Concern This is to certify that MD.NOORAIN Student of MBA‚ of A.N.COLLEGE‚PATNA session 2008-2010 has completed his PROJECT TRAINING during 04-05-08 to 04-06-08 on the topic of “ANALYSIS OF DISTRIBUTION SYSTEM TO INCREASE THE MARKET SHARE OF PEPSI IN PATNA” under LUMBINI BEVERAGES PVT.LTD. (PEPSICO)‚ Hajipur at Patna. He successfully undertook the above dissertation with total sincerity and dedication to our satisfaction. His conduct during the training period was good. We wish him all the
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© 2012. Abdul Munam Jamil Paracha‚ Muhammad Waqas‚ Ali Raza Khan & Sohaib Ahmad. This is a research/review paper‚ distributed under the terms of the Creative Commons Attribution-Noncommercial 3.0 Unported License http://creativecommons.org/licenses/by-nc/3.0/)‚ permitting all non-commercial use‚ distribution‚ and reproduction in any medium‚ provided the original work is properly cited.Global Journal of Management and Business ResearchVolume 12 Issue 12 Version 1.0 Year 2012 Type: Double Blind
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THE LEVEL OF EFFECTIVENESS OF MARKETING PRACTICES AND CUSTOMERS SATISFACTION OF SAINT MICHAEL COLLEGE OF CARAGA A Thesis Presented to The Faculty of Saint Michael College of Caraga College Department Nasipit‚ Agusan del Norte In Partial fulfillment for the Graduation of the Course Bachelor Of Science in Business Administration Major in Financial Management by; Alexis V. Medalle Anna Marie P. Hermoso Glorielyn V. Lauro Jessa S. Jugarap Ronalyn
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PART 1 (P1‚ M1‚ D1‚ P2) COCA-COLA COMPANY. (P1) Marketing Techniques of Coca-Cola Company. 1. Growth Strategies. Market penetration: Market penetration is a group of customers who may purchase a product. Coca - Cola is 98 % of the world population known as a beverage product of Coca - Cola Promise “beneficial and enjoyable for all those who are serving us”‚ as “fresh” market motto: “our customers around
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Questions for Discussion: What markets should Pepsi target for Aquafina? What recommendations would you make foradvertising objectives‚ message strategy‚ andmessage execution for Aquafina? What advertising media recommendationswould you make for Aquafina‚ and how wouldyou evaluate the effectiveness of those mediaand your advertising? What sales promotion and public relationsrecommendations would you make forAquafina? What recommendations would you make forpromoting Aquafina Sparkling
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When the issue of target marketing arises comes up in health care‚ it is important to address the ethical or moral component that is an obvious concern of many practitioners. Does deciding upon a target market imply denying care to those who need it? Some who take more literally the motto‚ "No patient in need being refused care‚" may think it does. Specification of a target market‚ by itself‚ does not imply denying care. In reality‚ physicians have taken an oath to treat those who need their services
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Coca-Cola versus Pepsi-Cola: Competitive Strategies Coca-Cola (Coke) and Pepsi-Cola (Pepsi) have been the most popular soft drinks for many years‚ and has also been each other’s biggest competitor. Coke was created in 1885 by John Stith Pemberton‚ a pharmacist‚ and was initially made as a tonic (Smith‚ 2012). In the beginning‚ Coke had cocaine in it‚ which was to fight depression and also make consumers addicted to the drink. In 1904‚ the Food and Drug Administration eliminated the use of cocaine
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Target market A target market is a group of customers that the business has decided to aim its marketing efforts and ultimately its merchandise towards.[1] A well-defined target market is the first element to a marketing strategy. The marketing mix variables of product‚ place (distribution)‚ promotion and price are the four elements of a marketing mix strategy that determine the success of a product in the marketplace. Market segmentations Target markets are groups of individuals that are separated
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1. Target marketing and market segmentation of Bling H20 Bling H2O crystal-encrusted of Beverly Hills is the inspiration of Kevin G. Boyd‚ a Hollywood writer-producer. While working on various studio lots where image is‚ well‚ everything‚ he noticed that you could tell a lot about a person by the bottled water he/she carried. So just like any other savvy business person‚ he decided to capitalize on his finding. "Our product is strategically positioned to target the expanding super-luxury consumer
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PEPSI COLA PAKISTAN: FRANCHISING & PRODUCT LINE MANAGEMENT 1 op yo In July 1991‚ Irfan Mustafa faced several dilemmas. As West Asia area vice president and chief executive officer of Pepsi Cola Pakistan Incorporated (PCI)‚ Mustafa was charged with developing a strategy to grow share and profitability across PCI sales but focusing particularly on 7-Up. Pepsi Cola International had shifted focus to its global brands and‚ since acquiring 7Up International in 1986‚ had withdrawn all marketing
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