Assignment 1: Corporate Responsibility and Marketing Strategies Student: College Guy Professor: Dr. Neil Mathur Course: BUS 508 – Contemporary Business University: Strayer University Date: January 26‚ 2014 Assignment 1: Corporate Responsibility and Marketing Strategies Question 1: I believe Apple Inc. [mostly referred as “Apple” in this document] has met the ethical and social responsibility towards general public‚ employees‚ customers and shareholders/investors
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Corporate Social Responsibility: Indian Experience Dr. Devendra Kumar Assistant Professor L. N. Mishra College of Business Mangement‚ Muzaffarpur Email: devenswamy@rediffmail.com Prologue: India is a fast growing economy and is booming with national and multinational firms. At the same time‚ the Indian land also faces social challenges like poverty‚ population growth‚ corruption‚ illiteracy just to name a few. Therefore it is all the more imperative for the Indian companies to be sensitized
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Fundamentals of Social Responsibility: Corporate Social Responsibility: The managerial obligation to take action that protects and improves both the welfare of society as a whole and the interests of the organization. Davis Model of Corporate Social Responsibility: Keith Davis: A generally accepted model of corporate social responsibility. List of 5 propositions that describe why and how business should adhere to obligation to take action that protects and
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Corporate Social Responsibility - What does it mean? CSR is about how companies manage the business processes to produce an overall positive impact on society. The World Business Council for Sustainable Development in its publication "Making Good Business Sense" by Lord Holme and Richard Watts‚ used the following definition. "Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of
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Introduction to the company This assignment will be based on McDonald’s and will be focusing on the Corporate Social Responsibility (CSR) will also be heavily forces on the social ethical side of the business McDonald’s Corporation is the world’s largest fast food chain‚ selling primarily hamburgers‚ chicken‚ french fries and carbonated drinks; and more recently salads‚ fruit and carrot sticks. (http://en.wikipedia.org/wiki/McDonald’s) The business was founded in 1940 with a restaurant opened
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organizational success. Based on journal reading‚ developing a model of theory and modern examples‚ we can found out clearly that corporate social responsibility (CSR) does help enhance organization’s competitive advantage so as to achieve an organizational success. Model of thinking Corporate Social Responsibility Positive Social Change Employee Commitment Competitive Advantage Organizational Success Corporate Social Responsibility Positive Social Change Employee Commitment Competitive Advantage
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In examining the mission statements of multiple companies‚ it is apparent that corporations claim to prioritize social responsibility. Companies like Whole Foods‚ Ben &Jerry’s‚ Camano Island Coffee Roasters all actively contribute to different social causes. Even Philip Morris prioritizes “actively [participating] in societal concerns that are relevant to [its] businesses” over generating returns for its stockholders (Philip Morris‚ 2011). There are many different views on the extent to which
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Literature Review of Corporate Social Responsibility (CSR) in MNCs Introduction The controversies surrounding the process of globalisation have raised concerns that multinational companies (MNCs) might be pursuing profit at the expense of vulnerable workforces‚ environmental degradation and so on. In response to such concerns‚ MNCs have increasingly taken steps aimed at demonstrating their social responsibility as business organisations. One prominent development has been the elaboration and
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discuss how legal issues‚ ethics and corporate social responsibility impact management planning at (My company). Legal Issues Business plans optimize growth and development according to the plans and priorities set forth by management; therefore; guidelines for securing corporate monetary and legal security are applied during the planning process that determine an organization ’s success. Legal issues which every business must be aware of are its business ’s proprietary information‚ business strategies
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“General Principles of corporate Social Responsibility” set forth in the section of that title in the chapter? Here some of the General Principles of Corporate Social Responsibility that should be exercised by the managers: 1. Corporations are economics institutions run for profit. This are their main responsibility‚ they are oriented to the financial incentives‚ and not in the term that have to be able to meet the social objectives without financial incentives. In this case GE in the Jack Welch
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