"Thesis on celebrity advertising" Essays and Research Papers

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    Unlike regular people‚ celebrities are threatened on a daily basis. People may think celebrities have an easy lifestyle when in fact‚ they have it worse than “normal” people. Celebrities lose their true identities‚ are forced to change their styles to accomodate society‚ and are judged based on media reports. Their daily lives are displayed and all their mistakes are shown for the world to see. It may seem as if celebrities are living an extravagant lifestyle but on the contrary‚ being famous brings

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    The Celebrity Effect

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    The Celebrity Effect Celebrities have become a much bigger part of our society than ever before. One of the main reasons for this is the fact that celebrities have become much more widespread‚ they can be any one or from anywhere. Celebrities can be found on “reality” TV; in the gossip or entertainment columns; in magazines; on the radio; in sports; the list can go on and on. While celebrities do have a big influence‚ especially over children‚ I would have to say that it depends on the source

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    Celebrity Endorsement

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    you come across many brands of various products. When you see a brand‚ it immediately reminds you of the celebrity who has endorsed or promoted the brand. For instance‚ Lux may remind you of Shahrukh Khan‚ Ashwariya Rai or even Katrina Kaif. The image of the celebrity in the ad leaves a lasting impression on your mind which motivates you to buy the product. Endorsements‚ by famous celebrities‚ whose personality matches that of the product help to create certain impressions of that brand on consumers

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    Being a Celebrity

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    Despite the advantages that the statue of celebrity can provide‚ it also has many disadvantages . First of all ‚ being a celebrity can be very difficult at sometimes ‚with this I mean that celebrities are not free the have no privacy and are not able to go out without being noticed ‚ clearly *Being in the public eye forces famous people to look their best all the time. They can never afford to be natural otherwise they will be judge by the journalists and obviously they will become the target

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    Why are celebrities picked on? Why do most of them get dragged down into negativity when they’re really trying to be a good influence on kids today? Celebrities in every way should be treated like heroes in every way just like any other person can be. Most celebrities get treated like criminals why is that? Why is it that they as human beings get tossed down the line like any normal person it’s not only unfair but completely disrespectful and wrong but most of them have to be tolerable they have

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    Celebrity Worship

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    tend to worship celebritiescelebrity worship is a form of parasocial interaction in which individuals become obsessed with 1 or more celebrities. This obsession is similar to an erotomanic type of delusional disorder in which the individual believes that another person is passionately in love with them. A group of psychologist wanted to determine if this obsession/worship of celebrities had any common characteristics amongst the individuals. They conducted several test: celebrity attitude scale

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    Celebrity Stereotypes

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    magazines‚ Buzzfeed articles‚ or even snapchat stories cover things such as current celebrities’ plastic surgery endeavors and the latest fashion trends‚ to which more people pay attention than those that read more pressing news. Hence‚ citizens end up in the absence of salient news and believing celebrity gossip is the important news. I believe that today’s society puts too prominent a spotlight on the lives of celebrities and not nearly enough gravity on being well informed. America seems to be the

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    Persuasive Celebrity

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    Seth Rogen and Alzheimer’s Awareness Advertisement The print advertisement I chose was the Alzheimer’s Awareness ad that Seth Rogen appeared in. (see attached ad) Seth Rogen is a great fit for this ad due to his social recognition and little know that he has a direct link to the disease. His wife of two years mother has the disease and has had it for years. As he stated on CNN “"I think until you see it firsthand‚ it’s kind of hard to conceive of how brutal it is." Therefore even though a

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    I’ve always wondered about this and I might as well raise the issue and ask the question right here‚ seeing as this blog could very well be the perfect avenue for discussion. Do you think certain celebrities do more damage than good to certain brands once they begin to “publicly patronize” them? Let me bring up an example. Or two. Or more . Sometime in late 2011‚ it was reported that Abercrombie & Fitch was willing to pay Jersey Shore’s Mike “The Situation” and his cast mates to cease wearing

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    Celebrity Influence

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    Teens and Celebrities Teenagers often turn to their favorite celebrities for guidance in their every day lives. Celebrities have become more mainstream role models for teens as their images and lifestyles are normally splashed across television‚ movies‚ magazines and all throughout pop culture. Teens that try to emulate their favorite celebrities may select good role models or bad ones that can be positive or negative for teens. Problems with teens linked to celebrities include: • Teen behaviors

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