Lahore School of Economics Master of Business Administration Marketing Strategy Submitted to: Sir Arshad Submitted by: Moazzam Munir 10-E0024 Total Word Count: 3900 TABLE OF CONTENTS Introduction to TOPSHOP……………………………………………………………………………………………………………….3 Strategic Business Unit ………………………………………………………………………………………………………………….3 Situational Analysis……………………………………………………………………………………………………………………….4 PESTLE Analysis…..………………………………………………………………………………………………………………………..4 Political…………………………………………………………………………………………………………………………………4
Premium Marketing
analysis of Zara and Topshop Company I. Rationale As of the present‚ fashion industry market is growing and booming with the presence of low cost fashion companies such as Zara and Topshop. These kinds of companies have the possibility to dominate the industry of today and in the future and the situation for competition in the fashion industry can be set on high demand on such products and services. Zara is recognized as the most successful fashion retailer in the world and Topshop is also making
Premium Fast fashion Fashion Present
TOPSHOP (women) vs Urban Outfitters (women) Topshop was established in 1964 within a Sheffield department store called Peter Robinson in U.K. In 1974‚ Topshop was taken out of Peter Robinson and set up as a standalone retailer. It is a chain retail clothing store that operates in more than 20 countries. It is part of Arcadia Group‚ which was also owns a number of well-know outlets including Burton‚ Dorothy Perkins‚ Miss Selfridge and Wallis. It is mainly known for women’s clothing and its primary
Premium Retailing Arcadia Group Clothing
Report for supply chains of ASOS and Topshop Word counts: 1273 11th March 2013 Table of Contents 1.0 Introduction……………………………………3 2.0 Overview and Demographics 2.1 ASOS …………………………………………4 2.2 Topshop ……………………………………4 3.0 Supply Chain 3.1 Supply Chain of ASOS ……………….. 5 3.2 Supply Chain of Topshop ………….. 7 4.0 Conclusion ………………………………………9 5.0 Bibliography …………………………………..10 1.0 Introduction ‘Fashion
Premium Retailing Logistics Supply chain management
Multimedia Activity: Business Organization Business Law I March 4‚ 2013 Outside of a sole proprietorship‚ where a single owner owns and operates the business there are three basic types of business organizations: partnership‚ corporation and LLC‚ also known as limited liability company. (Rodgers‚ S. 2010. Chapter 13) The general requirements for each entity are the following; a partnership is defined as an association of two or more competent persons to carry on a business as co-owners
Premium Corporation Limited liability company Types of business entity
Pen Portrait of Topshop Customer Emily Miller is a 21 year old Graphic and Media Design student in London College of Communication. She lives at home with her parents in London because although she works part-time as a waitress in a restaurant she can’t afford to live on her own. Her family would be considered middle class. Her father is an accountant and her mother is a nurse. She is an only child. Emma is a very sociable‚ bubbly person. She enjoys looking good and likes to try new things. She
Premium Clothing Kate Moss Jeans
Week 7 Learning Activity 1. Was the relationship among Grace and her sons a partnership for a term or a partnership at will? Grace Tengalhat and her sons‚ Manny and Jason verbally agreed to share the business for five years. “Partnership for a term is a partnership that exists for a specified duration or until a specified event occurs‚” (uslegal.com)‚ since they agreed for five years‚ this is a partnership for term. A partnership at will is when a partnership is made with no fixed term. 2. Did
Premium Partnership Joint and several liability Corporation
operation and learnt that the McDonald brother had desired to franchise their operation. Besides that‚ McDonald also into international market and continue to expend around the globe. For the management of McDonald‚ the main aspect to entire the business are ethical‚ truthful‚ and dependable. McDonald was conduct by their Board of Director that insure their act in the best interest. Apart from that‚ takes a proactive approach to enforcing their global food service. For the Global Perspective‚ McDonald
Premium Management
1.1 Nature of Business Activity A business is a decision-‐making organisation which uses a combination of inputs‚ processes and outputs. Inputs ideas‚ money‚ labour‚ employees‚ raw materials‚ equipment Processes action of turning inputs into outputs cooking‚ delivery‚ manufacturing Outputs final products goods or services Businesses exist to satisfy the needs and wants of people‚ organisations and governments.
Premium Economics Marketing Consumer
2.0 The Different Types of Business Activity By the end of this chapter‚ you should be able to: • Classify entities into primary‚ secondary and tertiary sectors • Explain features of public and private business • Understand the different forms of merger and take-over • Compare methods that measures the size of a business Levels of Economic Activity Stage Business Involved Primary Woodcutter Secondary Furniture Makers Tertiary Retailer Example – Stages in the production and sale
Premium Vertical integration Market economy Mixed economy