An introductory paragraph about what your PR company aims to help the client with an executive summary. · Objectives of the PR campaign Change in public perception/attitude‚ Build media relationships‚ etc. · Target audience for your client Know the demographic you¹re targeting. Challenges your client might face - Find out what they are and create ways to solve them. · Situation/Competitive Analysis Know what the competition is doing and your client¹s strengths and weaknesses. · Strategies
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the possibility of a start-up with a strong Indian partner instead of investing in an existing airline.” Prove that it is a press agency. There is few target audience for this activity. Firstly‚ this activity can prove to the customers or the public that how strong is AirAsia doing and also to show people that AirAsia also have the quality although is a low cost airline. Besides that‚ with this activity where AirAsia may be to invest in the India market‚ it will attract more investors to the
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370‚ carrying 227 passengers and 12 crew member which operated by Boeing 777-200 aircraft goes missing after departed Kuala Lumpur at 12.41am. After this incident happened‚ there have a lot of rumors coming out and Malaysia government and related organization is just like a ants on a hot pan and confusing about what to do‚ without knowing the exactly location of the flight‚ Malaysia Airlines search and rescue team really have a problem to search the flight because everywhere is possible. After few
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Next Generation Football Report Title Youth Development Program Report name Joga Bonita Freestyle Competition Prepared By Raja Syamir Ikram b. Raja Shahrizan 110079959 / 1001F75169 Prepared for Ministry of Youth and Sports Group Members Shahmi Thiang Amir Nuramin Mohd Zakwan Ahmad Taufiq Table of content 1.0 Executive summary…………………………………………………………… 3 2.0 Company background…………………………………………………………..4 3.0 Situation……………………………………………………………………….. 4 4.0 Objective………………………………………..
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MGT 697 Non Profit Balance Scorecard Adoption The concept of the Balanced Scorecard was created for for-profit organizations during the late 1980s. Executives wanted to take a different look at the organization’s performance based on factors other than financial statements and balance sheets. The success of this framework worked its way into the non-profit sector after a few short years. Research suggest that non-profit executives “concluded that
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JLS 610 PRINCIPLES AND PRACTICE OF PUBLIC RELATIONS JLS 610 PRINCIPLES AND PRACTICE OF PUBLIC RELATIONS Course Code Course Title Course Developer Content Editor Programme Leader JLS 610 Principles and Practice of Public Relations Ojomo W. Olusegun Dr. Adidi O. Uyo Christine I. Ofulue (Ph.D) National Open University of Nigeria Victoria Island Lagos. Chidinma Onwubere National Open University of Nigeria Victoria Island Lagos. Course Coordinator NATIONAL OPEN UNIVERSITY OF NIGERIA
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The performance of public organizations is important for a variety of stakeholders including politicians‚ citizens‚ donor agencies and government officials. For more than two decades the implementation of performance measurement systems has been considered a central tenant of public sector reforms to address the concerns of efficiency. Within the literature on performance measurement this concept is limited to applying various techniques for generating performance data and that includes both qualitative
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What is Public Relations Good For? There are many people who think they know what public relations is‚ but for the most part they don’t understand the importance that public relations offer. Public relations the key to every organization‚ without it they couldn’t function. Most definitions of public relations contain two concepts‚ communication and management. Public relations is the way in which organizations communicate to their public. Organizations use public relations specialist to gain
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About nine months ago‚ I made one of the biggest changes in my professional life‚ that would have profound impact on my non-profit that I lead. After not being satisfied with the disorganization of the non-profit. I made a change similar to the re-orientation discussed in the one assigned readings (Nadler 1989). I knew if I didn’t make the changes‚ my non-profit would have to go into recreation mode within 5-7 years (Nadler 1989). I knew once the company was in recreation mode‚ it would not be long
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Public Relations Acknowledgements Group 6: Akanksha Ganju – 2 Naushita Jaising – 16 Avinash Sharma – 33 Shivangi Kanodia – 38 Shruti Rastogi – 39 Aakash Dhurka – 60 We would like to thank Prof Christine Dlima for giving us this opportunity to go out into the field and do this project that will help us greatly in the future. We are thankful for the help and Co-operation of a few people for their valuable time‚ immeasurable and substantial guidance and cooperation in the project work‚ especially
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