Report On “Customer based Brand Equity in Motor Bike Sector (Focusing on Bajaj Pulsar)” Report On “Customer based Brand Equity in Motor Bike Sector (Focusing on Bajaj Pulsar)” SUBMITTED TO Abdullah Mohammed Ibrahim Assistant Professor Department of Business administration Northern Bangladesh University SUBMITTED BY Name ID Section Semester Subrata Karmakar BBA 080202759 B Spring 2011 Nazmul Hasan Zubran BBA
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ARTICLE Do You Need a New Product-Development Strategy? Aligning Process With Context There is no one-size-fits-all product-development process; designing new products for different business contexts requires different new-product development processes. Alan MacCormack‚ William Crandall‚ Paul Henderson‚ and Peter Toft OVERVIEW: Many firms rely on a single new-product development process for all projects. But designing new products for different business contexts requires that a firm deploy different
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Essay 3 – Durkheim 03/29/2014 DURKHEIM: A SUMMARY OF THEORIES IN RELATION TO MARX AND WEBER Durkheim’s theories focusing on sociological methodology‚ division of labor and social solidarity The majority of Durkheim’s work is interested in society and societies ability to preserve coherence and rationality an period of increasing modernity. Throughout his work Durkheim was intensely concerned that society become a legitimate science‚ this is especially obvious when reading the book ‘Emile
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classmates in school due to his emotional problems at home and he has little motivation to study in school because he is an introvert person. In addition to that‚ he has a difficulty in identifying his sex-role identity. Firstly‚ the social context of development of Jin Sheng is dependent on his historical‚ economical and social factors. Being from a low-income family coupled with his father’s retrenchment‚ he has to depend on some little pocket money from any part time job that his dad and mum are
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Introduction The world has witnessed an ongoing transformation involving the various changes regarding development approaches and classification of communities. Interestingly‚ this diversification of the world has started with the end of the World War II. This remarkable point indicates the first definition of ‘underdeveloped’ for the first time in the history. In Gustavo Esteva’s article‚ it is pointed out that dated from 1949‚the concept ‘underdeveloped’ commenced to take place in literature after
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society. Career development is also the total assemblage of psychological‚ sociological‚ educational‚ physical‚ and choice factors that discipline the shape of the career of the individuals over the life span (Patton & McMahon‚ 2014). Content theories refers to influence on the career development which are either intrinsic to individual’s or emanate form from within the context in which one lives. All together individual influences have been given more attention in career theory than contextual
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For years theory has been used to describe‚ explain‚ predict‚ and control student development. Fraternity/sorority professionals‚ both on campuses and at inter/national organizations‚ often understand that student development theory should help guide their practice. But once the busy school year starts‚ many professionals do not have the chance to refresh on the fundamental theories that frame fraternity/sorority work‚ and they often forget to apply the theories. This handbook briefly
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affective loyalty of retailer customers in order to establish the role played by loyalty programs in the development of these variables. Research Design Research data were taken from a survey carried out on 720 customers from a Spanish supermarket chain. A stratified selection by simple affixing was used. Out of the entire sample‚ 180 were participants in the retailer frequent shopper program that was in force at that moment‚ 180 in the card program and 360 were not participant in any loyalty program
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Text and Context Despite the changes in the values and concerns of society over time‚ humanity remains the same. A text is a reflection of the context in which it is composed. It captures the religious and social influences and the values placed upon them. Despite the changes in the values and concerns of society over time‚ humanity seems to remain the same. Geoffrey Chaucer’s “The pardoners Tale” written in the 14th century and Sam Raimi’s “A Simple Plan” released in 1998 both explore the unchanging
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opportunity to learn the different aspects of Services Marketing in a practical approach and guided us and gave us valuable suggestions regarding the project. We would also like to extend our thanks to the various people such as executives and customers who have shared their opinions and experiences through which we received the required information crucial for our inferences and report. This study would not have been as success without the knowledgeable inputs we received from all our respondents
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