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    Sta Travel Case

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    STA Travel‚ the largest student travel agency in the world‚ needs to evaluate whether or not the company should establish a presence in Second Life‚ a growing role-playing game that many companies began to invest in around the world. STA Travel has the choice to develop a virtual marketing presence on the computer simulated virtual world of Second Life. The website would include information about destinations and help to promote events related to the real-world destinations that users will eventually

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    think Americans spend on travel and leisure activities? Well‚ according to the U.S. Travel Association “the U.S. averaged $2.7 billion a day‚ $113.1 million an hour‚ $1.9 million a minute and $31‚400 a second” (U.S. Travel Association). It is no wonder then that Travel and Leisure digital magazine is so popular. But how exactly do they make people spend so much of their hard-earned money on travel? Travel and Leisure is able to capture the attention of thousands of travel enthusiast by including vibrant

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    1. The Travel Market can be segmented into 3 segments: Luxury travellers‚ Adventurers and Budget travellers. These segments are identified by demographics like age and income‚ psychological factors like personality‚ and benefits sought like needs and product features. Luxury travellers are usually older or middle-aged consumers who are already financially prosperous and look for relaxation and rejuvenation from their stressful positions. They can also be retirees. Luxury travellers will be willing

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    Content Page 1. Introduction------------------------------------------------ 2 2. Primary Research---------------------------------------- 2 2.1. Methodology---------------------------------------- 2 2.2. Findings---------------------------------------------- 3 3. Discussion-------------------------------------------------- 4 4. Conclusion---------------------------------------------------4 5. Refer

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    The Power Of Youth Travel

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    Affiliate members report published by unwto and wyse travel confederation in cooperation with AM Reports | VOLUME TWO The power of youth travel . y t i l i b a n o ai C y t i l i b i s n o p s e R e o i ng t a c u d E e c a e P n o i u l vat o V y t i s r e v i D n o i t i ova d n a t s r e d n U l a r u t l u E r C l a r u t l u C y t i l i b a n i C usta y t i l i b i s n o p s e R e g o i t an a c u d E e c a e P n o u l o rvati V y t i s r e v i D n o i t a v o d n n a t s r e d n U l a

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    London Heathrow Airport (LHR) London‚ United Kingdom (GB) Facts and figures Size Total size of Heathrow Airport: 1‚227 hectares Number of runways: 2 Length of runways: Northern 3‚902m x 50m. Southern 3‚658m x 50m. Movements Annual air transport movements in 2014: 470‚695 Daily average air transport movements in 2014: 1‚290 Aircraft stands Number of aircraft stands served by an air bridge: 125 Number of remote stands: 40 Number of cargo stands: 12 Destinations and airlines Number of airlines: 80

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    Why We Travel

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    The article “Why We Travel” by Pico Iyer talks about his opinion on why people travel to foreign places and what they expect to gain from their trips. He also mentions a few of his past experiences and his feelings and emotions based on them. Based on this article‚ we are able extract that traveling is not just the matter of going somewhere other than your home and coming back the same person. It is somehow a little more than that as it affects us in ways unexplainable. An interesting point brought

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    to read the short story "To Build a Fire" by Jack London. The story talks about a man traveling alone in a wild region during a harsh winter with his dog. He has to face many difficulties dealing with nature and his endurance was not too enough to be able to survive. He found after trying many times to build a fire that‚ he was loose because he did not consider the counsel of an old man‚ who told him a long time ago‚ that is dangerous to travel alone. The story describes a man reaching the borders

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    Tourism & travel market

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    2. Travel and Tourism industry: the structure and the three technology “revolutions” 2.1 Travel & Tourism industry in numbers and the main players: Travel & tourism industry is one of the largest and fastest growing industries in the world; globally‚ in 2012‚ it generated $2 trillion in direct GDP1‚ which corresponded to 2.9% of the world GDP. Also in terms of employment‚ its importance is highly pronounced‚ with a total contribution2 of 8.7% of world employment‚ the travel & tourism industry

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    Travel Agencies-Intro

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    A travel agency is a retail business that sells travel related products and services to customers on behalf of suppliers such as airlines‚ car rentals‚ cruise lines‚ hotels‚ railways‚ sightseeing tours and package holidays that combine several products. In addition to dealing with ordinary tourists most travel agencies have a separate department devoted to making travel arrangements for business travelers and some travel agencies specialize in commercial and business travel only. There are also travel

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