* * LO1: Delivering Value to Customers * * The Marketing Philosophy and its Relevance to Corporate Culture * Marketing philosophy: holds that achieving organisational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors. * Takes an outside-in perspective: * Starts with the well-defined market‚ focuses on customer needs‚ coordinates all the marketing
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The first‚ and perhaps most crucial‚ elements of culture we will discuss are its values and beliefs. Values are a culture’s standard for discerning what is good and just in society. Values are deeply embedded and critical for transmitting and teaching a culture’s beliefs. Beliefs are the tenets or convictions that people hold to be true. Individuals in a society have specific beliefs‚ but they also share collective values. To illustrate the difference‚ Americans commonly believe in the American Dream—that
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Porter proposed a general- purpose value chain that companies use to examine all of their activities‚ and show how they are connected. Value chain depicts the activities within and around an organization and relates them to an analysis of the competitive strength of the organization. It evaluates which value each particular activity adds to the organizations products or services. The way the value chain is performed determines costs and affects profit. Porter’s value chain was divided into primary
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KEY VALUES Narrative Essay Three important values that I hold‚ are hard work‚ family‚ and friendship. These are values that I think will make life better and easier for a person. They make me feel secure and prepared for the future. Without these values I probably wouldn’t care about anything at all. The Values that you develop as you go threw life determine what kind of
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The Value of Friendship Most of us have friends and anyone can have one too. But what is friendship? Friendship is the relation of love and affection to people whom you don’t have any blood relation. We all have different definitions of a friend‚ but for me‚ a friend can be defined as a companion that is always there. He will leave all his important works but will never leave you alone‚ especially in your difficult times. A friend loves you unconditionally‚ understands you‚ and always tries to
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a big correlation with professional values and ethics in regards to career success. Values can be defined as those beliefs that are imperative to your lifestyle. They are the conditions‚ which we use to determine what is morally correct. They provide the foundation for our behavior. Ethics are the results and reactions to our value system. Values determine what is right or wrong while ethics is the actions of doing what u believe is right or wrong. Values provide direction on your actions personally
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before us against an entrenched bureaucracy and egotistical people who are stuck in old paradigms of the status quo. As a Soldier‚ I feel that personal courage is one of the most important of all values. It is not a value that stands alone‚ but rather one that encompasses all of the other Army Values. Courage is most commonly viewed as physical in nature; many do not realize that true courage comes from the ability to overcome mental not physical challenges. To stand before the advancing enemy
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student‚ I never truly analyzed or even thought about the values that run our society. I never had given our community and country‚ as a whole‚ much thought. I looked past all the bad things happening in the world and was too consumed in my own personal problems. The lessons taught in all of my WALC classes for the past year and a half has taught me to be more observant about my surroundings and the people. Over the course of years‚ the values of our society has drastically changed in my opinion due
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The Value of Life Human life is one of the few natural rights in life that cannot be valued by wealth‚ or taken in for exchange by any tangible object. Human life is precious and fragile and should be treated as such. Each person ’s individuality and capability is a prime factor that exemplifies the need humans have to be valued‚ all life is equivalent‚ but should be equal in the highest plausible factors. Human life cannot simply be put with a price‚ for each life is valued at a price that is
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TIME VALUE OF MONEY 1. If you were scheduled to receive Rs 100‚000 five years hence‚ but you wish to sell your contract note for its present value‚ which type of compounding would you rather have the purchaser of your contract note to use to find the purchase price‚ 8 percent compounded: (a) (b) (c) (d) (e) Continuously Quarterly Semi-annually Annually None of the above 2. According to the rule of 69‚ the doubling period is equal to (a) (b) (c) (d) (e) 0.25 + (69/ Interest rate) 0.35 + (69/ Interest
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