Unilever in India: Hindustan Lever’s Project Shakti-Marketing FMCG to the rural Consumer Case Analysis Notes Section E‚ Group 7 Submitted By Anshu Khanna PGP/17/257 Diksha Singh PGP/17/267 Mohd. Shajeer PGP/17/277 Priya Chandak PGP/17/287 Shiji Thilak PGP/17/297 Q1q Q1)How is HUL placed in the Indian Consumer market? Hindustan Unilever Limited is the biggest player in the market share of FMCG sector of the country. The FMCG sector of the country is the fourth largest
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I. Background of the Case Headquartered in France‚ PharMed International is one of the world’s largest pharmaceutical companies. It was established two years ago when two formidable pharmaceutical companies‚ ValMed and PharmCO‚ combined. Although officially termed a merger‚ in practice‚ it might better have been described as an acquisition of ValMed‚ a Swiss-based company with extensive U.S. operations‚ by PharmCO‚ a French-based company. Like all pharmaceutical companies‚ PharMed is obligated
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Lilia Grabenstein Professor Lambert Hartman GWRTC 103 11 October 2012 How Does Music Therapy Affect Patient’s Psychological and Physiological Well-being? Many countries that you can travel to‚ have their own style of music that makes up their culture‚ which is incorporated into their lifestyles. Music was not only created around the world for enjoyment‚ but has been used as a form of comfort‚ a stress reliever‚ and a healer (“What Is Music Therapy?”). According to the American Cancer Society
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Module Three Wellness Plan Fill in all logs and answer the reflection questions completely with supporting details. Section 1: Goals Include your goals for each area of wellness before completing the reflection question. 1. Physical 2. Social 3. Emotional 4. Academic Goal Reflection Questions: Describe your progress for each goal. If you have met or exceeded a goal‚ also include a new goal for that area of wellness. If you are still working toward a goal‚ describe the specific steps you will take
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Project Shakti case questions With the advantages and benefits HLL attained from the market strategy in competing with the other FMCG companies in urban area while facing the intense situations of shrinking market shares brought by its rivals emulating the market strategy‚ HLL experienced a hard time of scaling up its attractiveness in products. After gaining the temporary increased sales‚ the competitors in rural marketing aggregate again. Increasing numbers of companies‚ heating up competition
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Project Security Domains and Strategies Purpose This project provides you an opportunity to apply the competencies gained in various units of this course to identify security challenges and apply strategies of countermeasures in the information systems environment. Learning Objectives and Outcomes You will learn the purpose of a multi-layered security strategy. You will understand the information systems security (ISS) fundamentals including the definition of terms‚ concepts
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Yuma Project Yuma has a very dry weather and sandy sand making almost everything hard to grow. Alfalfa was one of the only things able to grow because of the dryness here in Yuma. Although Yuma Is very dry there was often flooded from the Colorado River‚ making this a huge problem because of the damages it would leave behind. The government came up with a plan called the Yuma Project. The Yuma Project would include an irrigation system this would help the soil‚ making crops easier to grow. I believe
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POSITIVE AKO: A FORUM ON EMOTIONAL WELLNESS The seminar which was held last September 2013‚ at the FRC Mall 2nd flr. Imus‚ Cavite was entitled “The Psychology of Positivity towards Emotional Wellness”. Our guest speaker was Mr.Richard Monteverde who is a very good speaker‚ taught us on how to examine the different factors of personality adjustments and maladjustments in achieving emotional wellness. The term “personality adjustments” for me‚ is a term used to describe a personal adequacy‚ self-fulfillment
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Hindustan Lever’s Project SHAKTI – Marketing FMCG to he Rural Consumer FACTS OF THE CASE: Intense competition from International as well as local players in 2000. Necessary for HLL to penetrate the untapped rural with urban markets saturated. Rural Markets were scattered over large areas and per capita consumption was low. Shakti was promoted as a CSR activity. Project Shakti was a unique sales channel due to the reasons apart from its scale and deep rural reach was that it reached
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Module One Wellness Plan Fill in all logs and answer the reflection questions completely with supporting details. Section 1: Goals Include your goals for each area of wellness before completing the reflection question. 1. Physical- I will exercise every other night. 2. Social- getting involved with organizations. 3. Emotional- make the best out of every day to be happy. 4. Academic- making time to study for every text. Goal Reflection Question: Which of your wellness goals is the most important
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