? Are their even lessons to be learned from this piece? I believe so. In this story the audience becomes witness to predestination and the positive and negative effects in which love can bring. At the beginning of the story Orpheus and his then fiancé‚ Mira‚ seek a marriage license. When Orpheus told the man his name he the man immediately turned to Mira and said “And you must be Eurydice?” This infuriated Mira‚ as it would any other women about to marry
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is also there when Keckwick leaves Arthur alone in Eel Marsh House. He says that he feels “alone‚ outside that gaunt‚ empty house”. This tells us that Arthur is alone in the house‚ without protection and he ‘predicts’ that he will see the Woman in Black soon. Another time where we feel isolation is when Arthur is alone at the house and he is so scared that he starts to pray. I think that he prays because he is looking for protection and somebody to talk in God. Mrs Drablow also creates a sense of
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they began facing maltreatment. This poses the question of what factors contributed to the Peasants’ revolt. Peasants already experienced oppression from both lords and the clergy prior to the Protestant Reformation‚ with these issues increasing as Germany became more socially disorganized. As the Protestant Reformation spread through Germany‚ it served as a catalyst for German peasants to revolt against authority. This is because the Reformation called attention to similar issues of social‚ religious
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