ASSIGNMENT SOLUTIONS Course Code Course Title Assignment Code : : : MS - 6 Marketing for Managers MS-6/TMA/SEM - I /2012 Question 1 a) Explain the concept of Marketing and substantiate the significance in modern organization in accomplishment of their objectives. Answer: Marketing Concept The marketing concept holds that the key to achieving organizational goals consists of being more effective than competitors in integrating marketing activities toward determining and satisfying the needs
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Brompton Bicycle The success of the brand has been built on well designed‚ well-engineered and well made products. Therefore‚ Brompton should not be afraid to charge a premium price; it just needs to understand the limit of the price premium the brand will carry. Brompton should pride itself for its bikes being handmade in the UK. Spending hundreds of thousands of pound to expand quickly is a huge risk. It may therefore be beneficial for Brompton to consider growing incrementally. The company
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The 1917 Theda Bara portrayal of Cleopatra came across as threating and ominous as‚ at the time of filming‚ women were getting stronger willed and fighting for equal rights with men. Hollywood showed her image as alluring sexual and self-assured with good looks and air of authority and the power to control men as and when she deemed necessary. The depicted her as the reincarnation of Cleopatra and not just an image of an historical figure. Cleopatra relationship with Julius Caesar and that of
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A: Marginal revenue is the change made in total revenue a company makes caused by an additional item being produced. This is calculated by figuring the difference between the revenue produced both before and after a single unit increase in the production rate. If the price of a product is constant‚ the marginal revenue and price are the same. Sometimes an additional item will only sell if the price goes down and that leads to the consideration of marginal cost or the cost of producing one more
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Regulation 2 Industrial regulation is government imposed regulation of an entire industry in order to monitor prices and products provided to the public. Industrial regulation exists to avoid overpricing‚ lack of competition and the overall taking advantage of consumers. The intended impact on the markets is to promote competition and economic efficiency. Industrial regulation
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1 Part A Sole Proprietorship A sole proprietorship is a form of business that is owned by a single individual. • Liability – Due to the lack of legal distinction between the owner and the business‚ the owner is fully responsible and liable for all debts that the business incurs in the same manner that an individual is fully responsible and liable for all debts that they incur. There is no legal distinction between the assets of the owner of the sole proprietorship and the business; this
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Chapter 6. Ch 06 P14 Build a Model a. Use the data given to calculate annual returns for Bartman‚ Reynolds‚ and the Market Index‚ and then calculate average returns over the five-year period. (Hint: Remember‚ returns are calculated by subtracting the beginning price from the ending price to get the capital gain or loss‚ adding the dividend to the capital gain or loss‚ and dividing the result by the beginning price. Assume that dividends are already included in the index. Also‚ you cannot
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PDF Report issued on the 12/06/2015 SIME DARBY BERHAD Company Profile BURSA MALAYSIA / SIME / MYL4197OO009 Business Summary Sector Sime Darby Bhd. operates as an investment holding company‚ which engages in the management and operation of different conglomerate. It operates through the following divisions: Plantation‚ Property‚ Industrial‚ Motors‚ Energy and Utilities‚ and Other Businesses. >> Industrial Conglomerates Income Statement Evolution The Plantation division grows‚ harvests‚ and
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Practical Philosophy November 2001 Plato’s theory of Love: Rationality as Passion Lydia Amir ’I … profess to understand nothing but matters of love. ’ Socrates in Plato’s Symposium. times‚ when due to their education and to political changes‚ women earned the right to love and to be loved as equals to men. Introduction One of the most influential traditions of love in the Western world is Platonism. Originating with Plato’s writings on love (mainly the Symposium whose explicit subject is the
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Class #2 Administrative Details & Upcoming Assignments • Please see me if you weren’t in the first class • Please remember to submit your study question responses • Please prepare the Technical Data Corp case Today’s Schedule • Beijing Sammies case discussion • Bio-break • Presentation on the approach Venture Capitalists use • Beijing Sammies: How to contemplate a possible investment 1 Copyright 2015‚ Gregory L. Stoller Lessons from Beijing Sammies - I • People a) Know your own strengths and weaknesses;
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