CASE: L-15 DATE: 10/1/2009 WYETH PHARMACEUTICALS: CHANGING THE MINDSETS AND BEHAVIORS OF 17‚000 PEOPLE… ONE PERSON AT A TIME In late 2007‚ the Israeli drug maker Teva launched a generic version of Wyeth Pharmaceuticals’ patented drug Protonix‚ used to treat stomach acid reflux. Wyeth’s sales of this drug were more than $1 billion for the first nine months of 2007‚ but dropped by nearly 70 percent within two months of the Teva introduction.1 Prompted by this and other challenges‚ Michael
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the family Fabaceae. Acacia have possible uses in folk medicine and pharmaceuticals. On this study we use the bark of the acacia tree as the raw material to produce an alternative antibacterial agent against Staphylococcus species such as Staphylococcus aureus and Staphylococcus epidermidis using in vitro method. [PubMed - indexed for MEDLINE] The Columbia Encyclopedia‚ Sixth Edition Copyright©
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The film Tous les Matins du Monde‚ produced in 1991‚ stars Jean-Pierre Marielle‚ Gerard Depardieu and Anne Brochet as the main characters of the film (IMDB). This film is set in seventeenth century France where music was a prominent part of French culture and was a part of everyday entertainment everywhere from the great palace of Versailles to the small countryside villages. At the time‚ orchestral music was very popular and the learning to play the violin and or cello were of the utmost important
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Southwest Airlines: Using Human Resources for Competitive Advantage Executive Summary Southwest was founded in 1971 with a fleet of three Boeing 737 aircraft. Headquartered at Love Field in Dallas‚ the airline followed a strategy of low fares‚ few frills‚ and excellent customer service. Early on‚ the airline faced many political and regulatory challenges including the Wright Amendment‚ which prohibited the carrier from offering direct service into Love Field from any state other than Texas
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Through the use of animations and photomontages‚ Watt illustrates the internal emotions that the characters have‚ such as anxiety‚ suspicion and despair. These recurring‚ mental images cause both Meryl and Nick‚ to live life in fear of death. When Nick was diagnosed with cancer‚ he immediately saw his life flashing past him in the form of a photomontage. Watt uses these montages to describe Nick’s fear of death and that though he may seem in control on the outside‚ he is actually feels alone‚ confused
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Please cite this paper as: OECD (2001)‚ “The Internet and Business Performance”‚ OECD Digital Economy Papers‚ No. 57‚ OECD Publishing. http://dx.doi.org/10.1787/233751540382 OECD Digital Economy Papers No. 57 The Internet and Business Performance OECD BUSINESS AND INDUSTRY POLICY FORUM SERIES FOREWORD The OECD Committee on Industry and Business Environment organises Business and Industry Policy Forums on current and emerging issues facing the business community. These have
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Dualistic Interaction is where there are two basic kinds of stuff‚ material stuff and mental stuff. With these two different realms being both‚ distinct and separable. There is the mutually separate ability to distinguish between both of the two realms. Then there is also the two-way interaction in which the mind and body work together to achieve a specific task or goal. Dualistic Interaction believes in that the mind and body‚ and that it can work separately from each other‚ where as a physical
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Intelligent Agents & E-Commerce Introduction The internet has experienced a rapid shift from information and entertainment to electronic commerce. The amount of information available on the web‚ as well as the number of e-businesses and web shoppers‚ has been growing exponentially and the influx is difficult to process. A major challenge for marketspace participants has become sifting through an unwieldy amount of information to find products‚ services‚ and even each other – often relegating
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the most significant agent of socialization? Why do friends become more important agents of socialization than parents? There are different types of agents in socialization‚ including the family‚ peers‚ and mass media. These agents of socialization influence our orientations to life. Family places an important role‚ and as we become older we become part of a society where we can obtain opinions and ideas from someone other than a parent. The first and most important agent in socialization is
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The social importance of film in the 21st century is extremely evident to be a powerful form of communication. Through sound and images filmmakers make use of technical‚ symbolic‚ audio and written codes to convey strong messages. These themes are portrayed in all types of films such as documentaries‚ commercials and even Hollywood blockbusters. As time moves forward so does the ability to connect‚ through film‚ with the social aspects of our age. Every story‚ every image‚ every sound has an impact
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