Brand Management FLORENCE DE CLERCQ Professor Lionel Sitz -‐ 2011 -‐ Table of Contents 1. Introduction ............................................................................................................................ 3 2. History .................................................................................................................................... 3
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Executive Summary Specialty Fashion Group (SFG) is an Australian clothing retailer which functions primarily in the Women’s market. The company first came into operation under the name “Millers” in 1993 and hence since grown to house 5 additional brands under the group portfolio. This report was structured to first discuss the firms’ strategy in navigating the ever changing retail environment‚ before evaluating its’ current valuation. Following which a credit analysis was performed to determine if
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The Ultimate Casestudy Guide VERSION 1 (DEC 2009) Casestudies for Geography GCSE 2010 A guide to using the Ultimate Casestudy Guide This guide is designed to help you prepare for your exams by collecting the casestudy information you have learnt during your GCSE and putting it all in one place. This guide does not replace your notes. Part of your revision should be to go back over your notes and add further details to the information in this booklet. This is essential if you would
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17 December 2014 Asia Pacific/Philippines Equity Research Specialty Softlines SSI Group‚ Inc. (SSI.PS / SSI PM) Rating OUTPERFORM* [V] Price (17 Dec 14‚ P) 9.13 Target price (P) 11.30¹ Upside/downside (%) 23.8 Mkt cap (P mn) 30‚246.5 (US$ 676.4) Enterprise value (P mn) 34‚801 Number of shares (mn) 3‚312.86 Free float (%) 26.1 52-week price range 9.32 - 7.73 ADTO - 6M (US$ mn) 4.3 *Stock ratings are relative to the coverage universe in each analyst’s or each team’s respective sector. ¹Target price
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Clothing technology involves the manufacturing‚ materials‚ and design innovations that have been developed and used. The timeline of clothing and textiles technology includes major changes in the manufacture and distribution of clothing. From clothing in the ancient world into modernity the use of technology has dramatically influenced clothing and fashion in the modern age. Industrialization brought changes in the manufacture of goods. In many nations‚ homemade goods crafted by hand have largely
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Assignment 3 Introduction: Marks and Spencer is one of the UK ’s leading retailer business organisations. They have 21 million people visiting their stores each week. They sell clothing‚ home products‚ as well as food‚ responsibly sourced from around 2‚000 suppliers globally. Their clothing and home ware sales account for 49% of their business while their food sales account for 51%. Now more than ever‚ they are also known for their green credentials as a result of their five-year eco plan
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«AT THE PEAK OF FASHION»: Developing a Leadership Strategy for a Large Fashion Retailer UNIQLO Immerse yourself in the case and find out how to become a manager in practice. Suggest the best possible solution — how to lead hundreds of people and plan a range of 1000 items? You need to develop a new strategy for the best store of UniQlo — the leader of the fashion industry! Suggest how to meet the needs of thousands of people a day‚ leave customers satisfied with their purchase‚ and charge them positively
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COMPANY PROFILE Marks and Spencer Group plc REFERENCE CODE: DFE67A38-E021-448F-BC58-3944E618713F PUBLICATION DATE: 12 May 2012 www.marketline.com COPYRIGHT MARKETLINE. THIS CONTENT IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OR DISTRIBUTED. Marks and Spencer Group plc TABLE OF CONTENTS TABLE OF CONTENTS Company Overview..............................................................................................3 Key Facts...............................................
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Effect of Brand Image on Consumer Purchasing Behaviour on Clothing: Comparison between China and the UK’s Consumers By Kwok Keung Tam 2007 A Dissertation presented in part consideration for the degree of “MSc International Business” Table of Content Page numbers Abstract i Acknowledgements ii Chapter 1: Introduction 1.1 The importance of brand image on fashion clothing 1.2 Background information of China and the UK clothing markets 1.2.1 China clothing market 1.2.1.1 Chinese
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Journal of Economic Geography Advance Access published October 23‚ 2007 Journal of Economic Geography (2007) pp. 1–18 doi:10.1093/jeg/lbm035 Global sourcing: insights from the global clothing industry—the case of Zara‚ a fast fashion retailer Nebahat Tokatli* Abstract Until recently‚ Zara‚ a major international clothing retailer and pioneer of ‘fast fashion’ principles‚ kept almost half of its production in Spain and Portugal‚ earning the reputation of being one of the exceptions to globalization
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