What is sustainable marketing? Explain how the sustainable marketing concept differs from the marketing concept and the societal marketing concept. Sustainable marketing is marketing that is socially and environmentally responsible and meets the present needs of consumers and businesses while also preserving or enhancing the ability of future generations to meet their needs. Marketers’ are reexamining their relationship with social values and responsibilities and with the very Earth that sustains
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To what extent are the environmental impacts of the global increase in demand for oil acceptable? [15 marks] After the industrial revolution‚ the demand for oil has been increasing globally. Over 100 million tonnes of oil are transported around the world on average a day. There are countries like the US which consume almost one quarter of global oil output‚ which must be supplied from oil reserves‚ usually from countries like Saudi Arabia (Guinness‚ 2011‚ p. 245). This shows that the topic of oil
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Tar Sands The majority of oil used by the United States as well as internationally soon may come from the tar sands in Alberta‚ Canada. Extracting oil from tar sands is an extremely costly and immensely dirty way of obtaining fuel. There is currently a plan to build a pipeline‚ the Keystone XL‚ which will run from the supply of tar sands in Albert down the western United States to refineries in Texas. There are two major concerns when dealing with the creation of this pipeline and the increased
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Using your notes and the knowledge you have gained‚ how do you think the Treaty of Versailles contributed to the beginning of WW2? WW2 was the byproduct of the Treaty of Versailles since the Treaty had absolutely ruined the German’s military power‚ economy‚ and pride. What is the Treaty of Versailles? The Treaty of Versailles is the after-war clause‚ it was a forced blame on Germany for them causing the most damage during the war. The clause was made by the four commanding and most influential countries
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Debate Given the carbon costs the Athabasca Tar sands should not be allowed to continue production. Not only will the cost rise when there is little oil left but the tar sands also create a lot of pollution. If they are not careful the cost is going to get outrageously high because they will eventually have to pay for some of the damage they cause with all the pollution they make. If they continue it will ruin the environment around the oil sands and they will hurt the environment in many other
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To what extent was Austria responsible for the failure of the Italian revolutionaries in the years 1820-1849? Austria played an integral part for the failure of Italian revolutionaries in between the years 1820-1849‚ due to their incredible influence throughout Europe at that time‚ being known as a superpower. Their military strength shone through‚ and crushed every revolution between 1820 and 1849. However‚ they are not the sole reason for failure. There are also other important factors that
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Why people own pets? What do pets contribute to people’s life? There are many reasons that why people own pets. Some people think that pets like dogs are the most percipient and dependable animals because pets comprehend their owners easily. Others think that pets give them entertainment and company. People who own pets spend most of time to look after their pets; for instance‚ pet owners have responsible for their pet’s food‚ bath‚ and illness. Pets are the best friends for those people who live
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globalization‚ the information technology has been updating constantly and the industries in the marketplace are faced with more and more stronger competition. In order to adapt to this severe situation‚ many enterprises‚ especially some hi-tech companies‚ are all trying to seek a new special organizational form‚ which in turn gives rise to the concept of ‘work team’ to restructure the work and organization process[1]. And nowadays employee teams’ integral in many business operations has been more and more
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state of prospering. For other uses‚ see Prosperity (disambiguation). Prosperity is the state of flourishing‚ thriving‚ good fortune and / or successful social status. [1] Prosperity often encompasses wealth but also includes others factors which can be independent of wealth to varying degrees‚ such as happiness and health. Contents [hide] 1 Competing notions of prosperity 1.1 Debate under economic growth 2 Synergistic notions of prosperity 3 Ecological perspectives 4 References
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To what extent do you agree with the view that the period 1815-48 constituted a ’time when nothing happened’ in ’Germany’? The term “a time when nothing happened in Germany” is defined by in terms of unification between the 39 individual ‘German’ states and monarchies. Between the years 1815 to 1848‚ ‘Germany’ as one individual country still didn’t exist‚ and ’’German’ people continued to lack nationalist sentiment and liberalist views not until the end of 1848‚ a period when a series of ’German’
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