ACKNOLDGEMENT I express my sincere thanks to Mr. Inder Lal Bansal Owner of SOTC Franchisee for giving me an opportunity to undergo a project on “find out the potential and awareness of SOTC brand as well as creating awareness amongst the people of NCR region” and understanding the whole process of booking. I would also like to take the opportunity to thank Mr. Kapil(Sales Executives)‚ Mr. Gaurav(Sales Executives-WFT)‚ Mrs. Dimple Mucchal (FIT)‚ Mrs. Bhavna Tandon(FIT) and all the other employee
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Project Title: Tourism Marketing Name of the Student: Tapabrata Bhattacharyya Roll Number: EEPM -05- 027 Professor: Dr. Atanu Adhikari Table of Contents 1. Project Scope 2. Indian Tourism Statistics 3. What is Marketed 4. Evolution of Tourism in India 5. Why Tourism Marketing 6. Accessing Market opportunities and customer values in Tourism Marketing 7. Segmentation in Tourism Marketing 8. Tourism Marketing Positioning 9. Competition in Tourism Marketing
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Operations Management Research in Cosmos Holidays Organization Executive Summary Operations management is certainly not an easy task at the same time not an impossible one. Some of the organizations manage their operations exceptionally while some mismanage. In most of the organizations some of its operations are good while some of them are bad. This paper reveals the operations management in Cosmos Holidays Organization. The operational areas in which the organization is good and the ones that
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[pic] SOCIAL PROJECT ON Youth hostel association of india Project Guide Prof. Samveg patel YEAR: 2012 Submitted to: Submitted By: Prof. Shweta Mehta Vijay Prajapati () Atik Sevangiya (99) Neha SHINDE () CERTIFICATE This is to certify that Mr. Atik sevangiya‚ Mr.Vijay prajapati and Miss Neha shinde of S.K. Patel Institute
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and paid documents‚ and Travel and related services‚ which include retail purchase and sale of foreign currencies and paid documents‚ tour operations‚ travel management and travel insurance. The Company subsidiaries include Travel Corporation (India) Limited‚ Thomas Cook Insurance Services (India) Limited‚ Indian Horizon Travel and Tours Limited‚ Thomas Cook Tours Limited‚ Thomas Cook (Mauritius) Holding Company Limited and Thomas Cook (Mauritius) Operations Company Limited. Company Description:
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Marketing Research • Marketing is about anticipating and identifying the wants and needs of a target market of consumers‚ then satisfying those needs in order to make a profit. • Firstly‚ travel and tourism organisations must understand their customers’ demands. This is the ’anticipating’ and ’identifying’ part of the definition. Marketing Research: • Anticipating and identifying demands depends on effective marketing research. • Research into the existing and potential market. • We will look
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sector. Inbound tourism is booming and the country is going all out to lure more travelers from around the world. Contrary to perceptions across the world that tourism in India is still confined to traditions‚ the country is opening up with trendy tour packages and affordable air travel deals to woo inbound visitors from every segment. 1.2 Present Scenario of Tourism in India The Indian Tourism sector is one of the largest service industries in the country in terms of its contribution to
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What is Atithi Devo Bhavah? A pioneer initiative by Ministry of Tourism‚ Government of India that will help tap into the full potential of tourism in India. Ministry of Tourism‚ Government of India has introduced “Atithi Devo Bhavah Program”- A nation wide campaign that aims at sensitising key stakeholders towards tourists‚ through a process of training and orientation. The endeavour is to boost tourism in India‚ which in turn would act as a catalyst for India’s economic growth. To launch a national
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Major Players in the Hotel Industry The Indian Hotels Company The Indian Hotels Company and its subsidiaries are collectively known as Taj Hotels Resorts and Palaces‚ recognised as one of Asia’s largest and finest hotel company. Incorporated by the founder of the Tata Group‚ Jamsetji N Tata‚ the company opened its first property‚ The Taj Mahal Palace Hotel‚ Bombay‚ in 1903. The Taj‚ a symbol of Indian hospitality‚ completed its centenary year in 2003. Taj Hotels Resorts and Palaces comprises 59
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have revealed that during the first quarter of 2006‚ the performance of the tourism industry has been very encouraging which has registered an 11% increase in foreign tourist arrivals. India Tourism office at Tokyo won two International Awards in Tour Expo held at Daegu in Korea for excellent tourism promotion. Indian Pavilion won the Best Booth Design Award as well as Best Folklore Performance Award competing with major players in tourism such as China‚ Japan‚ Thailand‚ Malaysia and Canada. About
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