inventory History The first Starbucks opened in Seattle on March 30‚ 1971 by three partners: Jerry Baldwin (English teacher)‚ Zev Siegl (history teacher)‚ and Gordon Bowker (writer). The three were inspired by entrepreneur Alfred Peet (whom they knew personally) to sell high-quality coffee beans and equipment. The name‚ inspired by Moby Dick‚ evoked the romance of the high seas and the seafaring tradition of the early coffee traders. From 1971–1975‚ the first Starbucks was at 2000 Western Avenue;
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chose to conduct my field research on Starbucks and Dunkin Donuts. Dunkin Donuts and Starbucks are more or less similar in the fact that they are both known for selling coffee along with other products. They both offer various types of coffee‚ iced and hot drinks‚ sandwiches‚ other food products available‚ and miscellaneous merchandise. Starbucks is more on the expensive side compared to Dunkin Donuts. Furthermore‚ Dunkin Donuts cup sizing is larger than Starbucks; in that at Dunkin Donuts the cup gives
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draws upon information presented in “Planet Starbucks (A)” by the same authors. Planet Starbucks (B): Caffeinating the World Ten years ago‚ we had 125 stores and 2000 employees. [Today‚] we have 60‚000 people working in 28 markets outside North America‚ serving approximately 20 million customers a week. Our core customer is coming in about 18 times a month. With the majority of adults around the world drinking two cups of coffee a day and with Starbucks having less than 7% share of total coffee
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1971‚ Starbucks has established itself as the world’s leading retailer‚ roaster and brand of specialty coffee with over with 17‚009 stores in 55 countries. The company‚ which ranks amongst the world’s top 100 global brands according to Interbrand 2006‚ has an impressive record of sales and profit growth. In FY2006 Starbucks achieved a sales turnover of $7.8 billion‚ an increase of 22% on 2005‚ and operating margin of 11.4%. In 2010 the revenue of Starbucks is $ 10.71 billion. Starbucks Headquarters
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Website Background On October 25‚ 2010‚ I examined the website of Tim Hortons Company. I did this as part of my assignment for Business Communication course in University of Toronto Scarborough. The assignment requires students to compose a website analysis report of a business. And I chose Tim Hortons because it has always been one of my favorite coffee shops. This report describes the strengths and weaknesses of Tim Hortons’ website. And at the end of the report‚ you will find my personal recommendations
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Using Internet resources‚ identify the product attributes customers seek when buying hot coffee. (10 marks) Customer tries to find reasonable price Hint: You can classify most product attributes in terms of • price point • quality—conformance to specification (e.g.‚ with hot coffee it might be the proper temperature‚ fresh‚ and free of foreign substances) • functionality—the elements customers value in a cup of coffee (e.g.‚ taste‚ how it is served‚ store’s ambiance‚ the overall
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segments. Starbucks primarily chooses to focus on the demographics‚ psychographics and lifestyle of their customers. It is with the information gathered regarding these segments that Starbucks can better serve its customers. Demographics are things such as age‚ sex‚ marital status‚ education‚ occupation and income. Starbucks targets both males and females‚ mainly 18-30 year olds‚ but really does cater for everybody’s needs. And because young children don’t usually drink coffee‚ Starbucks offers a
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sustainability and the Triple Bottom Line of the corporations Wal-Mart and Starbucks. By analyzing the key differences not only in their values‚ but the application of their stated values‚ they can then be judged as to the superiority of their systemic approaches to sustainability. In the case of these two companies‚ ethics are the most notable difference‚ which causes Wal-Mart to experience a myriad of dilemmas that Starbucks doesn’t. This key difference is important because “nearly any dilemma an
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Director Many directors find their way to fame through their own unique style. One director that this is very evident is with the works of Tim Burton. Burton has been known to tie in two completely separate concepts to create a very different form of film‚ one being a dark atmosphere and the other being a romantic‚ love story. It is easy to observe that Tim Burton’s unique style has been inspired by the works of Edgar Allen Poe and Vincent Price. Burton’s use of this style is held to be evident
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Tim Burton’s Directorial style “One person’s craziness is another person’s reality‚” Tim Burton says. In addition‚ that is shown in his movies Corpse Bride‚ Charlie and the Chocolate Factory‚ and Edward Scissorhands‚ as a gothic romance is portrayed. Tim Burton’s films show his unique and creative style in his stories‚ settings‚ and especially his characters. Film director Tim Burton utilizes close ups‚ low key lighting‚ and creepy non diegetic music in order to create a gloomy‚ and gothic effect
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