MKT 658 ISSUES IN MARKETING REPORT TITLE: SOCIAL MEDIA MARKETING ’IKEA’S FACEBOOK SHOWROOM PREPARED BY: SYAFIQ IDZWAN BIN ASHAARI 2008251306 MOHD HAFIZ ARRIFIN 2008251366 PREPARED FOR: DR SITI ZALEHA Table of content 1.0 Introduction 2.0 Definition 3.0 Social networking sites 4.0 A History of Facebook as a marketing tool 5.0 Malmo Ikea’s virtual showroom 6.0 The issues pertaining to Facebook marketing 7.0 Conclusion
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Definition of social media … The emergence and increasing usage of social media and other Web 2.0 tools has dramatically altered how companies interact with and gain intelligence on their customers. Social media gives companies a torrent of largely free and extremely valuable customer feedback on the organization‚ its brand and its offers through social networks such as Facebook‚ LinkedIn and Twitter‚ as well as customer forums and product review services. This can then supplement traditional
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[Year 1] ‘Applying Social Network Marketing Concepts at ………………… Park.’ Submitted in part fulfilment of the requirements for the Diploma in Marketing By LP 31 July 2013 Abstract Social media marketing involves the use of online social media tools — such as Facebook‚ Twitter‚ and LinkedIn — to reach consumers in innovative ways. Given the increasingly large numbers of consumers using social media‚ businesses of all types are getting involved in social media in an attempt to reach
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SOCIAL MEDIA ADDICTION Presentation Goal: I would like my audience to know about social media addiction. Social media addiction is a sometimes used to refer to someone spending too much time using Facebook‚ Twitter and other forms of social media‚ so much so that it interrupt with other aspects of daily life. Thesis Statement : Researchers have found that social media addicts suffer from withdrawal systems if they are forced to go “cold turkey” with no Facebook or Twitter for just a single
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Hazards of Social Media in today’s Society Malayna Abad DeVry University Hazards of Social Media in today’s Society Are social networking sites putting us in danger? Social Media is a familiar tool used in today’s society. The media networks out there such as: Facebook‚ MySpace‚ Twitter‚ and YouTube let people stay in touch with families‚ connect with potential employers‚ and meet different people all over the world. Social networking is also a platform for obtaining current events at a moment’s
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Social Media Addiction: Effects on Mental Well-being By Wesley Poore wpoore@unomaha.edu The author is an undergraduate in the School of Communication‚ University of Nebraska at Omaha. This paper was written for a Social Media Metrics course in Spring‚ 2013. Social Media Addiction: Effects on Mental Well-being This paper will focus on Internet addiction and the potential psychological issues it can create for college students. The Internet is changing the way we live but not
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1. What are the different forms of social media that exist today? Provide examples of different social media and their primary purposes. There are many sites that we now use as ways of talking to others. Chat‚ IM (instant messaging) and email are one way that we can talk to friends and family that live great distances from where you live. Blogging sites such as Wordpress and Blogger are good for being able to write down your ideas and thoughts. Social networking sites such as Facebook and Myspace
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Social media has become the ultimate way of communication for our generation. It allows us to connect with one another no matter where we are or what time zone we live in. It has been a great tool for meeting people and also maintaining those relationships‚ even without having to see them face to face. Social media helps us share memories and also helps us create them. We are able to share thoughts and ideas and post pictures of our everyday lives for everyone to see. Social media sites‚ such as
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Module Title – Social Networking and Enterprise Module Code - 6BUS1062 Academic Year - 2012/13 Semester - A Contents: Social networking is a rapidly growing phenomenon with hundreds of millions of users around the world making it one of the most influential media in the web technology today. Hundreds of companies globally use social networking to gain credibility‚ foster employee relationships‚ build a forum for communication with customers‚ and in most cases‚ boost sales. Businesses
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Examining Best Practices in Macro Social Work SWU411 March 8‚ 2013 Abstract The concept of “best practice” is widely used in business management‚ healthcare‚ and in the social work field to mean the most efficient and effective way of doing things: ways that use the minimum of resources and yet return the optimum results. In the context of professional social work‚ often there are built-in tensions between the pressure for efficiency and the need to respect the individuality of clients and
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