million households. Most of the time buying and owning a laptop in particular is an investment‚ as they don’t come cheap. To protect this investment it is common for consumers to use a protective outer case. The younger generation however‚ does not particularly like the look of these bulky‚ bland cases. Instead‚
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Mini Case 3 The Merger between Youku and Tudou Basic Information of Tudou Items | Data | Yield on US long-term government bonds | 3.50% | Risk premium | 7.50% | Beta of Tudou | 1.35 | Required return rate of equity | 13.62500% | Required return rate of debt | 7.50% | Leverage ratio | 0.2 | Weighting of debt | 0.2 | Weighting of equity | 0.8 | Marginal tax rate | 25% | Growth rate | 6% | WACC | 12.025% | Number of shares | 91 | The required return rate of equity:
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finance that growth internally by its efficient use of working capital and its profitability. Dell’s Competitive Advantage: The extent of Dell’s working capital advantage over its competitors can be assessed using data contained in Table A of the case on days sales of inventory (DSI) for Dell and its competitors. In 1994 and 1995‚ Dell’s DSI was about half the level of its competitors. In January 1996‚ for example‚ Dell had inventory to cover 32 days of sales while Compaq Computer had inventory
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And the firm willing to pay YSL’s normally billing rates. 2.0 Answer the question (a) The full cost of the Surenex engagement including indirect costs and direct costs. Direct costs consist of travel cost and cost of conducting surveys. In the case‚ direct cost means direct charge is about $3‚000. The professional compensation charges include partner $4‚800 and professional staff $4‚000. Each of engagement receives an allocation of overhead based on professional compensation charges. The data
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kinds of toys that little girls receive give messages about feminine traits such as; dolls‚ dress ups and fairies. The kinds of toys that little boys receive give messages about masculinity for example; cars‚ trucks and building blocks. Infant toys tend to be the same for both boys and girls. These toys are mostly multicolored‚ make noise‚ play a song‚ light up or roll around. However from ages one to four children’s toys begin to send distinct messages about gender roles. Girl’s toys start to
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who tried the product found value in it. The target segment of the soap is women in the age group 18-35 years. The name “Sehra” is a headdress worn by grooms during weddings. Giving a masculine accessory’s name to a soap targeted at women is a case of incorrect positioning. The ad campaigns developed focused more on the Jasmine fragrance than the ‘purity’ aspect. Decision: “Sehra” should be launched nation-wide. Marketing Plan: Price: The purchase value as well as quantity increased when
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Florida Atlantic University Star River Electronics Ltd. – Case Analysis Case Summary Star River Electronics is a joint venture company that has gained respect within the industry for producing high quality CD-ROMs to major software companies. In the mid 1990s‚ multimedia products created a high demand for CD-ROMs‚ allowing manufacturing companies of all sizes to enter the market. As a result‚ an oversupply ensued causing prices to decline as much as 40%. Star River survived a period
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The case study presented a decision that needs to be made by Compass Records between owning and producing or licensed the recording rights for an up and coming Dublin folk music star‚ Adair Roscommon. Both scenarios offer different benefits and risks. Within the attached spreadsheet‚ each option has been analyzed based on their own specific cost structures over a span of year 0 – year 3‚ with equal sales figures. To begin‚ I will speak about the results of the two cash flow analyses‚ which
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BIRCH PAPER COMPANY CASE ANALYSIS Executive Summary Birch Paper Company is a medium sized‚ partly-integrated paper company. It produces white and craft papers and paperboard. It has four producing divisions and a timberland division – The Thompson division converts the paperboard output into corrugated box and prints and colors the outside surface of the box. The Northern division produces the paper box‚ while the Southern division supplies the corrugating medium and inner and outer liners. Timberland
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he shape of the position time graph of the toy car shows that the motion is non uniform. The car is not travelling at a constant velocity as the graph is not a straight line. A straight line graph would indicate that the motion is uniform as the position increase is constant throughout. However‚ the graph of the toy car is a curve that becomes steeper as the time increases. This suggests that the motion increases more and more as time passes‚ showing that the velocity is increased each second. As
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