Discover how Top Gear and Shell came together in print and online to create a truly interactive campaign that increased brand awareness and usage of Shell V-Power. The Challenge The advertising team were challenged to create a campaign for Shell that would raise awareness of Shell V-Power and Shell V-Power Diesel. The brief was for an interactive cross media campaign that would engage car enthusiasts whilst promoting Shell’s products and services to escalate their perception versus their competitors
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What is an abortion? According to the Merriam Webster dictionary it is “A medical procedure used to end a pregnancy and cause the death of the fetus” (Merriam Webster‚ 2016). Every year‚ approximately 1.2 million women have an abortion in the United States and nearly 42 million women have an abortion every year worldwide. There are two types of abortions an individual can do‚ either medical abortion or surgical abortion. Medical abortion relies on medicine and is primarily used on pregnancies up
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1007/s10115-007-0114-2 SURVEY PAPER Top 10 algorithms in data mining Xindong Wu · Vipin Kumar · J. Ross Quinlan · Joydeep Ghosh · Qiang Yang · Hiroshi Motoda · Geoffrey J. McLachlan · Angus Ng · Bing Liu · Philip S. Yu · Zhi-Hua Zhou · Michael Steinbach · David J. Hand · Dan Steinberg Received: 9 July 2007 / Revised: 28 September 2007 / Accepted: 8 October 2007 Published online: 4 December 2007 © Springer-Verlag London Limited 2007 Abstract This paper presents the top 10 data mining algorithms identified
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as the same colour due to colour constancy. Similarly we see the world as the same even when we are in different positions or in movement‚ due to location constancy. The Top Down Theory is supported by studies of perceptual set which show how perception is affected by expectation and context. Palmer’s study supports the Top Down Theory. In this Palmer showed participants a familiar scene (such as a kitchen) and then shown a picture on a screen very quickly. This would either be an appropriate object
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In the play The Crucible written by Arthur Miller‚ there are many interesting characters contributing significantly to the thematic concerns of the play. One of them is Elizabeth Procter‚ cold and unforgiving to her husband after he committed adultery. Despite her coldness‚ she is a very faithful woman with an honest personality‚ which is compromised by her deeply felt love for her husband. The presentation of such complex personality reflects the ideas of love and forgiveness in the play.
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Riley Priest Professor James ENG 1102-CX 1/27/16 Marxist view of Top Gun An aggressive US Naval Aviator‚ his Radar Intercept Officer‚ and a battle to be the best graduate from the Top Gun school in NAS Miramar is a perfect representation that illustrates the Marxist view in Tony Scott’s movie‚ Top Gun. The movie takes place mainly in Miramar‚ California at the Top gun school where Naval Aviator‚ Maverick and his partner‚ Goose‚ are sent to train up against the best pilots in the United States. Maverick
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CHAPTER I INTRODUCTION Background of the study The Internet is no longer the safe place it was years ago. Malware‚ or malicious software‚ is on the rise and can be found in all corners of the Web. By simply navigating to a website or opening an email‚ you are at risk infecting your computer. Malware takes the form of code‚ scripts content and even the legitimate software to obtain access to your computer and the personnel information it houses. Most malware programs will reinstall themselves
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Management STUDENT NAME: STUDENT NUMBER: DATE: 26/03/2014 INTRODUCTION Many flaws can be found with the classical approach‚ the birth of which is widely accredited to Fredrick Taylor‚ in particular how employees became bitter and angry with the levels of "managerial thuggery" (Rose 1988) that Taylor promoted. There already existed high levels of worker-management conflict‚ and Taylors approach merely heightened the tensions that it had set out to tackle. Taylors view‚ and later‚ Henri Fayol ’s view of
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customization and implementation. However after MaxFli’s implementation over three countries‚ mixed results were obtained‚ and implementation over three countries revealed strengths and weaknesses inherent to MaxFli’s approach. The strength of MaxFli’s strategy lies in BAT’s distributed approach of global development and local design. In line with this strategy‚ the systems development life cycle (SDLC) methodology was divided with BAT global headquarters (Globe House) spearheading a SDLC’s Definition
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Biological and Humanistic Approaches to Personality Abraham Maslow and Carl Rogers agreed with the Maslow’s hierarchy of needs‚ biological and humanistic approach. “The hierarchy of needs theory remains valid today for understanding human motivation‚ management training‚ and personal development” (Orana‚ 2009). Maslow’s book Personality and Motivation were published in 1954 introducing his theory of the hierarchy of needs. Abraham Maslow Abraham Maslow (1908-1970) the hierarchy of needs was introduced
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