"Three companies that take a defensive stance to social responsibility" Essays and Research Papers

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    Yeleyarmane prabhakar‚ Nischal International business firms must be ethically and socially responsible." Discuss.  Many ask the question that why companies should follow social responsibilities and why should they be ethical. But ethical business helps the company to be competitive at national and international levels. Recently‚ multinational companies have been encouraged by many scholars to develop clear and specific codes of conduct that outline their objectives‚ duties‚ and obligations in the

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    1. Introduction ........................................................................................................2 2. The stance of Pfizer ............................................................................................3 2.1 Theories of corporate social responsibility and ethics ...................................3 2.2 Pfizer ’s stance on CSR and ethics ..................................................................4 Bribery of Big Pharma ’s ....................

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    Corporate Social Responsibility The process of building a corporate social responsibility: Corporations while they need to conduct a strategy to become socially responsible‚ they usually passes through a process that leads it at the end to achieve what is called by “Civil learning”. In order to achieve this level –which is the highest level of a corporate social responsibility- ‚ they are two dimensions: • The organizational level • The societal level The case of Nike as famous corporate

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    Corporate Social Responsibility CSR is a win- win opportunity for companies‚ financial investors and society at large * Corporate Social Responsibility * “CSR is about how companies manage the business processes to produce an overall positive impact on society.” Business has a responsibility to give it back to society * Corporate Social Responsibility Corporate social responsibility (CSR): * An obligation‚ beyond that required by the law and economics‚ for a firm to pursue

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    No. 1. Introduction 3 2. Corporate Social Responsibility -What is corporate social responsibility 4 -Some arguments for CSR 4 -Importance of CSR and its advantages 6 3. Blended Value 8 4. Social Auditing 8 5. Ethical Responsibility -What are ethics? 9 -Benefits of ethical responsibility 10 -Effects of ethical responsibility 10 -How can promote ethical behavior?

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    Chapter 1: Corporate Social Responsibility (CSR) • Definition o How the action and conduct of corporation affect society. Corporate have the duty to improve and protect society through the business. • Four Different Perspective o Economic Responsibility:  Maximize profits.  Fair pricing and quality products.  Stakeholders in Corporation:  Shareholders.  Employee.  Upper Management.  Customer/Consumer.  Vendors/Supplier.  The key is to be able to balance and decide which

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    | |“RECENT DEVELOPMENTS IN CORPORATE SOCIAL RESPONSIBILTY” | [pic] TABLE OF CONTENTS CHAPTER NO. SUBJECT Chapter 1 Executive Summary Chapter 2 Introduction to CSR Chapter 3 Model of Social Responsibility Chapter 4 Social Responsibility and Business Ethics Chapter 5 Concept of Corporate Citizenship

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    Defensive Marketing Plan

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    strategies that are useful in fighting a marketing war. They include defensive‚ guerilla‚ flanking and offensive strategies. The defensive strategy AL Ries and Trout proposed that the defensive strategy was best suited for the market leader. They also outline the principles of defensive marketing. They include: Defensive strategies should only be undertaken by the market leader‚ attacking oneself is considered the best defensive strategy and the leader should always thwart the efforts made competitors

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    Social Responsibility Theory To combat the pressures that threatened freedom of the press‚ this theory was first introduced in 1947 and was recommended by the Hutchins Commission on Freedom of the Press. It stated that the media should serve the public‚ and in order to do so‚ should remain free of government interference. It defined guidelines that the media should follow in order to fulfill its obligation of serving the public. Ethics and the Media The Social Responsibility Theory claimed

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    Wal-Mart Social Responsibility Strategy “Social responsibility is the practice of producing goods and services in a way that is not harmful to society or the environment”. (Cambridge Dictionary Online‚ 2013) Walmart holds many accolades in the business world. It bosts over $400 billion in revenue annually. If this number were converted into GDP Walmart would have a larger economy than many countries combined and make it the 23rd largest economy in the world. Walmart and its

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