Marketing is the process by which goods are sold and purchased. The aim of marketing is to acquire‚ retain‚ and satisfy customers. Modern marketing has evolved into a complex and diverse field. In today’s extremely competitive business environment businesses are searching for ways to improve profitability and to maintain their position in the marketplace. As competition becomes more intense the formula for success becomes more difficult. One particular thing has greatly aided companies in their quests
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Nowadays‚ with the developing of economic development is facing a new challenge. The notions of entrepreneurship‚ innovation and creativity become more widely used in business world and Naude (2010) notes that these fields are converging increasingly in recent years. Entrepreneurship has been regarded as the engine of dynamic economic development and growth (Ylinenpaa‚ 2009). Moreover‚ Minniti (1999) states that entrepreneurship scholars are catalysts for economic development because of the generation of
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Well... APPLE DOESN’T HAVE SOME special place where their marketing secrets are kept‚ unless of course you count their charismatic CEO’s brain. The five secrets I offer here are careful deductions‚ empirical results and the product of my career as an engineer‚ sales rep‚ product manager‚ marketing executive‚ parent‚ son and avid consumer (although not necessarily in that order.) These secrets are super condensed learnings from my nearly decade-long tenure at Apple about how and why people
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Role of the PNP in the Development Peace is a pre-requisite for development as a whole because it creates an enabling environment for the fundamentals of a society’s progress: human capital formation‚ infrastructure development‚ markets subject to the rule of law‚ and so on. In the absence of peace‚ education and health structures break down‚ systems to provide infrastructure disintegrate‚ and legal commerce is crippled. Critically‚ peace also frees up resources‚ both financial and human‚ that
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FINANCIAL DEVELOPMENT BY PROVIDING LONG TERM INVESTMENTS AND ECONOMIC DEVELOPMENT AS INCREASE IN STANDARD OF LIVING ……………………….Pg.3 2.Abstact…………….......................................................................................Pg.3 3.Introduction………………………………………………………………Pg.3-5 4. Economic Issues and Methods………......................................................Pg.5-6 5. Microeconomics and Microeconomics…………. ……………………...Pg.6-7 6.Economic Growth versus Economic Development…………………
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Economic and social aspects of marketing Sometimes criticized for its impact on personal economic and social well-being‚ marketing has been said to affect not only individual consumers but also society as a whole. This section briefly examines some of the criticisms raised and how governments‚ individuals‚ and marketers have addressed them. Marketing and individual welfare Criticisms have been leveled against marketers‚ claiming that some of their practices may damage individual welfare. While
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The Role of the Marketing Staff DONALD R. LONGMAN Business management [S increasingly dependent upon marketing to gain enduring competitive advantage. This article describes the rich opportunities for success presented by a change rn the approach to marketing stafF work and acquisition of professional personnel for it. GREAT DEAL has been written in recent years about the marketing concept. We may expect to see much more; for competition in American industry is increasingly centered
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EXAMINE THE CONTRIBUTIONS OF NGO’s TO DEVELOPMENT NGO is an acronym which stands for “non-governmental organization. The UN defines an NGO as a kind of private organization that is independent from government control and is non-profit‚ non-criminal and simply an opposition party. According to professor Peter Willets‚ from the university of London ‚ argues the definition of NGO as an independent voluntary association of people acting together on a continuous basis for some common purpose other
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UNIVERSITY OF NIGERIA SCHOOL OF ARTS AND SOCIAL SCIENCES COURSE CODE: ENG 454 COURSE TITLE: MULTI LINGUALISM COURSE GUIDE ENG 454 MULTI LINGUALISM Course Team Dr. Taiwo Abioye (Course Developer/Writer) – Covenant University Prof. Kunle Adeniran (Course Editor) – University of Ibadan Dr. I. Omolara Daniel (Programme Leader) – NOUN Mr. Theodore O. Iyere (Course Coordinator) – NOUN NATIONAL OPEN UNIVERSITY OF NIGERIA ENG 454 National Open University of Nigeria Headquarters
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The Role of the Organizational Development Practitioner Timothy Jenkins Herzing University Organization development is a systematic approach or process for implementing organizational change that is effective. This process is an ongoing process. One of the primary functions of organization development is to focus attention on understanding and managing change within an organization. Organization encompasses several fields of study such as psychology‚ sociology‚ theories of motivation
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