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    top companies

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    TOP 500 NON-INDIVIDUAL TAXPAYERS FOR TAXABLE YEAR 2011 Based on Income Tax Returns Filed RANK TIN 1 001 901 673 SMART COMMUNICATIONS INCORPORATED 2 000 101 528 MANILA ELECTRIC COMPANY "MERALCO" 8‚302‚481‚339.38 3 000 662 551 SHELL PHILIPPINES EXPLORATION‚ B.V‚ 6‚391‚535‚905.21 4 206 136 596 CHEVRON MALAMPAYA LLC 6‚309‚861‚723.00 5 000 421 786 NESTLE PHILIPPINES INC 4‚886‚077‚359.00 6 006 807 251 SAN MIGUEL BREWERY INC. 4‚775

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    Brand Failures

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    here are numerous examples of Brand Extension Failures. They are: 1. Coke’s launch of Black Cherry Vanilla Coke and Diet Black Cherry Vanilla Coke failure miserable 2. Pepsi’s Cafechino looks like a disaster in India as very people have actually gone for it 3. Virgin: The company was able to stretch its considerable brand equities from the entertainment to the travel industry. Virgin Airlines is a success. But does anyone remember Virgin cola? Virgin vodka? Virgin jeans? 4. Ready-to-eat

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    chocolate marketing plan

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    Marketing Plan for Chocolate Company Twisteez Pvt. Ltd. Submitted to: Prof. Subodh Tagare Submitted by: Akshay Thakur-2013019 Arnab Roy-2013059 Gagan Khurana-2013099 Ganesh Kamath-2013100

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    Top Girls

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    Top Girls by Carly Churchill Marlene: is known as many things throughout this play. She is independent and high in confidence. She is well regarded by her colleagues‚ has also tried to better herself both socially and as a woman. She is a woman‚ who wants everything to be about her‚ and want everyone around her to have the same outlook as her. Isabella: The daughter of a Church of England clergyman‚ she moved to live in Scotland. She tried to please her father by conforming the ‘role’ of clergyman’s

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    Top Gun

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    To many it is understood that the military is built off of a set of rules and ideals that must be followed. If these rules are not followed‚ they can lead to the failure of the unit and ultimately its downfall. In the hit 1986 movie Top Gun directed by Tony Scott‚ Tom Cruise would argue that “Rules are meant to be broken”. The film is based around Cruise’s character who is an up and coming Navy pilot who is faced with numerous struggles and the day to day tasks of an elite Navy fighter pilot program

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    Brand Repositioning

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    Brand Repositioning and Types of Brand Repositioning Brand Repositioning is changing the positioning of a brand. A particular positioning statement may not work with a brand. For instance‚ Dettol toilet soap was positioned as a beauty soap initially. This was not in line with its core values. Dettol‚ the parent brand (anti-septic liquid) was known for its ability to heal cuts and gashes. The extension’s ’beauty’ positioning was not in tune with the parent’s “germ-kill” positioning. The soap

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    Top Gun

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    Top Gun relationship to Dully Article Top Gun is a 1986 American action drama film directed by Tony Scott‚ and produced by Don Simpson and Jerry Bruckheimer. The movie was inspired by the article “Top Guns” (U.S. navy established an elite school for one percent of its pilots it purpose was to teach the lost art of aerial combat‚ also known as flight weapon school) written by Ehud Yonay for California magazine. The film starts stars such as Tom Cruise as a young naval aviator named Lieutenant

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    Montreaux Chocolate Report

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    MONTREAUX CHOCOLATES USA MEMORANDUM TO: DAVID RAYMOND‚ MONTREAUX USA DIVISION MANAGER ANDREA TORRES‚ DIRECTOR OF NEW PRODUCT DEVELOPMENT CC: JENNIFER FITZGERALD FROM: MARIA TROPIANO SUBJECT: MONTREAUX USA PRODUCT LAUNCH DATE: APRIL 10‚ 2015 Executive Summary: As of October 2012‚ Andrea Torres‚ director of new product development at Montreaux Chocolate USA‚ needs to recommend whether or not the company should pursue a new product launch in the United States. The new product‚ a 70% cocoa dark

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    Top of the World

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    Janize Frausto Dr. Shawn Hellman WRT 102 CRN 21683 25 February 2013 Relating to Depression The song “Top of the World” spoke to me in different ways‚ but all connecting to one idea‚ Depression. Depression is a pervasive part of life in America. So pervasive‚ that its presence can be observed in popular art and culture. Obvious sadness is often portrayed in America following watershed moments in United States history‚ like the abolition of slavery and the Great Depression. For example‚ symptoms

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    Brand War

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    BRAND WARS: WHEN BIG BRANDS PLAY DIRTY “In business as in life‚ you don’t get what you deserve‚ you get what you negotiate.” Chester L Karrass. Today companies do not sell on the basis of their products. The features or benefits provided by the product is a small cog in the whole machine of the customer interaction process adopted by the company. The product sells on the basis of its power to convince customers‚ to appeal to customers and to attach a certain sentiment with the customers. This

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