1. 2. A rational appeal in advertising ( refers cognitive strategy) means more emphasis is placed on providing factual information and specific details about product benefits. For example: Generic messages Preemptive messages Unique selling propositions The hyperbole Good example was DLR ‚ their messages have been very product focused‚ typified by ads for speed of recovery‚ get you home services‚ helpfulness of their staff and a range of ancillary products such as car finance‚ legal and advisory
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Which was the most important in causing the Scientific Revolution? a) Renaissance b) Printing Explain your answers. Renaissance was important in causing the Scientific. This is so as the Renaissance artists made new discovery in nature. The intellectual who worked with the artisans during the Renaissance also created new technology and ideas. However‚ printing also played an important role in causing the scientific revolution as more books spread more knowledge around. The Renaissance artists
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"The Appeal of the Androgynous Man" This article was published in Mademoiselle in 1976 for young female readers by Amy Gross. In this article Gross compares androgynous men to the all-man man. Gross talks about the advantages of the androgynous man as compared to the all-man man. There are advantages and disadvantages to every man. Seems as though Gross is in favor of the androgynous man and she tends to bash the all-man man. Gross describes the Androgynous man as being a
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Rational Appeals Abstract In many studies‚ data has been led to suggest that rational messages may encourage the generation of content based cognitive responses and lead to attitudes heavily influenced by these cognitions. Studies have also led to suggest that people in negative moods are affected by the quality of persuasive messages. Using manipulations techniques‚ bad mood may result in a different interpretation of anything from a verbal argument to a literal message. Even though most studies
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Core i3: | Core i5: | Core i7: | Entry level processor. | Mid range processor. | High end processor. | 2-4 Cores | 2-4 Cores | 4 Cores | 4 Threads | 4 Threads | 8 Threads | Hyper-Threading (efficient use of processor resources) | Turbo Mode (turn off core if not used) | Turbo Mode (turn off core if not used) | 3-4 MB Cache | Hyper-Threading (efficient use of processor resources) | Hyper-Threading (efficient use of processor resources) | 32 nm Silicon (less heat and energy) | 3-8 MB Cache
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The Three Appeals of Argument Logical Appeal (logos) Logical appeal is the strategic use of logic‚ claims‚ and evidence to convince an audience of a certain point. When used correctly‚ logical appeal contains the following elements.. Strong‚ clear claims Reasonable qualifiers for claims Warrants that are valid Clear reasons for claims Strong evidence (facts‚ statistics‚ personal experience‚ expert authority‚ interviews‚ observations‚ anecdotes) Acknowledgement of the opposition
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What it means to be American People in the United States differ greatly in beliefs‚ physical appearances‚ and heritage; yet we all call ourselves Americans. We feel prouder than ever to say "I am American‚" raising American flags‚ wearing symbolic shirts‚ and showing true patriotism. But what really makes us American? What is the common factor that unites us? Is it our pride in our country? Our culture and style? Or maybe it is our liberties granted to us by the constitution? America spans three
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In this day and age‚ to be American is something frequently mocked. With all the stereotypes‚ it makes us wonder what it truly means to be American. Does it mean to be fat and unhealthy? Greedy and demanding? Racist and Harsh? This is the brand we are all marked with as a whole nation‚ but I reject these labels. To be an American is something we should be proud of. By the definition I see‚ it is something to be proud of‚ even in the darkest and harshest of times when we do things we will never forgive;
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The universal appeal of Othello lies in its portrayal of dramatic relationships. Discuss with reference to the play. In the tragedy Othello Shakespeare explores the dramatic relationships between men and women of different classes and ranks‚ mainly in paternal‚ marital and fraternal aspects‚ thus creating a universal appeal to the play. He exposes the fragility of the human psyche and its duplicity through the relationship between the titular character and the manipulative antagonist‚ whereas
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Core counselling skill 1: Unconditional Positive Regard - used to help separate actions and beliefs to ensure the client does not feel judged on their actions. This also helps to build rapport with the client‚ and to develop a good relationship with them. If a client feels judged‚ they are less likely to open up to the counsellor. Core counselling skill 2: Genuineness - will help to build rapport with the client and develop a good relationship with them. When a client feels the counsellor is genuinely
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