based importer and marketer of high end French perfumes and cosmetics. The company was going to introduce an industry breakthrough product – Glycel‚ which was acted like an anti aging crème. The product would be demonstrated and sold at the best departmental and Glycel was expected to provide Alfin Fragrance a fortune as an annual sales of $ 30 million was expected in 1987. The industry observers speculated that Alfin Fragrance needs some external financing to support its growth. But Alfin had to
Premium Management Strategic management Project management
Understanding of women in pre-colonial and colonial Context in Colonial Bengal BY Shrestha Banerjee No one would contest that the law has been a privileged site of struggle and debate in the contemporary women’s movement. Diverse campaign from those relating to forms of violence to unequal rights in the family‚ community or the work place –placed direct and central emphasis on legal provisions if women’s socio-political subordination was to be realized. From demands for legal reform‚ to criticisms
Premium India History of India Common law
Analysis of the Internet Software and Services Industry BE 530 Course Project Winter 2012 Tingting Xu Introduction The industry I have chosen for this project is the Internet Software & Services. Companies in the Internet Software and Services Industry develop and market internet software and provide internet services including online databases and interactive services‚ web address registration services‚ database construction‚ and internet design services‚ to name a few Information Technology
Premium Information technology Revenue Income
Destination Marketing for the Development of Tourism Industry VINOD N. KALANNAVAR MBA Lecturer Sharnbasveshwar College of M.T.A. Gulbarga Email: vinod.kalannavar@gmail.com Contact Mob: +91 7899468975 Abstract: This paper attempt to put an insight of destination marketing concept which is been developed based on the tourist destination. In the present competitive world of Tourism Industry all are expecting the quality of services in the destination. So entities which are involved in this
Premium Marketing Tourism
Text and Context Despite the changes in the values and concerns of society over time‚ humanity remains the same. A text is a reflection of the context in which it is composed. It captures the religious and social influences and the values placed upon them. Despite the changes in the values and concerns of society over time‚ humanity seems to remain the same. Geoffrey Chaucer’s “The pardoners Tale” written in the 14th century and Sam Raimi’s “A Simple Plan” released in 1998 both explore the unchanging
Premium The Canterbury Tales Sin
employees are crucial to the service delivery‚ it is important that the organisation hires‚ trains‚ motivates their employees successfully‚ and retain these employees in order to produce a quality product/service. The Service Marketing Triangle highlights three other elements of the marketing mix. These are the internal marketing‚ the external marketing and the interactive marketing. The aspect that emphasises the employee’s role in the service delivery is the interactive marketing as this is the stage where
Premium Management Employment Human resource management
Contrast between production and product concepts: In production concept marketers believe that customers will favor products that are available and in expensive‚ while Product concept makes marketers believe that products with most quality‚ features and performance will be favored by the customers. Under production concept‚ product gets cheap but under product concept‚ product usually gets expensive. Both of these concepts can lead to marketing myopia‚ but still useful in some situations. Products
Premium Marketing
The whole idea of marketing revovles around 3 main thing the are the needs‚wants and demands. in normal life needs‚wants and demands are often used interchangeable but in marketing concept‚they are defined in diverse sense • Needs:the basic requirments that individual wishes to satisfy basic needs[food‚shelter‚drink‚safety‚affection] • Wants:wants are a step up ahead of needs and the depend on the needs of the humans‚ a want is a desire for specific product or service to satisfy underlying needs
Premium Marketing Economics terminology
Understanding the context of supporting individuals with learning disabilities Assessment marking guide K/601/5315 4200-209 4222-245 (LD 201) www.cityandguilds.com July 2011 Version 1.1 City & Guilds Skills for a brighter future www.cityandguilds.com Understand the context of supporting individuals with learning disabilities: Assessment marking guide Understand the context of supporting individuals with learning disabilities Assessor guidance Assessment requirements Candidates must
Premium Disability Educational psychology Mental disorder
Group work in the Human Services Field Introduction Group work has been cited as playing an integral role in ensuring that people achieve more collaboratively than working as individuals. In addition‚ group work has been perceived as a robust mechanism of helping people attain some novel skills and specific goals‚ mostly when a group is founded upon a particular objective. Nonetheless‚ despite these benefits attributed to working in groups‚ it is imperative to be cognizant of the fact that in many
Premium Cancer staging Group dynamics Abelian group