Consumer Centric e-Commerce Business Models in India Article by : Atul Jain Batch : IIFT (IB) PT 2016 Roll No. 12 Designation : Associate Vice President Company : Net Distribution Services Pvt. Ltd. Executive Summary E-Commerce in India is rising at a fast pace but in reality it is still far behind that of China in the present scenario. However‚ within the country‚ it is growing at a fast pace as compared to other industries in India. With more and more players entering the e-Commerce
Premium Marketing Sales Strategic management
Recognizing Diversity in Multicultural Marketing Golden Gate University December 16‚ 2011 At the fictional Sterling Cooper ad agency in "Mad Men‚" Pete Campbell urges a client to "take a look at the Negro market." In the TV show the year is 1961. Today‚ it ’s a reminder that the push to understand and target consumers on the basis of their ethnic identity goes back decades. When mainstream marketers began to seriously consider focusing on minorities as a consumer market in the middle of the
Premium Ethnic group Race and ethnicity in the United States Census United States
Genetic Counseling Decision-Making In my opinion‚ I think that Jenny and Bob Miller should take the necessary risks in order to make their sons life more comfortable and possibly cure them of their disease in the near future due to gene therapy. The gene therapy is not far from being a reality in medicine that can cure muscular dystrophy‚ and the injections of normal muscle cells from healthy individuals can relieve some of the pain they are experiencing until a cure is generated. Muscular
Premium Medicine Muscle English-language films
Regardless of the approach teachers take when dealing with a multicultural class‚ the truth is culture does matter. It’s not just about language‚ but about lived experiences‚ background knowledge‚ and linking them to current curriculum in the classroom. This allows discovering many different perspectives within different cultures indicating that there are many acceptable views and examples. In the article “Teaching with a Multicultural Perspective‚” by Rey Gomez‚ stereotypes often are developed
Premium Culture Greek loanwords Stereotype
without offering proper assistance‚ education could be a difficult process for him. Even though Ryan’s visual impairment is not necessarily considered as a learning disability because as the textbook stated: “to be classified as a learning disability‚ the learning problem is not primarily the result of visual‚ hearing‚ or motor disabilities” (Santrock‚ 2011)‚ it is still as important for him to receive support in school for him to become a responsible and independent adult. As an educator‚ it is important
Premium Educational psychology Special education Individualized Education Program
Nationalism is exclusionary by definition. In a well-argued essay‚ compare the positive and negative effects of nationalism within a multicultural or multiethnic society. In your answer‚ discuss the problems that a multicultural society poses to the formation of national identity and why you do or do not believe that nationalism is compatible with the liberal state’s emphasis upon individual rights and freedoms. “The Age of liberal democracy is also the Age of nationalism” (Bernard Yack‚ 2003)
Premium Nationalism Nation Sovereignty
Personal Counseling Theory Liberty University Danielle Phillips Coun 507 Abstract In developing a theory of counseling‚ keeping theology‚ spirituality and psychology as the foundation is the key. I have had the opportunity to study many different counseling theories‚ and upon reflection‚ feel they have valid concepts and techniques that would aide me in my search for a working counseling theory of my own. This model will utilize theories based on secular psychology
Free Psychology Personality psychology Human
Through the Multicultural Counseling course and interview‚ I’ve learned to remain “positive self-regard in one’s own culture and positive attitudes toward the culture of others.” Arredondo‚ Toporek‚ Brown & Jones‚ 1996). This manifests acceptance and respect for all cultures
Premium Culture Islam
Running head: THE ISSUE OF CHOICE The Issue of Choice: Cognitive-Behavioral Therapy Melissa Trask Liberty University May 12‚ 2010 Abstract Counseling has been in existence from the beginning of time. From Jethro to Freud‚ therapists and philosophers have been seeking insight into the core of human nature and cognitions. Cognitive-Behavioral therapy(CBT) recognizes that faulty cognitions and beliefs affect the behaviors of individuals. One method of cognitive-behavior therapy‚ reality
Premium Cognitive behavioral therapy Psychotherapy
Communication in Multicultural Environment Communication in Multicultural Environment I work at Fairchild semiconductor and my work environment is very diverse. I have had one instance of a communication breakdown due to the person has an accent. The communication breakdown. When I first started at Fairchild three years ago I meet one of my coworkers who has a sever speech impediment. I was informed by other coworkers that she would be very hard to understand at first but that
Free Communication Writing Nonviolent Communication