Meaning of Sales Promotion Every businessman wants to increase the sale of goods that he deals in. He can adopt several ways for that purpose. You might have heard about “lakhpati bano”‚ “win a tour to Singapore”‚ “30% extra in a pack of one kg”‚ “scratch the card and win a prize” etc. You might also have seen gifts like lunch box‚ pencil box‚ pen‚ shampoo pouch etc. offered free with some products. There are also exchange offers‚ like in exchange of existing model of television you can get
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SALES PROMOTION PROJECT OF KURKURE Launched in 1999‚ this perfect ’namkeen’ snack‚ fully developed in India‚ has become the torch bearer of fun and lovable human quirks. It developed an even stronger identity through celebrity associations with Juhi Chawla [2003] and Kareena Kapoor [2008] Named after the Hindi word for "crunchy"‚ Kurkure is a cheeto-like snack and is the flagship of Frito Lay’s Indian division. It is marketed by Hirani Industries Corp. (USA incorporated company)in Kenya. It is one
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related topical sections. The topical sections are as follows: Existing mission‚ objectives‚ and strategies Suggested vision and mission statements EFE Matrix (external factors evaluation) IFE Matrix (internal factors evaluation) TOWS Matrix (threats-opportunities-weaknesses-opportunities) Existing Mission‚ Objectives‚ and Strategies The existing mission of Amazon.com is to provide in an online venue the information necessary to allow people locate and purchase anything they may want (assuming
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The Threats of Cyber Crime How Cyber Crime is the Most Dangerous Crime and how it Affects our Society Today The Threats of Cyber Crime In today’s society‚ where everything is done online‚ around the world governments and businesses are losing billions upon billions of dollars every day. People ranging anywhere from teenagers to adults make cyber-crime the most threatening crime‚ just googling the term “hacking” can create an instant hacker. In the past‚ the worst thing that could happen
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History of Sunsilk Shampoo Sunsilk was launched in 1954‚ in the UK‚ Sunsilk had quickly become Unilever’s leading international shampoo brand. By 1959‚ it was available in eighteen countries world-wide marketable devices that identify and differentiate the brand. Brand Branding Decisions Branding strategy is one of the most vital decisions taking by marketers. It is a strategy‚ which brings lots of positive feedback for a firm. Indivual name: Unilever follow individual name for setting brand
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Suicide is defined by the World Health Organization as the act of deliberately killing oneself. It affects individuals most frequently among those aged 15-44 years. Risk factors include undiagnosed and untreated depression‚ alcohol or substance abuse‚ family history‚ previous suicide attempt. Another major risk factor psychologists have recognised for some time that a person’s occupation shows a significant role. Suicide rates have tended to be remarkably high in professions that provide easy access
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Britain dealt with numerous threats to its interests in Egypt and Iraq throughout the interwar period. A growing problem for British rule was the rise of nationalism‚ which impacted foreign policy as Britain sought to preserve its position. British interests in Iraq and Egypt included the security of the Suez Canal‚ oil reserves‚ easy access to India‚ as well as potential military bases. By retaliating violently to rebellion and making concessions to the nationalists‚ Britain was able to protect
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Health Promotion with Childhood Immunization Adherence One of the many health goals for society is to reduce both the prevalence of communicable disease and to decrease the risk of infant and childhood morbidity and mortality. This health promotion project aims to improve adherence to immunization requirements by the parents of children under the age of 3 in Robeson County‚ North Carolina. This will be accomplished by identifying means to improve access to immunizations and developing the means to
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Sales Promotion Strategy Sales are the lifeblood of a business‚ without sales there would be no business in the first place; therefore it is very important that if a business wants to succeed‚ it should have a sales promotion strategy in mind. The primary objective of a sales promotion is to improve a company’s sales by predicting and modifying your target customer’s purchasing behavior and patterns. Sales promotion is very important as it not only helps to boost sales but it also helps a business
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business of brewing in 1931‚ dairies in 1959 and glass bottle manufacturing in 1972‚ property development and management in 1990 and publishing & printing in 2000. A renowned brand that has since become a household name to many‚ F&N has established itself as a leader in the Food & Beverage arena in Malaysia since the 1930s. Beyond soft drinks‚ it has successfully ventured into beer brewing‚ glass manufacturing as well as producing‚ marketing‚ sale and distribution of dairy products such as milk drinks
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