Strategic Analysis of the Chinese Wal-Mart Based on SWOT Introduction The world renowned Wal-Mart is the biggest superstore chain all over the world. It has been found about 50years. With its headquarter in the U.S.‚ Wal-Mart has developed into a giant retailer chain with over 1.9 million associates worldwide and more than 6‚800 stores in 14 countries(Wal-Mart‚ para.1). During these years‚ Wal-Mart is devoted to offer excellent services with low prices goods to the global consumers and expanding
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your local Wal-Mart around 8 a.m. and you might hear something a little strange. "Give me a W‚ give me an A. . ." What is that you wonder? That ’s the Wal-Mart cheer; yes Wal-Mart has a cheer. Sam Walton‚ Wal-Mart ’s founder‚ was visiting a tennis ball factory in Korea and he saw the workers do a company cheer and exercises together every morning. He brought this idea back home to the Wal-Mart associates who continue to practice it today. These rites and rituals practiced by Wal-Mart employees is
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Background of Mal-Mart Based in Bentonville‚ Arkansas and founded by the legendary Sam Walton in 1962‚ Wal-Mart is the world’s largest retailer with more than 10‚000 stores worldwide. Wal-Mart remains a family-owned business‚ as the company is controlled by the Walton family‚ who own a 48 percent stake in Wal-Mart. The company has a total of 2.2 million employees worldwide. Wal-Mart is best known for its discount stores‚ grocery stores and warehouse stores. It offers products such as apparel‚ small
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The International Division at Wal-Mart International Business: Strategy & Structure October 10th‚ 2012 Introduction I would like to begin stating the reason why I decided to choose this case and‚ above all‚ this topic. Since the beginning of my academic career field I’ve always found more interesting the “human” side of business sciences‚ especially those concerning the behavior of organizations in the environment in which they operate and consequentially of the people that materially make
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researchers refer to Wal-Mart as the industry trendsetter. Today‚ this retailing pioneer has annual revenues of over $100 billion‚ 3‚000 stores and more than 750‚000 employees worldwide. Wal-Mart operates each store‚ from the products it stocks‚ to the front-end equipment that helps speed checkout‚ with the same philosophy: provide everyday low prices and superior customer service. Lower prices also eliminate the expense of frequent sales promotions and sales are more predictable. Wal-Mart has invested heavily
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Running head: MARKETING AUDIT WALMART Marketing Audit: Wal-Mart Jodie Outlaw MKT/551 University of Phoenix Online Daniel Oakland November 18‚ 2006 Executive Summary Sam Walton ’s first venture as a milk boy is when he understood the value of a dollar and the knowledge of how far a dollar could take one in life. From Sam ’s first five and dime stores in the 1950 ’s to his opening of the first Wal-Mart in Rogers‚ Arkansas in 1962‚ no one could have predicted the enormous success
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Wal-Mart is the largest grocery chain in the world‚ second largest company on Fortune’s 500 2012 list‚ and the largest employer in North America. Wal-Mart is faced with many dilemmas and issues that can be expected of such a large and imposing organization. These problems include environmental issues‚ employee’s issues‚ leadership issues‚ supplier issues and creating an uncompetitive market. This is not an exhaustive list‚ and Wal-Mart has other dilemmas as well‚ but this paper will concentrate on
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In 1962‚ Sam Walton founded Wal-Mart by opening the first Wal-Mart in Rogers‚ Arkansas. Wal-Mart Stores Inc. was incorporated October 31‚ 1969. By the end of the 1960s‚ Wal-Mart had grown to 276 stores in 11 states‚ and Wal-Mart went public in 1972. In 1991‚ Wal-Mart opened its first international store in Mexico City and has never looked back. As of this year‚ Wal-Mart has 8‚446 store and club locations in 15 countries that serve more than 176 million customers every year (walmartstores.com) Every
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environmental analyses (using SWOT analysis)‚ outline the primary factors impacting Wal-Mart’s strategy. Organize these factors by Stakeholder Group to prioritize expectations and identify conflicting pressures on the organization. INTERNAL ENVIRONMENTAL ANALYSIS STRENGTHS Capital Market Stakeholders: ▪ Has grown substantially over recent years and has experienced global expansion. According to exhibit 3 in the case‚ Wal-Mart’s revenue has consistently increased. In 1997‚ they had revenues of $99‚627
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Wal-Mart: Good or Bad? The largest corporation in America with $378‚799 million in revenues and employing 2‚055‚000 employees‚ Wal-Mart has become one of the greatest success stories in American history‚ but also one of the most controversial stories since Standard Oil (Fortune). But with all big business comes critics. Today’s critics suggest Wal-Mart unfairly uses it power of size‚ which is goliath‚ to exploit employees and impoverish nations‚ ruin competition‚ and place undue pressure on the
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