Article #25 Co-branding on Industrial Markets By Anders Bengtsson‚ Per Servais Presented by: Tracy Cessna Co-branding: co-operations between two or more marketable items that in one way or another connect representations of several brands in the marketplace. ("Co-branding on industrial markets") 1. Who are the authors? Anders Bengtsson is an assistant professor of marketing at Suffolk University ’s Sawyer Business School in Boston‚ Massachusettes. He received his Ph.D. and M.Sc
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Financial market development The financial and economic crisis has highlighted the central role of a sound and well-functioning financial sector for economic activities. An efficient financial sector allocates the resources saved by a nation’s citizens‚ as well as those entering the economy from abroad‚ to their most productive uses. It channels resources to those entrepreneurial or investment projects with the highest expected rates of return rather than to the politically connected. A thorough
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Important terminologies in Capital Market Asset-any possession that has value in an exchange. Tangible reproducible asset such as machinery‚ or nonreproducible asset such as land‚ mine or work of art. Tangible Assets-Value is based on physical properties Examples include buildings‚ land‚ machinery Intangible asset-represents legal claims to some future benefits. Examples include various types of financial assets Types of Financial Assets Bank loans Government bonds Corporate bonds Municipal bonds
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Refereed Paper Regional Economic Development: Exploring the ‘Role of Government’ in Porter’s Industrial Cluster Theory. Dr Mark Wickham School of Management University of Tasmania Mark Wickham Locked Bag 16 School of Management University of Tasmania Hobart Campus Sandybay 7005. Ph: 03 6226 2159 Fax: 03 6226 2808 Mark.Wickham@utas.edu.au Dr Mark Wickham works as a lecturer at the University of Tasmania‚ specialising in the disciplines of Business Strategy and Marketing. Mark’s
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MBA 509 Recommended Chapter Questions These questions are the focus of what I am covering on the final exam. Understand the answers to these questions and should not be surprised by anything on the exam. Chapter 14: Capital Structure in a Perfect Market 14-5. Suppose Alpha Industries and Omega Technologies have identical assets that generate identical cash flows. Alpha Industries is an all-equity firm‚ with 10 million shares outstanding that trade for a price of$22 per share. Omega Technologies
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and the role of advertising in the national development of Nigerian or other African countries. This study‚ which explored the meaning of development‚ the debate on the role of culture and mass media on social modernization‚ African political economy as well as Nigerian history‚ politics‚ economic and communication development efforts‚ serves as an attempt to bridge that gulf. The study focused on the role of advertising in the process of social mobilization and modernization in Nigeria by examining
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Raising Capital in the Financial Markets CHAPTER ORIENTATION This chapter considers the market environment in which long-term capital is raised. The underlying rationale for the existence of security markets is presented‚ investment banking services and procedures are detailed‚ private placements are discussed‚ and security market regulation is reviewed. CHAPTER OUTLINE I. The mix of corporate securities sold in the capital market. A. When corporations raise cash in the capital market
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ROLE OF HUMAN CAPITAL IN ECONOMIC DEVELOPMENT: AN EMPIRICAL STUDY OF NIGERIAN CASE By Risikat Oladoyin S. Dauda‚ Ph.D Department of Economics University of Lagos Akoka‚ Lagos E-mail: rissydauda@yahoo.com rdauda@unilag.edu.ng ABSTRACT Although several theories of endogenous growth point towards a positive effect of human capital on growth‚ empirical evidence on this issue has been mixed. Despite various efforts of the successive Nigerian governments‚ virtually all indices of human
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launching mutual funds in the capital market in the country. It was a milestone step for investors in our capital market. The then first private organisation‚ AIMS‚ evolved its professional mechanism in 1999 for organising mutual funds in Bangladesh. Mutual funds grew slowly over the period of time and had only been close-ended since beginning of its operation in the capital market. In 2010‚ also the first-ever open-end mutual fund was floated in the capital market by the Prime Finance Asset Management
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1. List the ideal role of each financial intermediary Here the answers are not including the information intermediaries since we can differentiate intermediaries into two types in the capital market‚ one is financial intermediaries such as venture capital firms‚ banks‚ mutual funds‚ and insurance companies‚ and the other is information intermediaries such as auditors‚ financial analysts‚ bond-rating agencies‚ and the financial press. a) Venture Capitalists (VCs) There are several types of
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