The Sweet Dream Motel Managers need to know where they are now if they are to be able to decide where they are going. SWOT analysis gives managers a chance to examine the external environment within which the organization operates and the internal state of the organization. SWOT stands for Strengths‚ Weaknesses‚ opportunities and threats. Strengths and weaknesses are factors which are specific to the firm while opportunities and threats arise from the external environment. First‚ Strengths in
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If Paradise decide not to launch Sweet Dream maintaining its current marketing tactics Le Treat profitability (and eventually sales) will definitely shrink bringing to a potential risk on the fate of the entire frozen specialties line. After 5 years‚ Le Treat is reaching the decline phase of its life. Each product life cycle is determined by customer’s behaviors and competitive landscape. In this category both factors play against the possibility of having an extensive product life. * Frozen
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Marketing Case Study : Sweet Dreams Motel in Far North Queensland ----------------------------------------------------------------- 1.INTRODUCTION Mr Smith is the owner of Sweet Dreams Motel in Far North Queensland. He owns the property since four years ago and he is not happy with the occupancy in the motel which only 50% year round while the other property can reach to 68% occupancy rate. Mr Smith believe his property have some strengths especially if we look at locations‚ large
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Sweetest Dreams Inn Case Analysis #1 1) Mr. Phan‚ owner of the Sweetest Dreams Inn‚ is extremely production-oriented. This is probably due to the fact that he has held a job as a production manager for a company producing industrial machinery for many years. Production orientation can be defined as making whatever products are easy to produce and then trying to sell them. Customers are viewed by those such as Mr. Phan‚ as purchasers of their product instead of people
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Sweet Dreams Studying my sleep habits this week has been a an eye opener. I learned so much about my body in the last seven days. I learned that I responded better to waking up to an alarm‚ then someone coming in my room to wake me up. On an average‚ I got about seven hours of sleep a day. I was able to sleep more on days I did not have to workout for football. A trend I noticed is that I felt better in the morning‚ if I went to bed before 11:00 pm. Another trend I learned is I fall asleep faster
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Rabbits in Queensland: Friend or Foe? Rabbits should be brought back to Australia but only known as pets as long as the animal has been dissected. Since 1859 rabbits were known as pests throughout Australia. Thomas Austin introduced these animals for sporting hunters‚ but with no natural predators and rabbits breeding five or more babies‚ seven times a year; there for a rabbit plague. Nothing was done to prevent this disaster until the 1950’s when CSIRO introduced Myxomatosis which is a diseased
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Good morning ladies and gentlemen I am here today to discuss the water crises for south east Queensland‚ this is an issue which is related to the topic of environmental economics a Very important issue that is not only affecting the south east region of Australia but all of our country in some way. This seminar will also evaluate this water crisis using criteria to provide recommendations to the state government Key issues Water is our most precious natural resource. As well as supporting life
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the city and his seductive and promiscuous ways. Three of the most famous Parisian landmarks are the 12th-century cathedral Notre Dame de Paris‚ the Napoleonic Arc de Triomphe and the 19th-century Eiffel Tower. It has been my biggest dream ever to visit all of these places because I feel great and enthusiastic when it comes to travelling. I am curious about the landscape and the scenery in Paris. I am pretty sure that it would look fantastic just like I dreamt it would be.
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SWOT Analysis: The North Face The North Face was founded in 1966. In 2000‚ after facing serious financial and distribution problems‚ the company was acquired by VF Corporation. Today‚ as a subsidiary‚ the outdoor and action sports company headquartered in San Leandro‚ California‚ has approximately 860 employees and accounts for 40% of VF’s total sales. The North Face offers technically advanced products to extreme athletes and explorers throughout North and South America‚ Europe and Asia. The company
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Tonia Simatos 045-262-078 Case # 6- SleepEasy Motel 1. Problem Statement a. Current State: * SleepEasy motel is losing money. Occupancy of the hotel is around 55 percent of capacity which according to industry figures is 13 percent below the average of 68 percent for similar motels in the area. * Large number of customers driving around the parking lot of motel and leaving. * A lot of competition In the area‚ other hotels offer better facilities. b. Desired state
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