"Transmedia storytelling" Essays and Research Papers

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    Immersion: Hero Narrative

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    Immersion is an essential part of good storytelling‚ gameplay‚ and education. Professor Michael Welsh‚ an anthropologist‚ describes storytelling as a means of documenting the human experience. I believe storytelling to be essential to any immersive experience – a story is what constitutes a memorable experiences‚ time and place. The brain stores a library of stories each associated with different sounds‚ sights‚ tastes‚ smells‚ and touches. There is a clear relationship between the senses‚ memories

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    Table of contents Marketing across culture: 3 Reasons of this dilemma 3 Proposed solution: 5 Pluralism: 6 Cultural analysis before marketing: 6 Change management strategy: 7 Marketing across culture: Marketing across culture is one of the biggest issues which multinational companies have been confronting nowadays. Since marketing is an important factor for the propagation of a particular product or company‚ marketing plan should also be effective simultaneously. Every organization

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    Brown bag films

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    CBL case 1; Brown Bag Films Bodil van der Velden‚ 268909 MEM3SMA How can Brown Bag Films develop a strategic plan in order to grow within the next 5 years? Brown Bag Films have to set new goals and objectives. Afterwards‚ an internal and external analysis should be made. After that‚ the new strategies should be made an implemented. Now it is important that Brown Bag Films keeps the scenario planning into their mind. They have to choose the best strategy‚ but also prepare other scenarios.

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    They both incorperate storytelling‚ they both have narrative accounts from multiple different people from different point of views and they are both true. Keep in mind that All Over But the Shoutin’ is based on a true story while Freakonomics revolves around facts however they are both considered true. How much of All Over But the Shoutin’ is actually true is unknown while Freakonomics is cited through out. Starting with the first topic‚ what is storytelling? Well storytelling by definition is the

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    ......................................... 13 2.3 Storytelling .................................................................................. 14 2.3.1 Explore Storytelling........................................................... 14 2.3.2 Develop Storytelling.......................................................... 15 2.3.3 Implement Storytelling ...................................................... 16 2.3.4 Problems with Storytelling ................................................ 17

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    Leadership and Storytelling Critical evaluation of Denning’s ideas Introduction Since the mid-1990s‚ knowledge management has become increasingly significant for business managers and companies. ‘It is broadly accepted that systematic knowledge management is tightly linked with gaining and sustaining competitive advantage.’ (Bogner & Bansal‚ 2007‚ p658-6 as cited in Hislop‚ 2009‚ p1) The definition of knowledge management is various because of the wide range of this concept and its complexity

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    can take the simple act of storytelling and heighten its basic concept‚ that will in turn‚ leave the audience in awe. Understandably‚ we associate the idea of ‘storytelling’ with things like‚ folktales‚ campfires‚ and children’s bedtime story books. But when we really evaluate the content of theatrical performances‚ can it not be interpreted to be the telling of a story with dramatic quality? Julie Taymor molds our traditional idea of storytelling with the storytelling you find in a theatrical performance

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    two positions made by other students on the topic that altered your perspective. As I stated before I believed storytelling was just a form of entertainment or to learn new information. After hearing the other perspective I have learned‚ storytelling is not only to learn new information or for entertainment‚ sometimes your stories can truly inspire someone. As Sawdah stated‚ storytelling can be used to inspire others. This had changed my perspective because I thought through of how many of my idols

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    Bahamian Oral Tradition

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    Bahamian oral tradition through folk music and storytelling What determines a true Bahamian? Our oral tradition by way of folk music and storytelling helps us to find our identity; it helps us create a link with the next generation in an attempt to keep our native culture alive. Moreover‚ oral tradition is more than history‚ because it creates bonds with the past. Oral tradition is simple‚ but‚ it is very rich because of the information it contains. Its roots lie in the oral traditions of the

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    appeal of love between themselves and their pets. For pet owners‚ the safety and care of their pets‚ which in turn evokes love from the pet‚ is an effective motivator. The Kal Kan “18 year-old-grandpa” ad targets loving pet owners‚ using nostalgia‚ storytelling‚ and music to make an emotional appeal. In hard times‚ advertisers look to comfort their consumers‚ and entice them to depend on their brand. One writer proposes “More often than not‚ the technique they chose to create such comfort was through

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