1.0 EXECUTIVE SUMMARY This report is a promotional plan for Smirnoff’s new ‘bottled premixed ‘Light’. The report provides guidelines for Light’s promotional strategy for a period of one year 2006/07. The objectives of the promotional plan are to achieve growth for the Smirnoff brand by tapping into a new product and market‚ to increase market share and build awareness and preference for the Smirnoff brand in the affordable ready-to-drink (RTD) segment. Light is a vodka-based pre-mixer‚
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& power industry by following the TOP-DOWN approach to draw a clear picture about their financial position and will work as a investing decision guideline for an investor looking towards these companies. The paper is done therefore from three perspectives- 1. General Economic Influence 2. Industry Influence & 3. Financial Analysis To decide‚ how to allocate investment funds among countries‚ and within countries to bonds‚ stocks‚ and cash‚ Determine which industries will prosper
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Introduction – There is very important role of Information Media Communications in developing Tourism Policy and Cross Cultural Communication for Peace‚ Security for Sustainable Tourism industry. Increasingly‚ ICTs play a critical role for the competitiveness of tourism organizations and destinations. ICTs are becoming a key determinant of organizational competitiveness. This strategy involves the planned communication component of programmes designed to change the attitudes and behavior of specific
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Pharma is one of the most developed sectors contributing to the growth of Bangladesh economy. The key factors which has aided growth of this sector are the professional knowledge‚ thoughts and innovative ideas of the pharmacists working in this sector. The development of this sector had accelerated after the promulgation of Drug Control Ordinance - 1982. The recent developments of this sector has enabled Bangladesh to export medicines to global markets including the European market. This sector
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Capture the point of the study unit briefly in your own words. Begin the paper with a short summary of the study unit‚ about its objectives and contents and your personal goals when attending the study unit. What makes it interesting and relevant to tourism business and for my future expertise? Identify and present at least 1-3 new things you have learned during the study unit. Weigh their value for your work possibilities and your future studies (e.g. your Thesis). Identify and present 1-3 expertise
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the results. It includes different interpretations shows the responses came from the survey questionnaire. The minimum required number of respondents for this study is 114‚ and 131 valid survey questionnaires gathered for this study. In backpacker tourism‚ age plays a significant role in defining the uniqueness and identity of the group‚ for the reason that backpackers are recognized as basically youthful people who travel to enjoy their childhood and explore the world. Table 1 shows the rational frequency
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A study on strategies practices in RMG industry in Bangladesh Presented By Muhammad Zahid Hasan ID: 1404053 Ev.MBA-4 Introduction The industrial sector is dominated by RMG industry in Bangladesh‚ an export oriented industry‚ and it is well-known as goose that lays the golden eggs for over thirty years. This RMG industrial sector now-a-days dominates the modern economy in export earnings and employment generation. The RMG sector‘s contributions to the country‘s export earnings are around 77%. Objectives
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Chapter one introduction Introduction The Bangladesh Labor Code‚ 2006 is not enacted a day‚ Bangladesh has a long heritage in terms of labor laws. The main purpose of the Bangladesh Labor Code‚ 2006 is to consolidate and amend the existing loss relating to labor and industrial affairs. In this report we work on four statements. The Bangladesh Labor Code‚ 2006 provides some provisions in health and hygiene (in sections 51-60)‚ safety (in section 61-78)‚ welfare measures (in section 89-99)
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Insurance is not new here. Some insurance company formed up here during the British rule in India. At that time‚ 49 insurance business companies started their insurance policies in this region. The Government of Bangladesh (BD) nationalized the insurance industry in 1972 by the Bangladesh Insurance (Nationalization) Order 1972. From then many different insurance companies are providing acceptable policies to the insurance holders. Prime Islami Life Insurance Limited is one of the pioneers in this
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Environment Date of report: 27/04/07 RE: Tourism Industry 1. Introduction This report will contain a SWOT analysis of the tourism industry as a whole‚ but will focus mainly on activities concerning United Kingdom countries and companies‚ as the tourism industry covers a huge‚ global area. There will be points raised that affect countries globally as well as the UK that will be made aware of during the contents of this report. The tourism industry covers many different organisations that
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