Oracle CEO Larry·Ellison: Yale speech ——演讲人Larry·Ellison是Oracle（甲骨文）的CEO。Larry·Ellison在耶鲁大学2000届毕业典礼上发表了以下世人看来最为狂妄、不受欢迎但又是现实真实状况的演讲。 "耶鲁的毕业生们，我很抱歉——如果你们不喜欢这样的开场。我想请你们为我做一件事。请你——好好看一看周围，看一看站在你左边的同学，看一看站在你右边的同学。 请你设想这样的情况：从现在起5年之后，10年之后，或30年之后，今天站在你左边的这个人会是一个失败者；右边的这个人，同样，也是个失败者。而你，站在中间的家伙，你以为会怎样？一样是失败者。失败的经历。失败的优等生。 说实话，今天我站在这里，并没有看到一千个毕业生的灿烂未来。我没有看到一千个行业的一千名卓越领导者，我只看到了一千个失败者。你们感到沮丧，这是可以理解的。为什么，我，埃里森，一个退学生，竟然在美国最具声望的学府里这样厚颜地散布异端？我来告诉你原因。因为，我，埃里森，这个行星上第二富有的人，是个退学生，而你不是。因为比尔·盖茨，这个行星上最富有的
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Introduction …..……………………………………………………….. Page 3 Nike history ….………………………………………………………... Page 3-4 Marketing ….…………………………………………………………. Page 4-6 Nike factories ………………………………………………………….. Page 6 Nike financial results ………………………………………………….. Page 7 SWOT analysis …………………………………………………………. Page 8 Conclusion ……………………………………………………………… Page 9 Bibliography…………………………………………………………….. Page 10 Nike – Just do it Today Nike is a multinational corporation and also the leading
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1.Executive Summary This marketing plan mainly describes Nike future development strategies and goals. This report will include the situation analysis‚ market-product focus‚ the detailed marketing programme and the financial data and projections. In the coming year‚ Nike is going to launch a new product called Nike+ FuelBand‚ which will be marketed in Hong Kong in 2014. The Fuelband allows the wearer to track their physical activity‚ steps taken daily‚ and amount of calories burned. The
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Critically evaluate the importance of boundaries and ethics in counselling with reference to BACP code of ethics and practice to include a discussion around issues of confidentiality in relation to personal values‚ beliefs and ethical legal constraints. The main focus of this assignment is to critically evaluate the vitality of boundaries and ethics in counselling using BACP’s ethical framework. I will also discuss issues concerning confidentiality in relation to personal values‚ beliefs and
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Potential blockbuster drugs in the pipeline • A stable of existing drugs to continue driving growth • Aging and growing population • Medicare Modernization Act of 2003 a boon to drug companies Bryan Heller and Peter Lavallee‚ student analysts Yale School of Management MGT 948 – Securities Analysis and Valuation Please see Important Disclaimer at the end of this report Table of Contents Investment Thesis………………………………………………….…………………….1 Company Overview…………………………………………………………….………..2
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have their own special vision and then putting it into actions‚ that is what Nike did with their famous slogan "Just do it" I would like to talk about Nike ’s company and mainly its famous marketing campaign "JUST DO IT". I will start with a brief overview of the company. Nike is a well known international company specialized in sportswear and sports equipments based in America headquartered near Beaverton‚ Oregon" Nike and Precision Cast parts are the only Fortune 500 companies headquartered in
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Nike Case Analysis Prepared for Consumer Behavior Introduction Nike is the largest seller of athletic footwear and athletic apparel in the world with subsidiaries in over 200 countries across the world. It is a company that was founded by Phil Knight in the 1960’s‚ who was a talented middle-distance runner from Portland. He approached the Onitsuka Co. in Kobe‚ Japan‚ and persuaded the manufacturer of Tiger shoes to make
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St. John’s University Student Managed Investment Research Equity Research NIKE (NKE) April 4‚ 2004 Recommendation: Sector: Industry: BUY Consumer Cyclical Footwear 76.64 78.56 49.60 263.12M .80 20.17B 10‚697M 21.66% $94.85 Price: 52 – Week High: 52 – Week Low: Shares Out (mil): Dividend: Market Cap: 2003 Revenue: Project EPS Growth: 2005 Target Price: Highlights Rudy Dermesropian rdermes@hotmail.com Jason A. Drago Jdrag636@stjohns.edu Gintare Grigaite Gintare.grigaite01@stjohns.edu
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The trans theoretical model (TTM) (Prochaska and DiClemente‚ 1979) proposed that any health behavior change is not automatic but it involves progress through five stages of change. The individual’s cognitive level and behavior decisions differ from each of the five stages. Trans theoretical model interventions are mostly delivered by first identifying the stage in which the individual is present and his/her willingness to change. These changes could be lifestyle changes. The TTM is based on the
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NIKE Executive Summary Nike Inc. founded in 1962 by Bill Bowerman and Phil Knight was first named Blue Ribbon sports. Their goal was to distribute high quality Japanese athletic shoes to American consumers in an attempt to compete with Germany’s domination of the athletic wear at that time (Adidas and Puma). Nike manufactures and distributes athletic shoes at every marketable price point to the global market. More than 40% of sales come from athletic apparel and sports equipment
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