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    Tata Nano

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    統,並且可以提高對印度本土大型零售商的收費,讓他們難以和家樂福競爭,此時家樂福可決定是否收購,以取得該業者已經建置好的零售據點。 3、 建立各地B2B銷售點 印度全國有1500萬人口經營傳統小型零售店維生,零售商數量眾多,此外印度幅員廣闊,零售商地理位置分散,交通不便。家樂福可在距離零售商較近的地方,廣設銷售據點,一來可降低零售商自行運送的成本和貨損,提供更好的服務;二來可先搶占各地的適合建設賣場的土地,等到投資限制放寬,可迅速轉型為零售據點。 4. When to enter? & What is the best entry mode? (The answer for Q2) 總結上述分析與建議,我們認為當下為家樂福進入印度市場的好時機,同時尋求在地夥伴組成joint-venture為當下最適合之策略,主要原因如下: Carrefour’s model is building on the “hypermarket”‚ “direct local purchase” and “logistics

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    Tata Consultancy Services

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    This is to inform you that Tata Consultancy Services (TCS) is a purely merit-based employer. Please make a note of the following points: TCS DOES NOT  Send job offers from free internet email services like Gmail‚ Rediffmail‚ Yahoo mail‚ Hotmail‚ and so on.  Ask you to deposit any money for giving job offers to Experienced Professionals or Fresh Graduate Trainees.  Appoint any agent/agency/company to advertise about TCS Off campus hiring or conduct any employment interviews or make offers of

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    PESTLE of Tata Steel

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    Business assessment The assessment through PESTLE model to analysis the Tata steel company and discuss the main driver function and how they responding to them. Then‚the assessment will make conclusion that the reason the Tata steel development quick . Introduction to Tata steel TATA STEEL is one of the major companies in INDIA. TATA STEEL is also call TISCO. (Tata Iron and Steel Company). The company major produces the hot and cold rolled coils‚ sheets‚ tubes‚ rods‚ bearings‚ and other equipment

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    Tata Motors Going Global

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    TATA Motors-International Business Indian Automobile Industry Hailed as ‘the industry of industries’ by Peter Drucker‚ the founding father of the study of management‚ in 1946‚ the automobile industry had evolved continuously with changing timesfrom craft production in 1890s to mass production in 1910s to lean production techniques in the1970s.The automotive industry in India grew at a computed annual growth rate (CAGR) of 11.5 percentover the past five years‚ the Economic Survey 2008-09 tabled

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    Tata Motors Branding

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    | | * What is the Promise of the above mentioned Brand? | | * How do different departments in the organization ensure that the above promise is delivered? Identify the Brand Elements | | 1. The brand we are working for is the global TATA brand. TATA Motors is a part of the TATA group and the use of the TATA name and trademark (logo) is governed by manuals‚ codes and agreements issued by TATA Sons. The use of the TATA brand defined in and regulated by TATA Brand Equity and

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    Abstract to Tata Motors

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    Abstract Tata Motors Limited (formerly TELCO) is an Indian multinational automotive manufacturing company headquartered in Mumbai‚ Maharashtra‚ India and a subsidiary of the Tata Group. Its products include passenger cars‚ trucks‚ vans‚ coaches‚ buses and military vehicles. It is the world ’s eighteenth-largest motor vehicle manufacturing company‚ fourth-largest truck manufacturer and second-largest bus manufacturer by volume. Tata Motors has auto manufacturing and assembly plants in Jamshedpur

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    Tata Travel Trailer

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    Although in year 1997‚ sales had an 18.27% increase compared to the last year‚ no additional evidence was provided to validate the 5- year average 20% sales increase. More information about market outlook‚ competition analysis‚ and industry research should be given consideration before supporting the projected sales increase. Question 3: Advantage of preparing master budgets assuming stable production: 1. The purchase budget and cash budget are lot simpler‚ since the amount related to production

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    Tata Jaguar Merging

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    Tata and Jaguar‚ Land Rover Deal 1. Motivation/ reason for the merger/ acquisition; • Tata Motors wanted to have presence outside India • It desired to have a diversified line-up ranging from the world’s cheapest car to some of the more expensive • It enabled Tata’s entry into luxury car segment • JLR It had become a cash drag on Ford • It would enable Ford to focus on its core Ford brand and "One Ford" global transformation. • Take advantage of the low cost manufacturing base in India

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    Strategy on Tata Motors

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    brands catapulted Tata into a different league‚ while also expanding its global footprint dramatically. Jaguar and Land Rover are highly sophisticated vehicles‚ well-engineered and superbly designed‚ selling to the upper middle-class motorists around the world. While Tata Motors has been running its UK subsidiary at an arm ’s length‚ it could eventually benefit from its engineering‚ design and marketing expertise. However‚ the benefits have not been yet spread to India‚ and Tata’s range still relies

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    Tata Nano Marketing

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    Introduction TATA Motors Limited is India’s largest motor passenger automobile and commercial vehicle manufacturing company. Its annual revenue exceeds USD six billion‚ ranking it among the top ten companies in India. Unveiled in January 2008‚ their new TATA Nano passenger automobile was a much awaited car by the local and international markets. (Tata Motors‚ 2008) Production began later that year. Its distinct features and reasonable price boosts its popularity and demand. Excluding taxes‚ the TATA Nano

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