Definition of sales promotion * An early def. of sales promotion :’Includes all those activities ‚which enhance and support mass selling and which compete and or coordinate the entire promotional mix and make the marketing mix more effective”. (John F Luick and Wiliam L Zeigher‚Sales Promotion & Modern merchandising‚TMH‚1968) * In a specific sense ‚sales promotion includes those sales activities that supplement both personal selling and advertising and coordinate them and help to make
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SALE OF GOODS Nature and Sources of Sale of Goods Law It is principally to be found in the Sale of Goods Act Cap 31 and certain propositions of the English Common Law. The Kenyan Sale of Goods Act is a replica of the English Sale of Goods Act of 1893 as passed in 1963. In addition to the Sale of Goods Act‚ the general rules of contract law apply to contracts for sale of goods. Contract of the Sale of Goods S.3 (1) of the Sale of Goods Act defines a contract for the sale of goods as ‘a contract
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entirely on behalf of the consignor. What is consignment? It is the act of sending a quantity of goods by the manufacturers and producers of one country or place to their agents in another at the risk of the principals for the purpose of sales. Goods so sent are known as “consignment”. Under Administrative Order No.145‚ Subject: Revised Policies and Guidelines for the Institutionalization and Decentralization of the Department of Health Drug Consignment System‚ the advantages of
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Installment Sales The DJ Company accounts for sales of merchandise on the installment basis. At the end of each year it recognizes gross profit on these sales‚ considering collections during the year to be composed of cost and gross profit elements. The balances of the control accounts for installment contract receivable at the beginning and at the end of 2009 were: 1/01/2009 12/31/2009 Installment Accounts Receivable: 2007………………………… P 24‚020 P - 2008………………………… 344‚460 67
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Natalie Blenker Mrs. Harris I.B. Theatre HL2 Period: 7 March 1‚ 2012 A research investigation on what specific skills an actor would need learn in order to convincingly portray the role of Silvio in Carlo Goldoni’s‚ A Servant of Two Masters. Carlo Goldoni wrote the comedy “Arlecchino servitore di due padroni”‚ which translates into modern English as The Servant of Two Masters‚ a commedia dell’Arte-style play. The performers of Commedia were often illiterate‚ and as such there was
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Comparison study of sales promotional strategies of Maruti & Honda cars customers with special reference to Kollam District INTRODUCTION The automobile products occupy an important role in fulfilling the basic needs of human beings. In India‚ there are tremendous changes in the automobile industry. The industry has observed higher rate of growth economically‚ industrially &technologically. This has led to good market for automobile products particularly in four wheelers segments
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Anthropology 3150 What’s the price of progress? This price of progress is very expensive. It’s not just measured in only dollar and cents it also can be measured in the amount of lives lost and the amount of resources depleted. There are social advantages of progress they are measured by increased incomes‚ higher standards of living‚ greater security and better health. However‚ these social advantages have a greater negative effect on tribal people. It’s been shown that the price of progress on the unwilling
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Winglets Sales Agreement This Winglets Sales Agreement (this “Agreement”) dated as of the 23rd day of October‚ 2016‚ by and between CAROLINA MANUFACTURING AND DESING‚ INC. (“Seller”) referred to as Carolina‚ a small medium-sized corporation and EL – BUBBA (“Buyer”). WITNESSETH: WHERAS‚ Seller is engaged in the business of producing and selling winglets; and WHERAS‚ Buyer proposes to purchase these winglets from Carolina for a period of no less than five years with the right to continue to do business
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Price Discrimination in the Mobile Phone Market Mobile phones are nowadays a part of our lives‚ the majority of us use them on a daily basis. Some people use them less frequently‚ when they are away from their homes‚ while for some they have already replaced the old landline phone. Young people use the SMS and MMS services quite often‚ while more senior people limit themselves to just making calls . Some prefer the pay-as-you-go; others have monthly contracts for a flat fee. There are a variety
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CHM 116 Lab Investigations of Buffers I. Purpose The purpose of this experiment was to get an understanding as to how to properly prepare chemical buffers. Also part of this experiment was to gauge the effectiveness of the buffers by measuring their pH levels in various titration solutions‚ using a pH meter. II. Procedure To start our experiment we had to prepare Buffer B‚ which was the .060 M Ammonia/Ammonium solution. Using 3.0 M ammonia‚ we had to calculate
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