Discover how Top Gear and Shell came together in print and online to create a truly interactive campaign that increased brand awareness and usage of Shell V-Power. The Challenge The advertising team were challenged to create a campaign for Shell that would raise awareness of Shell V-Power and Shell V-Power Diesel. The brief was for an interactive cross media campaign that would engage car enthusiasts whilst promoting Shell’s products and services to escalate their perception versus their competitors
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(you do not need to use all of the sources but just some of them)‚ the textbook and lecture notes‚ address the following questions: 1. Peter the Great sought to Europeanize Russia‚ but what aspects of European civilization did he admire and desire to import? 2. What aspects of European civilization did Peter ignore‚ and why? 3. Did the reign of Peter the Great bring a "revolution from above" in Russian life‚ or were these only "reforms‚" continuing earlier trends and preserving the fundamental
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Tom Finder Thematic Essay Substance abuse is the overuse of drugs that can impair thinking and can lead to physical‚ mental‚ and emotional disturbance. The use of drugs can cause problems in family relationships. Statistics show that more than one third of families involved with the child welfare system have alcohol or drug-related problems that contribute to the abuse or neglect of their children. A main them that is evident in the novel of Tom Finder is the tragic effects of substance
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individual need’ this can be further explored through Peter Skrzynecki’s poems ‘St Patrick’s College’ and ‘Felix Skrzynecki ‘and in the graphic novel ‘The Arrival’. Both composers use various ways of interpreting belonging and not belonging. Through the use of techniques‚ we can gain a greater understanding of belonging and its costs. In the poem ‘St Patricks college’‚ Skrzynecki reflects on some of his experiences of St Patricks college in Strathfield. Peter questions the social‚ educational and spiritual
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Rippers family sat stunned that the peter William Sutcliffe they knew could possibly be responsible for the horrible crimes of the Yorkshire ripper. Peter William Sutcliffe born on june 2nd 1946 always was different‚ unlike his 6 siblings he enjoyed staying inside with his mother instead of playing rough games. He never showed any interest in making friends or school and never any interest in girls. To everyone else this seemed very odd. When he was 20 peter finally approached a girl for the
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After researching long and hard i decided to do my research on Peter Jenning. Peter was born July 29th‚ 1938 he was born in Toronto‚ Canada. He died in Manhattan‚ New York city. Jennings was a Canadian American journalist who served as the sole anchor of ABC World News Tonight from 1983 until his death in 2005. In 1983‚ Reynolds (the anchor before peter) fell ill with multiple myeloma‚ a type of blood cancer that often attacks the bones‚ and was forced to stop anchoring in April. ABC originally
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individual’s perception of the world and obstacles may arise which test individual’s strength. This is shown through analysis of the novel ‘The Story of Tom Brennan’ by J.C. Burke (2005) and the memoir “At least it’s not contagious’ by Samantha Miles (1995). Hindered by emotional turmoil and an uncontrollable situation in Mumbilli‚ the protagonist Tom Brennan relieves his devastated life in the new realm of Coghill through forming new relationships and accepting new avenues for personal development
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Peter Skrzynecki Our idea of belonging is a result of the choices that we make. We feel a sense of acceptance wherever we choose to belong. This is explored in Peter Skrzyneckis poem Feliks Skrzynecki and St Patricks showed the ides of alienation and belonging. They are shown through various techniques such as an allusion‚ direct speech and many more poetic techniques. Feliks Skrzynecki is a poem that shows a tribute to Peter Skrzyneckis father. Through the use of powerful and vivid imagery
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The Story of Tom Brennan was on Tom’s journey out of the darkness which engulfed him after the tragic road accident. After Daniel Brennan crashed his blue ford falcon into a tree‚ killing two and injuring another‚ Tom’s world spun into a darkness he couldn’t explain. The feelings of rage and desperation or normal life consumed him. The Story of Tom Brennan is all about dark and light‚ the things that turn us dark and the things that can turn us back into the light. Focusing on Tom after the accident
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Although TOMS Corporation is profitable and well known‚ like all companies‚ they have many issues that challenges that affect their organizational outcomes. Examples of their issues and challenges include their one-for-one business model‚ minimal advertising‚ and the continuing amount of retailer complaints. There are also inadequate and poorly fitting elements of TOMS focal organization in the context of the changing environment. In order for TOMS to expand its brand and market share to its already
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