culture‚ Malacca has a huge achievement in year 2008 – Malacca has been declared as UNESCO World Heritage Site together of Georgetown‚ Penang‚ Malaysia. The declaration has brought a big impact to Malacca in term of tourism where the tourist flow into Malacca has been increased. The tourism attractions of Malacca included Al Azim Mosque‚ Portuguese Square‚ A’Famosa Water World‚ Crocodile Farm‚ St Paul’s Church‚ Poh San Teng Remple and Perigi Rajah Well and more. (http://www.malaccaguide.com)
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The Ten “P’s” of Travel‚ Tourism and Hospitality Marketing* * From Best Practices for International Tourism Development for Rural Communities (2002) by David L. Edgell‚ Sr.‚ PHD Marketing… “…. to design a product/service combination that provides real value to targeted customers‚ motivates purchase‚ and fulfills genuine customer needs.” -James Makens et al.‚ Marketing for Hospitality and Tourism‚ 1999 Ten “P’s” 1. Product The tourism product differs from other products due
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The Government of Nepal has declared to celebrate the year 2011 as "Nepal Tourism Year 2011" and has lunched the slogan "Together for Tourism" for it. The tourism trade Organizations and the stake holders like us have already accepted the Program and are eagerly awaited to welcome the targeted One Million Foreign Tourists and the Internal Tourists in similar numbers. The whole year will be celebrated by exposing the History‚ Culture‚ Nature and Adventure of the country. Visitors can observe various
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BSHRM2y1-2 1.1Tourism as an academic field of study a.) Obstacles development: The emergence of tourism as a legitimate area of investigation within the university sector is a recent and ongoing development‚ and one that has encountered many obstacles. 1.2Tourism as an academic field of study >Tourism perceived as a trivial activity >Large-scale tourism as a recent activity >Tourism perceived as a vocational field of study >Lack of clear definitions and reliable data >Lack of indigenous
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Recently‚ Indian government adopted a multi-pronged approach for promotion of tourism‚ which includes new mechanism for speedy implementation of tourism projects‚ development of integrated tourism circuits and rural destinations‚ special capacity building in the unorganized hospitality sector and new marketing strategy. A nation wide campaign‚ for creating awareness about the effects of tourism and preservation of our rich heritage & culture‚ cleanliness and warm hospitality through a process
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Issues in the Tourism Industry - Assignment Mark Sheet Name: Muhammad Rizwan Javed CTH number: 35312 Task Activity No. of Internal Marking CTH Marks Moderated Allocated / Final Mark First Internal Agreed marker Moderator/ Mark Second Marker Task 1: Critically evaluates trends in areas of urban and cultural tourism Secondary
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Abstract As we know‚ 2014 is the year of “Visit Malaysia” for our country. “Visit Malaysia” is the nation biggest and grandest tourism celebration with Malaysia Truly Asia’s endless wonders of event‚ festivals and activities all-year round. Visit Malaysia Year (VMY) was first launched in 1990 with theme “Fascinating Malaysia‚ Year of Festival”. The campaign was a huge success with Malaysia charting 7.4 million in tourist arrivals compared to 4.8 million in 1989. To enable tourist recognize Malaysia
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Tourism in India: With a view to earning foreign exchange India wants to develop her tourist-industry. Since a pretty long time Kashmir has become a regular receiver of tourists. Innumerable number of people come from abroad to visit this prettiest place of India. Most of the people of Kashmir earn their bread and fortune by dealing with the tourists in various ways getting money from the tourists through hotels‚ restaurants‚ rest houses‚ boat-houses‚ conveyances and by hawking‚ peddling and guiding
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TOURISM “…tourism should be defined conceptually as those aspects of leisure-time behaviour and their consequences which occur as a result of temporary trips away from the home environment and which are motivated exclusively by a concern for recreation matters.” (Heeley‚ 1980) 2. “…tourist as someone travelling for any purpose except commuting to and from work…” [ (Hunt & Layne‚ 1991) ] 3. “…Tourism appears to be becoming an acceptable term to singularly describe the activity of people
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quality of its population’s health‚ how fairly health is distributed across the social spectrum‚ and the degree of protection provided from disadvantage due to ill-health. Health equity is central to this premise. Strengthening health equity—globally and within countries—means going beyond contemporary concentration on the immediate causes of disease to the ‘causes of the causes’—the fundamental structures of social hierarchy and the socially determined conditions these create in which people grow
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