In the 1960s air travel first became available for ordinary people‚ and travel agents provided a required service. A travel agent would find a convenient flight in the printed schedules‚ which were published by individual airlines‚ and call the airline reservation agent to make a booking. At a later time‚ the airline reservation agent would call back to confirm the booking‚ or to propose an alternative flight‚ if no seats were available. The airline paid the agent a fixed amount of commission for
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operating a hotel because of experiencing difficulties in getting hotel accommodations. During the last two years‚ Hotel Continental incurred losses of about P2 to 3 million pesos. Mendoza told Ernesto de los Santos‚ his Marketing Manager‚ that his travel business can only provide 40% utilization of the hotel. He also asked de los Santos to gather some data that will help to the situation. De los Santos called all his staffs to gather data about hotel industry and give it to him. Several days later
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quality product or service to their customers. d) Human Resource Strategy to hire‚ train‚ develop and retain people‚ equipped to handle the varied tasks involved in running the business with the required degree of competence. These options serve as the basic framework for creating a marketing strategy along with business strategy of the firm. The travel company Virgin travel international (HTI) is planning to start its operation this year‚ which will serve products and services in the travel industry
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in the promotional armory of many business travel and tourism organizations. As business travel and tourism is a high-spending activity‚ advertising tends to be glossy and colorful. To be successful‚ however‚ advertising has to: _ be undertaken frequently to remind customers of brand names _ be integrated with other promotional techniques. The Internet Just as in leisure travel‚ the Internet is beginning to play a growing role in business travel and tourism‚ both in terms of finding information
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TOUR BEFORE THE TOUR * Must know all pertinent details about the tour. (A tour Guide is usually briefed personally by the travel agency or Tour Company in a meeting called for that purpose. In this meeting‚ the tour guide is expected to get the following information such as Itinerary of the guest /Tour Inclusions‚ Guest Profile‚ Contact number of travel agent‚ Suppliers- service providers‚ coach captain and lastly Have a copy of agent’s and suppliers contracts) * Itinerary of the
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WHAT IS A TOUR PACKAGE? DEFINITION Complete trip‚ usually including fare‚ accommodation‚ meals‚ ground transport‚ tour guides‚ taxes‚ etc.‚ in one all-inclusive price. Source: BusinessDictionary.com 1 TYPES & CHARACTERISTICS TOUR PACKAGE CATEGORIES Package tours can be broken down into six (6) specific tour types. Tours available range from Special Interest tours‚ Adventure tours‚ City or Regional tours‚ Group tours‚ Fully Escorted tours and Business tours. 2 ??????????????????????
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airline had its own system‚ disconnected from other airlines or ticket agents‚ and usable only by a designated number of airline employees. Travel agents in the 1970s pushed for access to the airlines ‘systems. Today‚ air travel information is linked‚ stored‚ and retrieved by a network of Computer Reservations Systems (CRS)‚ accessible by multiple airlines and travel agents. The global distribution system (GDS) makes for an even larger web of airline information‚ not only merging the buying and selling
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Business Plan Analysis Simulation: PEGASUS TRAVEL (Pegasus Travel is not technically a business plan but rather a Business Plan Analysis Simulation. The plan is based on an undergraduate project idea and a significant amount of additional research and written input from the authors. While the case contains enough depth to warrant a robust discussion on the Pegasus ’ strategy and future direction as a bona fide business‚ the real objective is to aid the students in more effectively completing their
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Summary Expedia and Priceline are the leading competitors of the online travel service. With travel being one of the Internets hottest commodities‚ these two companies have been in competition for the top spot. Both businesses offer great deals on hotels‚ car rentals‚ and most importantly travel accommodations. The financial post online interviewed Expedia’s managing director Sean Shannon about how he keeps the online travel superstore unique. He noted that they “invest a lot in technology and
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Journal of Case Research 4(S): 27 – 44 (2011) Flight of Funds MOHD NOOR ABU BAKARa‚ MARIATI NORHASHIMb* AND ABDUL HAMID MOHAMED GHOWSc ABSTRACT In 2006‚ Malaysian Travels Sdn Bhd‚ a subsidiary of a public listed company‚ purchased 40% equity in Turkistan Global Services Sdn Bhd on the basis of a project paper which outlined a potential travel business to exploit opportunities in Turkistan. Turkistan Global Services Sdn Bhd purported to have acquired the opportunity through a Memorandum of Understanding
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