Introduction: For the purpose of this report of ‘Strategic Planning’ for the Ed-excel Level 7 Extended Diploma in Strategic Management & Leadership I have selected Unilever United Arab Emirates Ltd. The company had a turnover of Rs. 23.3 bn (Euro 309 mn) in 2008‚ and enjoys a leading position in most of its core Home and Personal Care and Foods categories‚ e.g. Personal Wash‚ Personal Care‚ Laundry‚ Beverages (Tea) and Ice Cream. The company operates through 5 regional offices‚ 4 wholly owned
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variety of strategic planning models‚ including goals-based‚ issues-based‚ organic‚ scenario. * Goals-based planning is perhaps the most common as it starts with a focus on the organization’s mission (and vision and/or values)‚ goals to work toward the mission‚ strategies to achieve the goals‚ and action planning. * Issues-based strategic planning often starts by examining issues facing the organization‚ strategies to address those issues‚ and action plans. * Organic strategic planning begins
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of References 12 1. Introduction & Definition The Coca-Cola Company is one of the biggest producers‚ vendors and suppliers of nonalcoholic beverage and syrups around the world. It’s headquarter is found in Atlanta‚ capital of the state Georgia in America. It is one of the leading companies of United State and is widely recognized for its flagship product‚ “Coca-Cola”. Coca-Cola is now internationally renowned soft drinks company with ambitious plans to upgrade the brand. It owns the majority
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Corporate Governance The Coca-Cola Company is committed to sound principles of corporate governance. The Board is elected by the shareowners to oversee their interest in the long-term health and the overall success of the business and its financial strength. The Board serves as the ultimate decision making body of the Company‚ except for those matters reserved to or shared with the shareowners. The Board selects and oversees the members of senior management‚ who are charged by the Board with conducting
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Coca-Cola Case Study 1. SWOT ANALYSIS: Strengths Coca-Cola has been an intricate part of American culture for over a century. The product ’s image is laden with sentimentality‚ and this is an image many people have taken deeply to heart. The Coca-Cola image is displayed on T-shirts‚ hats‚ and collectible memorabilia. This extremely recognizable branding is one of Coca-Cola ’s greatest strengths. "Enjoyed more than 685 million times a day around the world Coca-Cola stands as a simple‚ yet powerful
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SWOT ANALYSIS The Coca-Cola Company (Coca-Cola) is a leading manufacturer‚ distributor and marketer of Non-alcoholic beverage concentrates and syrups‚ in the world. Coca-Cola has a strong brand name and brand portfolio. Business-Week and Interbrand‚ a branding consultancy‚ recognize Coca-Cola as one of the leading brands in their top 100 global brands ranking in 2006. The Business Week-Interbred valued Coca-Cola at $67‚000 million in 2006. Coca-Cola ranks well ahead of its close competitor
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Charlotte SALLES SWOT ANALYSIS for Coca-Cola. 1.0 Introduction. SWOT analysis is a special technique which was invented by Albert Humphrey as a premeditated preparation device that is used to appraise the Strengths‚ Weaknesses‚ Opportunities and Threats involved especially when a company is planning to go for a new or renew an exiting project‚ it involves giving out the purpose of the company ’s project and recognising the inside and peripheral factors that will affect the achievement of
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IMPLEMENTATION OF NEW PRACTISES OR MODIFICATION OF CURRENT PRACTICES TO IMPROVE THE PERFORMANCE OF THE SUPPLY CHAIN. CASE STUDY: COCA-COLA BOTTLING COMPANY OBJECTIVES: The main purpose of this report is to suggest the implementation of new practices and also to modify current practises to improve the performance of the supply chain in the logistics department of the Coca-cola bottling company and also to manage the flow of goods‚ information and other resources‚ including energy and people‚ between the
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DEPARTMENT OF BUSINESS MANAGEMENT STRATEGIC PLANNING (MNG301-A) Module Overview: Topics 1-7 2013 Semester 2 1 Open Rubric Contents 1. Administrative matters 2. Course overview per topic 3. Interactive exercises 4. Upcoming examination 5. Time out! 2 Administrative matters Lecturers: Mr. SK Bhoya Mrs. NV Moraka -Contact details: (012) 429-4220 or Busman@unisa.ac.za Assignments: Two Compulsory assignments due dates: 12 September 2013 and 03 October 2013
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opened doors for the world’s most recognizable beverage brand‚ Coca-Cola‚ to enter a rapidly growing consumer market. However‚ Coca-Cola is challenged with developing a strategy to ensure direct investments are protected despite the Burmese legal system. Entering into the Burmese market poses many political‚ economic and legal issues. The important question that must be answered when analyzing this situation is how Coca-Cola will be able to mitigate the risks involved with the instability
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