Porter’s Five Forces Analysis 1. Threat of Substitute Products (LOW) The possibility threat of substitutes is moderately low; since there are few substitutes from other industries (if any); and most of them are seemed to be obsolete or have on foot out of the door‚ e.g. digit camera in the place of film camera and fax machines in place of overnight mail delivery. Consider that Sony has built a good reputation and strong customer loyalty‚ it effectively position the company’s products against product
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We think the convertible bond issue was a self-dealing transaction. Because the Samsung Electronics issued the private convertible bonds‚ which worth 60 billion won‚ to the chairman’s son Lee Jae-Yong (45 billion won) and another Samsung affiliate (15 billion won). We think the purpose of issuing the convertible bonds is to transfer the management power to the chairman’s son‚ thus maintaining family control‚ because the bonds can be converted to shares of the company. Even though they knew this
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Table of content 1.1 Explain Samsung Electronics strategic contexts and terminology – missions‚ visions‚ objectives‚ goals‚ core competencies.2-4 1.2 Review the issues involved in strategic planning for Samsung Electronics.4-7 1.3 Explain Samsung Electronics different planning techniques.7-10 2.1 Provide an organisational audit for Samsung Electronics.11-15 2.2 Carry out an environmental audit for Samsung Electronics.15-17 2.3 Explain the significance of stakeholder
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SAMSUNG: From Gallop to Run (1) Outline The all case study is talking about how did the Samsung Electronics revamped to the largest consumer electronics company in the world from being a copycat before. In 1993‚ the CEO Mr. Lee released what he called "New Management"‚ a top-to-bottom strategy for the company. So Samsung hired a new crop of fresh‚ young designers who design new products that is more fashion‚ sleek‚ bold and beautiful targeting high-end users. They called them “lifestyle works of
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Study on the Apple Lawsuit against Samsung: Intellectual property is defined as a work or invention that is the result of creativity‚ such as a document or a design‚ to which one has rights and for which one may apply for a patent/copyright/trademark. Apple has succeeded in winning a lawsuit against Samsung. This patent war between the two leading smart phone companies‚ ended up in Samsung having to pay apple more than $1bn in damages. This is a result of Samsung having supposedly infringed some
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SAMSUNG SECA: REDEFINING A BRAND CASE STUDY 1. Problem Identification Samsung SECA has successfully repositioned itself from an unremarkable producer of low-to-mid-market customer electronics and computer components into a provider of stylish‚ leading-edge consumer electronics due to its shift towards digital technology. Despite efforts to redefine the Samsung brand which included aggressive promotional spending and launching of a number of high-end‚ “marquee” products‚ the old brand perception
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I. Situation Analysis A. Company Philosophy Samsung Electronics has to be the cutting-edge product leader in consumer electronics producing new sleek‚ bold‚ and beautiful products which they called as “lifestyle works of art” intended for the high-end users. Each product has to pass the “WOW” test. If it did not get the “WOW” reaction during market testing‚ it is scrapped or sent back to the design studio. B. Current Strategy The company is focused on the development and production of
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Samsung should focus on to invest more in semiconductor business and leave the Chinese Collaboration. Korean’s are pioneered and they expertise in making semiconductor products. Samsung focus on differentiation strategy‚ low cost and high quality memory products and targeted niche market. Samsung have too much organization experience and knowledge about design and its production process. Samsung focus on making nanotechnology with high accuracy and energy efficient products. Expand more on R&D system
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Case Study 26: Samsung Electronics 1. The five dimensions of Entrepreneurial Orientation are key factors that firm’s practice in order to be successful in an industry. These five factors consist of autonomy‚ innovativeness‚ proactiveness‚ competitive aggressiveness‚ and risk taking. The first dimension‚ autonomy‚ describes how an independent action by a person or a team working on project has a vision or concept for a business and develops the plan and carries it out‚ onto completion. The second
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Case Analysis for Samsung Electronics 1. What is SMIC’s strategy? Should Samsung be concerned about SMIC? SMIC seems to execute the same kind of strategy Samsung used before to succeed. The strategy is selling their products at low prices and growing their market share at the expense of profitability. SMIC may threaten Samsung’s business in the future‚ but not too much. Although SMIC can get many resources‚ such as cheap funds and lands from Chinese government and foreign investors‚ SMIC
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