Chapter I: INTRODUCTION This paper deals about the feasibility study of setting up a restaurant in Serendra. Serendra is one of the prime residential projects of Ayala Land‚ Inc. It is located between 11th Avenue and McKinley Parkway‚ Bonifacio Global City‚ Makati City Serendra is a 12-hectare garden community with European architecture style derived from Tegel Harbor and Germany Berliner Strasse master plans combined with the stone style house or "bahay na bato" architecture of the Philippines
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products and services of others; in your case‚ your restaurant. The question is - do you need a marketing plan for your restaurant or are you waiting for guests to come in? If you are full every shift‚ maybe not. Unless you want to achieve greater profits‚ however a marketing plan means thinking in advance. Don’t wait until the revenue goes down to do it. Do it before and fill your seats. In order to get the marketing plan for your restaurant right‚ you need to have a good understanding of your
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The threat of entry into an industry depends on the barriers of entry that are present with the reaction from existing competitors that the entrant can expect. Next hold a strong piece of the market share even though it’s not a large amount. It would be difficult for a new competitor to enter the retail clothing industry in Dublin as there are already a number of key players such as Next‚ River Island‚ Topman‚ Penneys and Dunne’s Stores. There are six major sources of barriers to entry‚ looking at
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information like bank account information‚ social security numbers and other sensitive information. The biggest fear is using the mobile banking applications. I believe that they are very safe and are constantly being updated so that it can block the threats. Many consumers are afraid of security issues that come along with mobile applications mainly the banking ones that are being accessed from phones and or tablets. With Apple and Samsung‚ the two biggest mobile giants‚ teaming up with major financial
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1. Key Performance Indicators for Restaurants‚ Cafes‚ Catering‚ Clubs & Hotels http://www.profitablehospitality.com/public/88.cfm 1) Financial perspective * Reduce food loss 2) Internal business perspective * Follow preparation * Follow schedule * Teamwork * Job performance 3) Customer perspective * Challenge 4) Learning and growth perspective * HR development * Self- improvement * Employee’s performance was evaluated through observations
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Customer habits are the things we usually preferred and comfortable of doing. It is either a part of our routine or a system of a person which is based on the experiences‚ beliefs and principles‚ culture and the way of services in a restaurant or any other establishment that they visited. Customer habits are constantly changing and developing when customers are accepting and patronizing the new and evolving trends of the industry‚ becoming more demanding and having a higher expectation in terms of
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Introduction Indian food? SpiceSky restaurant is definitely the place to be. This had been the answer in most Londoner’s hearts over the past two decades. This was attributed to the delicious Indian dishes and drinks that included Biryani‚ Idli‚ Gulab jaamun‚ Hadia among others. The customer service was also superb. The waiters and waitresses‚ most of whom were Indians did an excellent job explaining the delicacies on the menu especially to first time clients. Things have however changed in the past
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Threat Of New Entrants A major force shaping competition within an industry is the threat of new entrants. The threat of new entrants is a function of both barriers to entry and the reaction from existing competitors. There are several types of entry barriers: Economies of scale. Economies of scale act as barrier to entry by requiring the entrant to come on large scale‚ risking strong reaction from existing competitors‚ or alternatively to come in on a small scale accepting a cost disadvantage. Economies
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attract some of the more comfort-seeking customers. But that leaves themexposed to being undercut by a new competitor who focuses exclusively on price. Anything(like frills) that adds costs and reduces price competitiveness is a bad trade-off. >> THREAT *Skiller competition *– The Asia Region skies are witnessing a bloody battle for market shares. A much anticipated fare war has broken out across Asia Region skies. AirAsia is still a gowing airline company‚ but a medium-big player
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Description of a restaurant: I don’t like homemade food too much so I often tend to go out to have lunch or dinner; I’m not talking about fast food‚ in fact I don’t like fast food that much. So the first place that always popped to my mind is the Ponto Alto restaurant; it is my favorite restaurant in town for many reasons. I visit this restaurant 2 to 3 per week; it is located on a hill in the Bahsass area in front of the sea‚ so you can imagine how beautiful the view is up there. This is the
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