A Comparison of Starbucks and Tim Hortons Starbucks and Tim Horton’s are two companies that specialize in the food and coffee service industries. Information about each company‚ a comparison of how each markets their brand and their differing distribution methods will be provided. Starbucks is a “premier roaster‚ marketer and retailer of specialty coffee” (Marketline 2012). This company is globally recognized because of their vast amount of stores‚ consisting of more than 17‚000 retail stores
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the case company (Tim Horton) - Business Model: The Company’s main business is franchising and collecting royalty revenues from Tim Hortons restaurants located in Canada and the USA. The franchised restaurants serve a broad menu of drinks (premium coffee‚ smoothies‚ tea‚ espresso-based hot and cold specialty drinks) and food (fresh baked goods‚ classic sandwiches‚ wraps‚ soups‚ prepared food) (Tim Hortons: Annual Report‚ 2012). - The General Strategy in Canada (Tim Hortons: Annual Report‚ 2012):
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founded by legendary hockey player Tim Horton. By 1967‚ there were three Tim Hortons stores open for business under the first successful franchisee‚ Ron Joyce (who currently serves as chairman emeritus of the TDL Group). Since then‚ Tim Hortons has grown to 2527 stores (2343 in Canada‚ 184 in the United States) and over US$800 million in revenue. With a 13-year cumulative average growth in sales of 7.1 percent in Canada and 17.5 percent in the United States‚ Tim Hortons is one very successful coffee
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enter barrier for these specialty coffee shop or chain shop due to the mature life cycle of coffee and snack shops in Canada and high investment on both physical and human capitals. As stated in the article‚ the industry is concentrated with Tim Hortons and Starbucks with 86.9% market share. Brand identity is essential for the big player since it is difficult to change customer’s daily routine and taste. Also‚ the economies of scale help larger operators to negotiate favorable terms with suppliers. Moreover
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growing fast food restaurants. Tim Horton’s‚ home of the delightful coffee and fresh baked goods currently consists with more than twice as many locations than the total number of MacDonald’s franchises in Canada‚ and constantly expanding. Keys to such a triumphant success are influenced by a number of factors‚ from producing and marketing their long range of delicious products up to the management and selection of franchisees to operate their stores. Since 1964‚ Tim Horton’s has continuously introduced
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Executive Summary(1-2 pages) Tim Hortons‚ Inc. is positioned within the market as a mature company with a strong consumer franchise. Broadly‚ the entity enjoys a strong brand‚ very profitable franchise income‚ strong cash flow‚ high returns‚ strong same store sales‚ and a low-risk business model. Business Overview Tim Hortons‚ Inc. engages in the ownership and operation of quick service restaurants‚ Tim Hortons restaurants‚ in Canada and the United States. The company offers coffee‚ flavoured
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and why not come out and directly ask me if im ok. I feel completely harassed and disgusted with the way Tim Hortons decided to handle things and will not be soon to return. I just dont understand why an employee would feel so threatened by someone working in the car with my computer opened and on my lap specially if she had seen me there before using the wifi. I am student and thought Tim Hortons was a nice location were I can get some work done. Also I dont understand why someone wouldnt just come
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Your Business Name Your Logo Comment [N1]: Blue text (or text in italics) will provide you with instructions for using this template. Enter your own information when prompted and delete instructional text before printing your final business plan. Comment [N2]: Enter your company logo here or redesign this cover page incorporating your logo. BUSINESS PLAN Business Plan Prepared By Your Name Your Title Your Company Address With City‚ State and Zip Code Your Phone Numbers Your
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Evan McAuliffe Mrs. Andrew September 6th‚ 2012 Introduction to Management Tim Hortons Organizational Environment Analysis General Environment International- Tim Hortons is already an internationally acclaimed corporation. Although it was originally rooted in Canada‚ it has spread internationally to the United States and on some Canadian and American military bases. They have self-serve locations in Ireland and England and also have a location in Afghanistan. They hope to expand their
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HISTORY OF TIM HORTONS The Tim Hortons chain was founded in 1964 in Hamilton‚ Ontario. The chain’s focus on top quality‚ always fresh product‚ value‚ great service and community leadership has allowed it to grow into the largest quick service restaurant chain in Canada specializing in always fresh coffee‚ baked goods and homestyle lunches. The first Tim Hortons stores offered only two products – coffee and donuts. The selection of donuts to enjoy was highlighted by two original Tim Hortons creations
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