Universidad Tecnológica de Panamá Science and Technology Faculty Executive Bilingual Communication Subject: Marketing and Advertisement Professor: Ricardo Cajina Essay of “Multicultural Marketing” - Student: Aguilar‚ Aleyka 8 – 883 – 276 Date: Monday‚ September 1st‚ 2014 Kellogg’s Case of Study 1. Explain what is meant by a premium brand. A= A premium brand is a brand that gives consumers a good impression‚ a brand in which consumers have faith and rely on‚ a brand that
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company’s marketing environment that affect its ability to serve its target customers effectively.The marketing environment can be defined as everything that surrounds an organization’s environment and can affect its operation.The business environment consists of the actors and forces that affect an organization’s ability to develop and maintain business with its targeted customers. These are the Micro Environment‚ the Macro environment and the internal environment.The micro-environment of an organization
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Chapter 5: Internal Control over Financial Reporting 1. Internal control is a process designed to guarantee the achievement of the objectives of reliable financial reporting‚ compliance with laws and regulations and ineffective and inefficient operations. FALSE 2. Auditing standards require that the auditor exercise professional judgment and maintain professional skepticism throughout the planning and performance of the audit. TRUE 3. If internal controls are not enforced they are useless
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prestigious medical Institute of Pakistan. During the third year of medical school‚ I was introduced to direct patient care during clinical rotations in various specialties‚ but unique nature of Internal Medicine appealed to me most. After my last year of medical school‚ I completed six months internship in Internal Medicine at an affiliated university hospital. My internship strengthened my knowledge of medicine and gave me solid clinical skills‚ which prepared me for the more demanding responsibilities
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THE INTERNAL ASSESSMENT OUTLINE | The Nature of an Internal Audit | | Integrating Strategy and Culture | | Management | | Marketing | | Finance/Accounting | | Production/Operations | | Research and Development | | Management Information Systems | | The Internal Factor Evaluation (IFE) Matrix | OBJECTIVES After studying this paper‚ you should be able to do the following: 1. | Describe how to perform an internal strategic-management audit. | 2. | Discuss
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Chapter 7 – Internal control Internal control – steps taken by business to prevent fraud – misappropriation of assets and fraudulent financial reporting‚ COSO defines IC as means to an end Achievements of objectives in the area of financial reporting‚ operations‚ compliance with law and regulations Foreign corrupt practices act: Transactions authorized with the knowledge of and authorization of management Means of achieving internal control – preventive control – prevents fraud ex: segregation
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Internal communication is the epoxy that holds an organization alongside one another. Devoid of it‚ you’re just a collection of disconnected individuals each working individually at her own job. With it‚ you’re a unit with power far beyond the sum of your parts. So Internal Communication‚ in an enterprise perspective‚ is the dialogic course of action between employees and employer‚ and employees and employees. The research shows that a excellent internal communication can generate many positive
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Internal Control Definition Internal control is broadly defined as a process‚ effected by an entity’s board of trustees‚ management‚ and other personnel‚ designed to provide reasonable assurance regarding the achievement of objectives in the following categories: 1. Effectiveness and efficiency of operations 2. Reliability of financial reporting 3. Compliance with applicable laws and regulations 4. Safeguarding of assets Internal control consists of five interrelated components:
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Internal & Managerial Control “Internal (Management) Control is the set of accounting & administrative controls and practices that help ensure that approved and appropriate decisions are made in an organization” * in other words‚ to make sure that the right thing happens and the wrong thing does not happen‚ either purposely or accidentally Why Internal Control? 1. To safeguard the assets against waste‚ loss & misuse 2. Check the accuracy and reliability of accounting data
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Internal Branding: Internal branding is the set of strategic processes that align and empower employees to deliver the appropriate customer experience in a consistent fashion. These processes include‚ but are not limited to‚ internal communications‚ training support‚ leadership practices‚ reward and recognition programs‚ recruitment practices and sustainability factors. Internal branding making sure that members of the organization are properly aligned with the brand ad what it represents. Internal
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