The Super Project – Summary Introduction In 1967‚ General Foods was considering to expand their portfolio with a new product called Super. Super was a dessert supposed to penetrate a dessert market in growth. The investment required $200K‚ $80K for building modifications and $120K for machinery and equipment. General Foods already had an agglomerator that could be used to manufacture Super. The $120K was meant to pay for packaging machinery. In order to decide whether to accept or decline this
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The Super Project Case Study FIN 3717 Braden Eddy‚ Lauren Gear and Dakota Conravey The Super Project Case Study FIN 3717 Braden Eddy‚ Lauren Gear and Dakota Conravey Statement of Facts General Foods is a large corporation organized by product lines. They are evaluating Super Project‚ the manufacture of a new powdered dessert. Crosby Sanberg‚ a financial analysis manager‚ must determine the value in accepting the proposal‚ along with J.C. Kresslin‚ the Corporate Controller. The Super
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HARVARD BUSINESS SCHOOL EXCEL COURSE All Masters programs in the Lindner College of Business involve coursework that presumes facility with spreadsheets. In Statistics‚ Managerial Accounting‚ and Financial Tools‚ spreadsheets are indispensible tools. In a host of other classes they enable superior analysis‚ organization‚ communication‚ and planning as well. Therefore‚ before starting coursework in any Masters program‚ students must PASS the On-line Introduction to Spreadsheet Modeling Course available
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Hertfordshire Business School Guide to Harvard Referencing This guide has been produced by the ASU in response to questions from Hertfordshire Business School (HBS) students about the important subject of accurate referencing. It is essential for you to reference your work thoroughly because what you write for HBS must be ’evidenced ’ - your discussion and arguments should consist mainly of academic theory and ’expert ’ practitioner experience. These two main sources (theory and practice) MUST
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CEO Assignment #1 Bank Analysis - Decomposition of ROE FIN 420 – Bank Management Summary: Utilizing data contained within the Uniform Bank Performance Report (UBPR) of a local bank‚ decompose the company’s 12/31/11 financial performance as well as information for its peer group. Analyze the results. Available Banks: Bank of Holland Grand River Bank Mercantile Bank Macatawa Bank Format: Part #1 – Obtaining Information
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General Foods “Super” was a new instant desert being targeted for introduction in the late 1960’s. The chocolate flavor was estimated to account for 80% of total sales of the new product. Presumably‚ this means “Super” would have been “Jello Pudding” in reality. The project request consisted included a $200‚000 request‚ consisting of $80‚000 for building modifications and $120‚000 for machinery and equipment; presumed to be entirely additional packaging machinery as available agglomerator
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determine whether the Super project was feasible‚ and would exist even if the project were deemed unfeasible. 1.ii. Overhead Expenses: Mr. Sanberg proposed to include these in the fully allocated method used in Alternative III. However‚ we believe that these expenses have already been attributed to the Jell-O line of products‚ and the data does not explicitly provide the overheads attributed to the Super project. Hence‚ these should not be considered while evaluating the project. 1.iii. Erosion of
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Executive Summary In the Super Project case‚ Crosby set out to argue that the current methodologies being utilized by General Foods Corporation to determine which capital investments to pursue did not always fit the bill. Crosby advocated using alternative methods for evaluation of Super including: 1) Incremental Basis‚ 2) Facilities Used Basis‚ and 3) Fully Allocated Basis. He provided the Corporate Budgets and Analysis management team with documentation that articulated each of the methods he
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