vn/20120328033133887P0C5/trung-nguyen-khanh-thanh-nha-may-ca-phe-hoa-tan-lon-nhat-chau-a.htm http://www.trungnguyen.com.vn/1685/bai-hoc-ve-xay-dung-thuong-hieu-tu-trung-nguyen---morgen-witzel-tap-chi-financial-times http://www.ftu2.com/forum/showthread.php?t=7425 http://www.trungnguyen.com.vn/2211/g7-cua-trung-nguyen-dan-dau-thi-truong-ca-phe-hoa-tan-3in1-viet-nam http://www.trungnguyen.com.vn/en/1655/the-world%E2%80%99s-most-special-coffee-an-interview-with-dang-le-nguyen-vu‚-ceo-of-trung-nguyen-corporation
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Table of Contents How has Trung Nguyen coffee company built/expanded in market? 2 Introduction 2 Internal environments 2 Management 2 Customers 4 Suppliers 4 External factors - PESTEL Analysis 5 Economic factors 5 Social/cultural factors 6 Legal constraints 6 Core competences 6 Clear and distinctive product 7 Difficult to copy 7 Competitive advantages 7 Product differentiation 7 Service differentiation 8 Quality 8 The global perspective 8 Some restriction of Trung Nguyen and Recommendation 10 Conclusion
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1213544 S 1213786 Module Tutor: Module Title: Ronald Ainsbury BUSINESS ENTERPRISE & INNOVATION Submission Date: December 17 ‚ 2012 Word Count: 3‚050 words (excluding references) 1 INNOVATION REPORT: TRUNG NGUYEN COFFEE CONTENTS I- INTRODUCTON II- INNOVATION SUCCESS OF TRUNG NGUYEN 1- The story of a family business 2- Innovation success III- ASSESSMENT OF INNOVATION MANAGEMENT 3 3 3 5 7 1- SPOTS Analysis 2- Porter’s Five Forces Analysis 3- Some possible solutions 7 9 15
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2. External Analysis: a. Macro-environment: Company’s macro - environment consist all relevant factors and influences outside the company’s boundaries. Economic‚ There are many economic factors affecting business activities of TrungNguyen‚ but basically there are several major factors by following: Economic growth–Viet Nam’s economic growth rate stood at 5.32% (Nhandan 2010). Per capita income – the average income per person claims to level of 1‚074 USD (Vietnaminvestnetwork 2009). Rate exchange
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I. EVN INFORMATION 1. The introduction * Name: - Full name: Vietnam Electricity Group. - International name: Vietnam Electricity. - Abbreviation: EVN. * Establishment: - Date: 10/10/1994. - Founder: Vietnam government. - Headquarts: 18 Tran Nguyen Hoan‚ Ly Thai To‚ Hoan Kiem‚ Ha Noi. * Logo: * Company: _ General Corporation of Electric: 5 corporations + Northern Power Corporation (EVN NPC) + Southern Power Corporation (EVN SPC) + Central Power Corporation (EVN CPC) + Power Corporation
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HISTORY OF TRUNG NGUYEN CORPORATION • 1996 - Establishment of Trung Nguyen Coffee Company Four young entrepreneurs with a vision of creating a famous coffee trademark‚established Trung Nguyen Coffee Company and introduced the authenticVietnamese coffee to the world.• 1998 - Bring New Inspiration Trung Nguyen’s slogan appeared in all the opulent streets of Saigon. People wereamazed with the new coffee lifestyle that Trung Nguyen introduced and werecaptivated by the rich‚ authentic Vietnamese
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Introduction Trung Nguyen is a famous Vietnamese brand of coffee established in 1996. The Corporation contains of many companies like Trung Nguyen Joint Stock Company‚ Trung Nguyen instant coffee Joint Stock Company‚ Trung Nguyen coffee Limited Company‚ Vietnam Global Gateway Joint Venture and so on. Their major industries are manufacturing‚ processing and trading of tea‚ coffee; franchising and distribution services‚ modern retail like G7 mart. Trung Nguyen is the first Vietnamese company who
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author is showing the readers that sister Cora does not particularly like Avla Jane’s mother. In my book the husbands of the community are supposed to take on multiple wives to have many children. Sister Cora is the first wife and Alva Jane’s mother is the fourth wife. MAny times throughout the story the author has shown the jealousy that takes place in the house between sister Cora and sister Sherrie. I also believe the author has used that quote to show that sister Cora doesn’t like Alva Jane either
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Sister Maude In this essay I am going to write about called sister maude. Sister maude is about two sisters who don’t really get along very well‚ also this poet is ambigious becase the poem is unclear the reader does not now how the my dear died or the parents and the my shame‚ also this poem is written in (1830 - 1894) by christina Rossetti. The propse of the poem is to describe how jelousy sisters cuased a death of another. Christina Rossetti uses a range of techniques to show the feelings of
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Qualities of a good sister are: understanding‚ caring‚ non-judgmental‚ good listener‚ giver‚ sympathetic‚ loving‚ supportive but most of all‚ my sister is determined for her and her family to succeed in life. My sister had alot of obstacles in her life like early pragnancy‚ she dropped out of school‚ and she also raised five children. My sister is on of the most determined people I know in my life. My sister was twelve years old when she had her first child. My sister was very young so she didnt
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