MMBGIMS SUBJECT MARKETING MANAGEMENT TOPIC- NEW PRODUCT DEVELOPMENT Submitted to: Prof. Yasmin Singaporewala GROUP MEMBERS NAMES ROLL NO 1. Akanksha Desale 68 2. Shradha Doggala 71 3. Samadan Kakde 81 4. Supriya Pawar 100 5. Kirti Pawaskar
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Research Brand orientation and market orientation — From alternatives to synergy ☆ Mats Urde a‚⁎‚ Carsten Baumgarth b‚ Bill Merrilees c a b c Lund University‚ Sweden Berlin School of Economics and Law‚ Marketing Division‚ HWR Berlin‚ Germany Department of Marketing‚ Griffith Business School‚ Gold Coast Campus Queensland 4222‚ Australia a r t i c l e i n f o a b s t r a c t This paper explores the interaction between brand orientation and market orientation. Brand orientation is an inside-out
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human resource training and development: an insight INTRODUCTION: - The success of any organization depends on ability to utilize its human resources and other resources to achieve organizational objectives. In the field of human resource management‚ training and development is the field concerned with organizational activity aimed at enhancement of skills of individuals and groups in organizational settings. It has been known by several names‚ including employee development‚ human resource
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Date: March 8‚ 2013 To: Employees of EBG From: Human Resources Office Re: Announcing The New and Revised Employee Education Policies. In order for discussing with customers effectively‚ EBG wants all employees must master the scientific concepts behind the company’s products and services. Therefore‚ the company requires the employees should be trained continuoustly in these concepts. And to get this‚ many employees need a good foundation in reading‚ writing and math. As a result‚ EBG is going
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“The past 15 years have seen a series of new developments within Management Accounting to meet the ever changing needs of the organisation in the light of rapidly changing technologies”. The following will focus on new techniques and developments used in Management Accounting over the last 15 years‚ by looking at their origins and apparent necessity leading to their introduction within industry. Each development will be assessed individually providing its background‚ initiation‚ impact on the business
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New Product Development Processes -1ZZ32 Assignment 1 (19 February 2013) Develop two novel ideas for new smart‐phone applications (i.e. can be for I‐Phone‚ or Android based devices or in general for all smart‐phone types). Please try to be creative as much as possible while elaborating on this. Try to differentiate your new products (applications) from the existing applications on the IT‐telecom market. For each application please answer & discuss the
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To: Dr Fehler From: Bobby Brown Re: Proposal Project Dear Dr. Fehler‚ For my audience I have selected Jerry Pace‚ President of The Texas Exchange Bank for this proposal. The reason I have chosen Mr. Pace is because he has the mean necessary for me to finance my proposed business. I plan on giving a presentation along with a power point to Mr. Pace and his loan officer. The graphics I created myself are‚ the traffic flow for the different bakeries in the Burleson area. Thank
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New Venture Development and Management Ajay Bam Case Study I. Introduction Vayusa Company is a high-potential business which provides payment method through mobile phone. Inventor is Ajay Bam who earned an MBA degree in Entrepreneurship. I will use SWOT‚ PEST‚ Porter’s Five Forces analysis and Timmons’s quick screen in order to analyse Ajay’s business plan. II. Body Question 1: What is the opportunity presented in the case and what conditions (environment‚ industry‚ market)
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................................................. 18 2. Recognition and Rewards............................................................................................. 23 3. Training‚ Professional Development and Career Planning........................................... 25 4. Recruitment and Orientation......................................................................................... 27 5. Healthy Workplace and Well-being Programs.............................................
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Management the future of HR”[1]‚ the author describes how the loss of talented personnel can lead to considerable knowledge erosion. The author is also of the opinion that interview processes should be modified to identify more accurately the prospective employee who can help maximize collaboration. Therefore the article concludes the need for a comprehensive interviewing and retention strategy. Margaret Barchan quotes[2]‚ the example of a Swedish company (Celemi)‚ measuring the knowledge within a firm indirectly
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