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    Encoding Decoding Theory

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    Encoding/Decoding theory in relation to Active Audiences. For over a century‚ media audiences have been a concern of entrepreneurs and social critics alike and opinions on the role of the audience have varied greatly over the years. Throughout history‚ most theorists studying audience interpretation simply treated audiences as ‘passive sponges’‚ absorbing media content and submissively accepting the subliminal messages set out for them by media entities. In the 1980’s‚ new audience theories saw the onset

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    Levinsons Theory

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    Daniel Levinson’s Life Structure Theory Six Stages of Adult Development The definition of Human Growth and Development is the science of study of growth‚ stability‚ and change in a person from conception till death (Santrock‚ 2010). Throughout the study of psychology and human growth came with different theories on how a person grows physically‚ cognitively‚ and psycho-socially. One of the most familiar theories comes from Sigmund Freud‚ the idea of having a ego‚ superego‚ and id‚ in which the

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    Sociology Theories

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    Sociology Theories Sociology can be defined as the science that deals with human relationship. It is the study of how human beings relate with each other‚ how each individual relationship has been influenced by other people and the patterns which are formed out of their interactive relationships. There are three main theories of sociology; functionalism‚ conflict theory and symbolic interactionism. These theories are used on a day to day bases in society today wether its in the media‚ with your

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    Weiss Theory

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    The Wheel Theory of Love Name: Institution: In his Wheel Theory of Love‚ Reiss theorized that love develops over a duration of time‚ and must consist of four processes; rapport‚ self-revelation‚ mutual dependence and intimacy‚ where each process leads to the next (Gene‚ n.d). The theory states that the processes are interdependent and therefore must coexist. Self revelation and rapport building require effective communication. That is‚ there must be a two way communication where each person gives

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    Gender Trouble: Feminism and the Subversion of Identity by Judith Butler Review by: Mary McIntosh Feminist Review‚ No. 38 (Summer‚ 1991)‚ pp. 113-114 Published by: Palgrave Macmillan Journals Stable URL: http://www.jstor.org/stable/1395391 . Accessed: 20/03/2012 23:44 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use‚ available at . http://www.jstor.org/page/info/about/policies/terms.jsp JSTOR is a not-for-profit service that helps scholars‚ researchers

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    Lubrication Theory

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    for study of hydrodynamic lubrication theory as the basis for bearing design; applications to simple thrust and journal bearings and pads of various geometries; hydrostatic lubrication‚ floating ring bearings‚ compressible fluid (gas) lubrication‚ grease lubrication‚ dynamically loaded bearings‚ half speed whirl and stability. Prerequisites: MATH 308‚ MEEN 345 or equivalent. MY OBJECTIVES: To introduce the fundamental physical principles of the classical theory of hydrodynamic lubrication and to review

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    Instability of Characters Henry James’ argues that a character is only as interesting as their responses to a particular situation‚ can be supported by using any written works that a student may encounter‚ given that the story has at least one character. I intend to prove that the instability of the main characters in each story will ultimately be their downfall. The story “To Build a Fire” by Jack London is about a man struggle with nature and his inability to trust his human instinct‚ and In

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    Maslow Concept of human needs Difference people got difference need ‚we have to know that the worker in which level in the hierarchy so that we can give what he want to motivate them .It is based on what the workers need. what he want ? we just give it as motivator Hierarchy factors need For maslow ‚there have a hierarchy with 5 lvl .a people will satisfied the level one by one according this hierarchy. the people will satisfied with the lower level and jump to the higher level until they reach

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    Structural Theory

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    disparate system of rewards." Social exchange theory is a social psychological perspective that explains social change and stability as a process of negotiated exchanges between parties. Social exchange theory posits that all human relationships are formed by the use of a subjective cost-benefit analysis and the comparison of alternatives. For example‚ when a person perceives the costs of relationship as outweighing the perceived benefits‚ then the theory predicts that the person will choose to leave

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    Malslow's Theory

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    the approaching‚ in 1943‚ Maslow established his theory about individual development and motivation. He classified needs into five sets; physiological‚ safety‚ love‚ esteem‚ and self- actualization. The theory as is called Maslow’s hierarchy of needs is the best known and widely used need theory of motivation. In this essay‚ the legitimacy of the theory and acceptable situations in work place if it is true are illustrated. First of all‚ the theory is classified under two grade; deficiency needs

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