current issue and full text archive of this journal is available at www.emeraldinsight.com/0959-6119.htm Progress and development of information and communication technologies in hospitality Crystal Ip‚ Rosanna Leung and Rob Law School of Hotel & Tourism Management‚ The Hong Kong Polytechnic University‚ Hong Kong Abstract Purpose – In order to enhance operational efficiency‚ improve service quality and reduce costs‚ practitioners in the hospitality industry have widely adopted and implemented information
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The Advertising Board of the Philippines ‚ also known as AdBoard is composed of ten (10) national organizations involved in advertising that are unified together to uphold the progress of Philippine advertising through self-regulation. Being the umbrella organization of the advertising industry‚ its mission is to practice world class advertising along with advocating professional ethics through responsible and truthful advertising. AdBoard was formerly known as the Philippine Board of Advertising
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Information technology and tourism a theoretical critique Philip Alford a‚Â Steve Clarke b‚1 a b Bournemouth University‚ School of Services‚ Management‚ Dorset House‚ Talbot Campus‚ Poole‚ Dorset BH12 5BB‚ UK Business School‚ The University of Hull‚ Hull HU6 7RX‚ UK a r t i c l e in f o a b s t r a c t This paper aims to initiate a debate regarding the paradigms underpinning the planning and implementation of IT in multi-stakeholder scenarios in the tourism sector. The problem is stated
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health promotion and how they are applied in nursing practice. Taylor and field‚ (2007 page 3) suggest that sociology is the ‘study of companionship or social relations’‚ while Walker et al‚ (2007) states that psychology is the study of human behaviour‚ thought process and emotion. As a health care provider‚ when we relate psychology in an up to date manner it provides us‚ to our understanding of ourselves and our networks with other people. When making an allowance for health promotion it would
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Surrogate Advertising-Enforced Innovation: An inside-out overview of Indian Liquor and Tobacco industry Presented by: SUBHABRATA BANERJEE MBA – DAY INDIAN INSTITUE OF SOCIAL WELFARE AND BUSINESS MANAGEMNT ROLL NO: 107/MBA/080004 REGN NO: 19779 of 2001-2002 Acknowledgement I deem it a privilege and pleasure in submitting the dissertation paper “Surrogate Advertising-Enforced Innovation : An inside-out overview of Indian Liquor and Tobacco industry” which is in partial fulfillment
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a journey can be called a tourist. Over the decades‚ tourism has experienced continued growth and deepening ?diversification to become one of the fastest growing economic sectors in the world. Tourism has become a thriving global industry with the power to shape developing countries in both positive and negative ways. No doubt it has become the fourth largest industry in the global economy. Similarly‚ in developing countries like India tourism has become one of the major sectors of the economy‚ contributing
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Tourism in India - 13 million child labour in tourism sector India Booming in Child Labour! Its shameful to know that India as an emerging market or power has rampant growth of child labour as well. Tourism in India is booming….growing….scaling new heights…country is earning well in foreign exchange but there is dark side to this story. As per the International Labour Organisation‚ 13 million children are employed in tourism sector in India which is gross violation of law and illegal. The law
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Language of Advertising and Communication via Advertising Contents Introduction 3 Chapter 1. Concept of advertising as an act of communication 7 1.1. Definition of Advertising 7 1.2. Communication and Advertising 8 1.3. Functions of Advertising 12 1.4. Image Advertising 14 1.5. Advertising Text and Slogan 15 1.6. Conclusion 16 Chapter 2. Language of advertising 18 2
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A resort is a place used for relaxation or recreation‚ attracting visitors for holidays orvacations. Resorts are places‚ towns or sometimes commercial establishment operated by a single company. Such a self-contained resort attempts to provide for most of a vacationer’s wants while remaining on the premises‚ such as food‚ drink‚ lodging‚ sports‚ entertainment‚ and shopping. Destination resort A destination resort is a resort that contains‚ in and of itself‚ the necessary guest attraction capabilities—that
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going to discuss is a study on the sales and marketing strategies on the promotion at Shangri-la’s Rasa Sayang Resort & Spa Penang. Sales and marketing department is one of the important departments in hotel that can make a biggest profit for the hotel. The topic that i choose is based on the situation that i happen when i do a industrial tranning. How they do a promotion to get a better profit and benefit. The types of promotion that they have done. (WHAT DOES IT COME FROM…JUSTIFY) OBJECTIVES
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