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    important leading force in ecommerce. Although during the years‚ the company had to face ups and downs‚ it did not stop her to become the most important pioneer in this industry. This article approaches the evolution of Amazon.com from a PESTEL‚ Porter`s five forces‚ a competitor analyze point of view‚ also an internal analysis and a SWOT analysis. E-commerce has become a key driver of business success nowadays Keywords: electronic e-commerce‚ Amazon.com‚ technology‚ globalization Introduction The expansion

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    PEST ANALYSIS RESTAURANT

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    PEST ANALYSIS RESTAURANT MARKET Aims of the Presentation    To explain the meaning of a PEST analysis. To identify and analyse external factors that affect the restaurant industry. To conduct original research into PEST factors. Task 4           Assignment: Develop a marketing mix for a new/existing chocolate or soft drinks product. Task 4: Conduct a PEST analysis‚ which analyses the external factors‚ which affect the market for your product/service. Grading Criteria: AO4 Explain

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    Strategic Management of TESCO supermarket: PESTEL analysis‚ Porter ’s 5 Forces analysis‚ Critical success factors‚ SWOT Analysis‚ VALUE CHAIN analysis‚ TESCO ’S strategic options‚ Core Competences & Cultural Web. IINTRODUCTION The food and drink retail sector represents the largest industry in the UK‚ providing employment for over three million people in primary production‚ manufacturing and retailing. In 2003 retail accounted for 9% of gross domestic product (Datamonitor‚ 2003). In recent years

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    India : Touching Meteoric Scales As the corporates – the Piramals‚ the Tatas‚ the Rahejas‚ ITC‚ S.Kumar’s‚ RPG Enterprises‚ and mega retailers- Crosswords‚ Shopper’s Stop‚ and Pantaloons race to revolutionize the retailing sector‚ retail as an industry in India is coming alive. Retail sales in India amounted to about Rs.7400 billion in 2002‚ expanded at an average annual rate of 7% during 1999-2002. With the upturn in economic growth during 2003‚ retail sales are also expected to expand at

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    Pest Analysis Nokia

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    PEST ANALYSIS   The market environment is a marketing term and it refers to all of the forces outside of marketing that affect marketing management’s ability to build and maintain successful relationships with target customers. Company‚ its suppliers‚ distributors‚ and its competitors are also impacted by what is happening in the world. To succeed therefore‚ it is necessary to continuously monitor‚ anticipate‚ and adapt‚ to that environment‚ and wherever possible‚ shape that environment. The

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    P (political) E (economical) S (social) T (technological) ANALYSIS -is used to identify the external forces affecting an organization. * Political Factors * The basic understanding is when the government implement’s laws and or regulations which affect the way a business operate. * Is used to identify the external forces affecting an organization. It can create advantages and opportunities for organizations. Conversely they can place obligations and duties on organizations

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    When mobile phones become addictive Mohammad Salehan 1‚⇑‚ Arash Negahban 1 College of Business‚ University of North Texas‚ 1307 West Highland Street‚ Denton‚ TX 76201‚ USA a r t i c l e i n f o Article history: Available online 27 July 2013 Keywords: Mobile addiction Social networking services (SNS) Mobile applications Social networking mobile applications a b s t r a c t As the penetration of mobile phones in societies increases‚ there is a large growth in the use of mobile phones especially

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    Materials Assignment Report Use of Smart Materials in Aerospace Industry List of Contents 1. Introduction 3 1. Purpose 4 2. Background 4 3. Scope 4 2. Types and Applications of Smart Materials 1. Piezoelectric Material 5 2. Shape Memory Alloys 14 3. Magnetostrictive Materials 20 4. Rheological Fluids 22 3. Discussion 25 4. Conclusion 26 5. References 27 Abstract This report will cover the different types of smart materials‚ and their applications

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    PESTAL Analysis of Serena Hotel Political Pakistan has experienced many political upheavals during the last year of a century and the one thing‚ which the country was lacking‚ is political stability. This had a direct effect upon the policies of the businesses especially hotels management. Although tourism growth was affected all over the world after the 9/11 incident‚ and it had a far reaching negative impact on Pakistan’s economy in general and Gilgit Baltistan in particular‚ as its economy

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    Pest Analysis for Apple

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    PEST ANALYSIS FOR APPLE INC The PEST analysis is the useful procedure to grasp market growth or decline. So it is a business dimension tools that helps to identify an organisations macro environment. The factors include in PEST analysis are Political factors‚ Economical factors‚ Social influence‚ Technological factors. An organisation cannot control the changes in those factors but any changes effect directly to an organisation. So the organisation should react quickly if any

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