Sunsilk Shampoo Report S NO Topic Page No. 1. Executive Summary 04 2. Corporate Mission and Objectives 05 3. Marketing Strategy& organization structure 6-7 4. Marketing target Strategy 8-9 5. Distribution‚ promotion‚Sunsilk product strategy 10-12 6. Branding strategy 13 7. Promotional strategy 14 8. Market Situation Analysis (PEST) 15-16 9. SWOT Analysis 16-17 10. Competitive Environment and Market Analysis 18 11. Company 18-19 12. Competitive strategy and advantages 19-20 13
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Executive Summary: Pantene is a strategic product of P&G Groups. It is a qualified‚ nutrilite and superior shampoo product. Vietnam has been generating Pantene series for P&G around10 years. Pantene Shampoo concentrates on Vietnamese female who are in middle or high class and consider about possessing soft‚ smooth and beautiful hair. Pantene brand has contributed into P&G with a high rate to improve the company performance. At current time‚ P&G has made more than 55 billion dollar for total
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MARKETING PLAN PROPOSAL Submitted By: Fasiuddin Feroz L’OREAL PARIS ELVIVE – Total Repair 5 Restoring Shampoo Introduction: “To keep the body in good health is a duty... otherwise we shall not be able to keep our mind strong and clear” “Attention to health is life ’s greatest hindrance” Cosmeceuticals are the latest addition to the health industry and are described as cosmetic products with drug-like benefits. With the rise of more knowledgeable‚ wealthy‚ and
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approach which is required for preparing the marketing plan for The Elvive – total repair hair shampoo. It is manufactured by L’Oreal which is world’s leading cosmetic producer. It says 5 problems 1 solution. The 5 problems include anti-damage‚ anti-thinning‚ anti-split ends‚ anti-brittleness and anti-dulness. This product is L’Oreal first total repair for damaged hair. The Elvive – total hair repair is a shampoo manufactured by L’Oreal Private Limited. L’Oreal‚ Australia was started in 1934 which is now
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Identify if the food given is GO‚ GROW‚GLOW. Put a check on the correct column. GO GROW GLOW donuts eggs bread lettuce monggo beans squid banana camote watermelon chicken carrots cereals cheese yogurt cupcakes gabi pineapple oatmeal cucumber milk The Parts of the Body Directions: Name the parts of the body. Write your answer in the box. Animal homes ✩ Background knowledge Animals can be found living in almost any
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INTRODUCTION The Management of PROCTER & GAMBLE once stated : ” Our business is based on understanding the consumer and providing the kind of products that the consumer wants. We place enormous emphasis on our product development area and our marketing area‚ and on our people knowing the consumer.” The human mind is the most complex entity in the whole universe as it is very unpredictable how a person would behave in or react in
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The main purpose of carbohydrate loading is to reestablish both the glycogen of the muscles and liver in order to keep hunger away during some types of competitive sports. These types of competitive sports include: marathons‚ long distance swimming‚ and cycling. Carbohydrate loading is done anywhere from a week out from a competition or event to only twenty four hours before. There are three main benefits to carb loading for athletes of sports like marathons‚ long distance swimming‚ cycling‚ and
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techniques to make any fundraiser a sensation. The first step to pulling off an easy and profitable benefit is to know exactly what your charities needs are. The best way to do this to get in touch with the organization and ask them what areas they need help with. For example‚ a local animal shelter may need shampoo for the animals or volunteers to come help walk all the dogs. Do some extra research on your own as well. By looking online to see what reviews people have posted you will gain some insight
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About P&G P&G is celebrating 165 years of providing trusted quality brands that make every day better for the world’s consumers. Two billion times a day‚ P&G brands touch the lives of people around the world. Globally‚ P&G has a turnover of over US$ 43 Billion‚ has on-the-ground operations in over 80 countries and offers over 300 superior quality brands to the world’s consumers. P&G invests US$ 1‚600 Million in R&D ahead of most of its global competitors‚ to ensure innovative and superior quality
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CEMS Case Study “L’Oréal (A): Fighting the Shampoo Battle” Case Study “L’Oréal (A): Fighting the Shampoo Battle” At the end of June 1997‚ L’Oréal’s Chairman and CEO‚ Lindsay Owen-Jones‚ called a meeting to study the European shampoo market. Although L’Oréal had several shampoo brands‚ among them Elsève‚ the shampoo market had never been one of the company’s main priorities because margins were extremely narrow. In addition to that‚ consumers perceived very few differences and therefore
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