|2 | | |Rural consumers and industry’s profile |3 | | |About HLL |5 | | |Performance of HLL in 2001 |6 | | |Nihar’s market share
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ACQUISITIONS 1. Lipton 1972 2. Brooke Bond 1984 3. Pond’s USA 1986 4. Dollops Ice-cream 1993 5. Lakme Ltd. (50:50 joint venture) 1996 6. Kissan 1993 (from UB) 7. Modern Foods 2002 MERGERS 1. Tata Oil Mills Company (TOMCO)
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A retrenchment grand strategy is followed when an organization aims at a contraction of its activities through substantial reduction or the elimination of the scope of one or more of its businesses in terms of their respective customer groups‚ customer functions‚ or alternative technologies either singly or jointly in order to improve its overall performance. E.g: A corporate hospital decides to focus only on special treatment and realize higher revenues by reducing its commitment to general case
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An Overview of the FMCG Industry in India chillibreeze writer — Shital Vakhariya Looking for more info Read our more comprehensive report of the same at: India-Reports Read more about Discount Retailing | | | What are Fast Moving Consumer Goods (FMCG)? Products which have a quick turnover‚ and relatively low cost are known as Fast Moving Consumer Goods (FMCG). FMCG products are those that get replaced within a year. Examples of FMCG generally include a wide range of frequently
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Management (MKG1010) International University of Japan‚ Fall 2005 Nishino Kei Pham Thi Thuy Ha Suwannathat Sanpat Tan Siew Siew Zha Li Executive Summary HLL has enjoyed a competitive advantage as a sole provider of personal hygiene care products before the liberalization of India’s economy. However‚ with the entry of foreign MNC‚ HLL is suffering from stagnant growth and lower profit margin. Project Shakti was created to address these issues. The high growth of Shakti has created managerial
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HINDUSTAN LATEX LIMITED HISTORY HLL Lifecare Limited (HLL) started to serve the Nation in the area of Health Care‚ on March1‚ 1966‚ with its incorporation as a corporate entity under the Ministry of Health and Family Welfare of the Government of India. HLL was set up in the natural rubber rich state of Kerala‚ for the production of male contraceptive sheaths for the National Family Planning Programme. The foundation stone was laid by the then Union Minister for Health and Family Welfare‚ Dr.
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Corporate Level Strategies Kinds of Grand Strategies: * Stability Strategies * Growth Strategies * Retrenchment Strategies * Combination Strategies Stability Strategies The basic approach is ‘maintain present course: steady as it goes.’ In an effective stability strategy‚ companies will concentrate their resources where the company presently has or can rapidly develop a meaningful competitive advantage in the narrowest possible product-market scope consistent with the firm’s
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soaps‚ shampoos‚ etc. so our project mainly focuses on the market and study of BATH SOAPS IN INDIA. It consists various multi national and domestic companies. Major players are Unilever(HLL)‚ Nirma‚ Godrej‚ Johnson & Johnson‚ colgate-palmolive‚ etc. Our main focus is on Hindustan lever ltd‚ Nirma‚ and Godrej. HLL is having largest market share within our country which gives tough competition to other local and domestic companies also. Bath soap market is gradually developing very fast and day by
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Lever Ltd) formerly HLL and see how the complex task of brand management is actually handled. This company is taken for this article as HUL is considered as one of the most successful in Brand Management. HLL has a large brand portfolio consisting of nearly 110 bands. In every product line‚ it has built a number of brands over a period of time. Quite a few brands have come to its fold from the parent company. It has also acquired several ongoing brands from the market. HLL also vigorously pursues
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Hindustan Latex Limited Company Profile Hindustan Latex Ltd Innovating for Healthy Generations Hindustan Latex Ltd (HLL) commenced its journey to serve the Nation in the area of Health Care‚ on March 1‚ 1966‚ with its incorporation as a corporate entity under the Ministry of Health and Family Welfare of the Government of India. HLL was set up in the natural rubber rich state of Kerala‚ for the production of male contraceptive sheaths for the National Family Planning Programme. The company commenced
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